Fly High Airways

Aerial Advertising

A Unique Advertising Concept for the First Time in India

presents

Overview

Fly High Airways brings to you the unique concept of Aerial Advertising, for the first time in India

Aerial Advertising is highly popular in western countries and the developed world as a distinctive mode of Advertising

In Aerial Advertising, an aircraft flies at low altitude over inhabited areas, towing a big banner with logo and message of the advertiser

This highly visible form of advertising showcases the products or services of the advertiser to millions of consumers, increasing brand awareness, resulting in more customers and sales

DescriptionThe Aircraft towing the banner with logo and message flies at a low altitude of 1000 feet over a city and just 500 feet above beaches, resulting in high visibility

The Aircraft flies for a fixed time (minimum 1 hour) circling the targeted areas for repeat visibility and higher impact of the advertising campaign

Besides increasing the brand image, Aerial Advertising also creates a buzz for the brand, and may even be reported in the print media, giving wider publicity to the brand

Comparison with other forms of Marketing

MediumAttention Capture

Billboards 21.6%

Radio 19.8%

Aerial Banner 18.3%

Television 15.9%

Posters 14.9%

Aerial Advertising promises of better Return on Investment (ROI) compared to other modes of advertising, as it is a no-competition

medium

In TV commercials, scores of ads are shown to the viewer in a fixed time slot, resulting in lesser recall value of the ads

In print medium, hundreds of ads appear in a magazine or newspaper, that too with a very short shelf life, thus only a few are remembered

In Aerial Advertising, only one brand gets etched in the memory of the viewer due to this unique mode and repeated visibility, thus making him/her remember the same for a

longer time

With Aerial Ads there is no Ad clutter or competition, like with traditional billboard advertising

What can be Promoted

Can be Promoted

Any product, service, event, deal, offer etc

can be promoted through this novel

mode of advertising

Mass services like Insurance, Banks, Hospitality, etc and

products like Mobile Phones, Cars, Gadgets etc can be

advertised to a large base of consumers

Events like Elections, Festivals, Sports,

Concerts, Religious Activities can also be

promoted through Aerial Advertising

Deals and Offers on any product or service can be

displayed through this medium, resulting in instant publicity in a

particular area

Target Audience

The ad campaign of Aerial Advertising can be conducted to cover areas with large density of people.

Besides cities, the Aircraft with banners can be flown over beaches, areas of tourist interest, religious congregations, sports meets, and similar venues

Banners and Logos

Banners

Logos

Spectacular Banners and Logos are designed and created for sharp visibility

Computer designed High Resolution prints of banners, logos and messages in various sizes can be made

Technical Details of Ads

• The LETTER BANNER may have up to 40 characters

• The Logo may have up to 20 or 25 changeable characters attached

• The art work is designed, taking the Viewing Distance into consideration

Impact of Aerial Advertising

The impact of Aerial Advertising recorded in the western countries is as follows

88% REMEMBERED THE BANNER PASSING !!!

79% remembered what was advertised

67% remembered at least one-half of the message

The Aircraft

Fly High Airways has bought a new aircraft for banner towing – the American Champion Scout

8GCBC, fitted with a single piston engine

This is a new type of aircraft, and Fly High Airways is the first to operate this type of aircraft

in India as well as in South Asia

This aircraft is equipped with a special mechanism for banner

towing

The operations of Fly High Airways are based at Ludhiana

in Punjab, but can fly this aircraft all over India

The Team

Fly High Airways has a well qualified and experienced team of pilots, engineers, technicians and ground staff

The aircraft is regularly maintained to provide trouble free and seamless service to its clients

Air Charter ServicesBesides popularizing the concept of Aerial Advertising in India, FlyHigh Airways also provides a host of Air Charter Services by arranging aircrafts and choppers from its associates, as and when needed.

FlyHigh Airways offers the following Air Charter Services:

Personal Visits Corporate Travel

Air Ambulance

Marriage Functions Pilgrimages

Joy Rides

Contact Us

For further details and commercials of Aerial Advertising and Air Charter Services,

please contact

Meenakshi Sharma

C-1049, Sushant Lok 1,Gurgaon – 122001 (Haryana)

Phone : 9818970342

E-mail : meenakshi.flyhigh@gmail.com

Vijay Sharma

10-11, Court Road, Amritsar – 143001(Punjab)

Phone : 9814050287

E-mail : vijay_national@rediffmail.com