Political Cartoons The Cold War. Look at this political cartoon:
First look: Political AdVault
-
Upload
david-herzog -
Category
News & Politics
-
view
553 -
download
3
description
Transcript of First look: Political AdVault
Building Political AdVault
David HerzogMissouri School of Journalism
RJI Event
FCC rules outdated
Paying for political ad data
Washington Post“Mad Money”
Wesleyan Media Project
Political file, it’s 2012!
Yes, post this information
AdVault features
•Voting: Help pick ad of the week▫Mizzou student journalists to report on
claims
•Views so you can see ad spending by▫Committee▫Race▫Station▫Ad▫Market
Campaign ads are the news
Citizens United, super PACs
Trickling down into local TV
Get ad buy docs from local TV
•KMIZ, KQFX , etc. in Columbia
•KOMU in Columbia
•KRCG in New Bloomfield▫100-mi round trip drive
Paper to digital
•Scan documents at J-School
•Upload to DocumentCloud’s AdVault project
Add data to documents
Next steps
•Enter ad buy information into database
•Design user interface
•Hire student to manage
•Launch as part of Mizzou J-School’s 2012 elections coverage