#FIRMday Manchester 22nd September 2016 - Chatter ''Employer Branding:Don't wing it!'

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Transcript of #FIRMday Manchester 22nd September 2016 - Chatter ''Employer Branding:Don't wing it!'

Page 1: #FIRMday Manchester 22nd September 2016 - Chatter ''Employer Branding:Don't wing it!'
Page 2: #FIRMday Manchester 22nd September 2016 - Chatter ''Employer Branding:Don't wing it!'

LISA CRAWFORDHEAD OF HR

HSS Hire

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THECHALLENGES

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THESTRATEGY

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THEEMPLOYER

BRAND

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The tool designed to give you a birds eye

view of your EVP

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Component Parts• Context deep-dive interviews• Competitor benchmarking• Stakeholder online survey• Staff survey• Recent candidates

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The Value• Easy to complete• Robust research• Progress tracking• Builds a business case