Final Report on Aerosol
Transcript of Final Report on Aerosol
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Analysis of Forecasting Demand of Aerosol
2.3.1 Forecasting
Forecasting is the process of making statements about events whose actual outcomes
(typically) have not yet been observed. A commonplace example might be estimation for
some variable of interest at some specified future date. Prediction is a similar, but more
general term. Forecasting is an important tool for the future of demand condition. his is
a prediction of future events used for planning purposes. Forecasting is needed to aid in
determining what resources are needed, scheduling existing resources and ac!uiring
additional resources.
2.3.2 Types of Forecasting
"ainly, the forecasting can be classified as#
$ualitative methods
$uantitative methods
Qualitative Methods# $ualitative forecasting techni!ues generally employ the %udgment
of experts in the appropriate field to generate forecasts. A key advantage of these
procedures is that they can be applied in situations where historical data are simply notavailable. "oreover, even when historical data are available, significant changes in
environmental conditions affecting the relevant time series may make the use of past data
irrelevant and !uestionable in forecasting future values of the time series.
Quantitative Methods# include causal methods and time&series analysis. 'ausal methods
are historical data on independent variables, such as promotional campaigns, economic
conditions and competitors actions to predict demand or supply. ime series analysis is a
statistical approach that relies heavily on historical demand data to pro%ect the future sie
of demand or supply and recognies trends and seasonal patterns.
o make our analysis we have followed the following techni!ues of forecasting.
*) +imple "oving Average
) +ingle exponential +moothing
-) +imple inear /egression
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http://en.wikipedia.org/wiki/Estimationhttp://en.wikipedia.org/wiki/Predictionhttp://en.wikipedia.org/wiki/Predictionhttp://en.wikipedia.org/wiki/Estimation
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1) Simple Moving Average
he simple moving average forecast uses a number of the recent actual data values in
generating a forecast. he moving average forecast can be computed using the following
e!uation#
F t =
∑t =1
n
A t −i
n
¿ A t −n+…+ A t −2+ A t −1
n
1here, F t 2 Forecast for the time period t
A t −1 2 Actual value in period t −1
MA t 2n period moving average
32 number of periods (data points) in the moving average
2) Single Exponential Smooting
+ingle 4xponential +moothing largely overcomes the limitations of moving average
models. 4ach new forecast is based on the previous forecast plus a percentage of the
difference between that forecast and the actual value of the series at that point.
F t = F t −1+α ( A t −1− F t −1)
1here, F t 2 Forecast for period t
F t −1 2 Forecast for previous period
α2 +moothing constant
A t −1 2 Actual demand for previous period
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3) Simple !inear "egression
his method involves linear relationship between two variables. he ob%ect in linear
regression is to obtain an e!uation of a straight line that minimies the sum of s!uared
vertical deviations of data points from the line. he e!uation is#
y=a+bx
1here, a 2 constant and b 2 slope of the line
And,
a=´ y−b ´ x
b=n∑ xy−∑ x∑ yn∑ x2−(∑ x2 )
2.3.2 Acc#racy Test
After forecasting, applying different techni!ues, we have found out the forecasting
accuracy and the appropriate techni!ues for forecasting the sales of the product. o
calculate the forecasting accuracy, we have used the following techni!ues#
"ean absolute deviation ("A5) "ean s!uared error ("+4)
"A5 is the average absolute error, "+4 is the average of s!uared error and "AP4 is the
average percent error. he formulas used to compute "A5, "+4 are given below#
∑ ¿ Actual− Forecast ∨¿n
MAD=¿
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MSE=∑ ( Actual− Forecast )2
n−1
"+4 is similar to the variance of a random sample6 however, it is more sensitive to a fewlarge errors than "A5. 'onse!uently, "A5, the average of the absolute discrepancies
between the actual and fitted values in a given time series is often preferred. 7f a model
fits the past time&series data perfectly, the "A5 value would be ero. As the fit worsens,
the value of "A5 increases. 7n other words, a small value of "A5 is desirable. 7n
addition, when forecast errors are normally distributed, an estimate of the standard
deviation of the forecast error is given by *.8 times "A5. 1e also considered "AP4
test. he advantage of this measure of accuracy is that "AP4 is not dependent on the
magnitude of the values of demand.
2.1.$ Data Analysis Tool
7n order to get the forecasting output of aerosol, we have used "icrosoft 1ord and
"icrosoft 4xcel.
2.2 !imitations
his study has been done based on the data of sales volume and production from 9anuary
:*; to used it for the remaining !uarters. 3ot enough
statistical data has allowed little space for in depth analysis > thus to some extent might
have hampered the accuracy.
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Chapter - 03
1.%A&A!'S(S
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3.1 Simple Moving Average
he simple moving average forecast uses a number of the recent actual data values in
generating a forecast. he following figures shows the - simple moving average on the
basis of sales data which is the actual demand for :*-&:*8, and we figure the forecast
of these three years for different +CD 8:ml, -8:ml, ;8:ml, and ?::ml.
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3.2 Single Exponential Smooting
=ere we took α =0.3 to do our analysis because when we divide maximum value with
minimum value it comes out more than .
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3.3 Simple !inear "egression
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3.* Forecasting Di-erences
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3. Acc#racy Test
S 250ml 350ml 475ml 800ml
+imple
"oving
Average
MAD 2802 3674 11163 7502
MS' 1212707 1778276 128008715 82131571
+ingle
4xponential
+moothing
MAD 150 8305 26204 1868
MS'
112772476 10847187 10716066 5518441
+imple
inear
/egression
MAD 538 63 3823 2774
MS' 383524 635885 1351211 1010340
7n the above chart we can see that simple linear regression is giving out better figures in
terms of comparison between it, simple moving average and single exponential
smoothing for forecasting. As we know the lower the figure the better the model. hus for
further forecasting we can use the simple linear regression.
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