Final Project CS 110-3 Fall 2015 Galyna Bozhok. Introduction History Company Profile Organizational...
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Transcript of Final Project CS 110-3 Fall 2015 Galyna Bozhok. Introduction History Company Profile Organizational...
Final Project CS 110-3Fall 2015
Galyna Bozhok
IntroductionHistoryCompany ProfileOrganizational StructureThank you!
Contents
Based in Seattle, Washington.
Largest coffee-house company in the world with 20,891 store in 62 countries.
President and CEO – Howard Schultz.
Places high value on ethical behaviour and company-wide diversity.
Offers espresso menu items, refreshments and pastries, merchandise, brewing accessories, gifts and books.
Introduction
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Every day, we go to work hoping to do two things: share great coffee with our friends and help make the world a little better. It was true when the first Starbucks opened in 1971, and it’s just as true today.
History
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History
• 1971 – Starbucks founded by Jerry Baldwin, Zev Siegal and Gordon Bowker as a single store in Seattle’s Pike Place Market.
• 1982 – Schultz joins the Starbucks tea.• 1983 – While travelling in Italy, Schultz experiences Italian
Coffee bars and inspires him.• 1985 – Schultz leaves Starbucks to open II Giornale, a
company serving espresso drinks using Starbucks coffee beans.
• 1987 – Schultz purchases Starbucks from the founders and begins to expand throughout the U.S.
• 1992 – Starbucks Company goes public.• 1993 – Opens first roasting plantin Washington.• 2015 – Starbucks will celebrate its 45-th anniversary.
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• To inspire and nurture the human spirit – one person, one cup and one neighnourhood at a time.
• This is done through their commitment to the following principles:
1) Coffee2) Partners3) Customers4) Stores5) Neighnourhoods6) Shareholders
Mission Statement
Company Profile
Contents
Company Profile
Starbucks’s logo is inspired by the sea featuring a twin-tailed siren from Greek mythology.Our Coffee: Believes in serving the best coffee possible – goal is to grow our coffee under the highest standards of quality busing coffee under the highest standards of quality using ethical sourcing practices – our coffee buyers personally travel to coffee farms in Latin America, Africa and Asia to select the highest quality arabica beans.Our Stores: Perfect place for meeting friends and family or enjoying a queit moment alone with a book.
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Company ProfileCompany Profile
Our Partners: Our employees, who we call partners, are at the heart of the Starbucks Experience – our store partners are committed to coffee knowledge, product expertise and customer service.Our Products:1. Coffee: More than 30 blends and single-origin premium Arabica coffees.2. Handcrafted beverages: Fresh-brewed coffee, hot and iced espresso beverages, coffee and non-coffee
blended beverages, Vivanno smoothies and Tazo tea.3. Merchandise: Coffee vand tea brewing equipment, mugs and accessories, packages goods, music, books
and gift items.4. Fresh Food: Baked-pastries, sandwiches, salad, oatmeal, fruit-cups.
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Expet More Than Coffee
• We’re not just passionate purveyors of coffee, but everything else that goes with a full and rewarding coffeehouse experience. We also offer a selection of premium teas, fine pastries and other delectable treats to please the taste buds. And the music you hear in store is chosen for its artistry and appeal.
• It’s not unusual to see people coming to Starbucks to chat, meet up or even work. We’re a neighborhood gathering place, a part of the daily routine – and we couldn’t be happier about it. Get to know us and you’ll see: we are so much more than what we brew.
• We make sure everything we do is through the lens of humanity – from our commitment to the highest quality coffee in the world, to the way we engage with our customers and communities to do business responsibly.
Organizational Structure
Total stores: 22,519* (as of June 28, 2015)Argentina, Aruba, Australia, Austria, Bahamas, Bahrain, Belgium, Bolivia, Brazil, Brunei, Bulgaria, Canada, Chile, China, Colombia, Costa Rica, Curacao, Cyprus, Czech Republic, Denmark, Egypt, El Salvador, Finland, France, Germany, Greece, Guatemala, Hong Kong, Hungary, India, Indonesia, Ireland, Japan, Jordan, Korea, Kuwait,
Lebanon, Macau, Malaysia, Mexico, Monaco, Morocco, Netherlands, New Zealand, Norway, Oman, Panama, Peru, Philippines, Poland, Portugal, Puerto Rico, Qatar, Romania, Russia, Saudi Arabia, Singapore, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, United Arab Emirates, United Kingdom, United States and
Vietnam.
Investor Information•Starbucks went public on June 26, 1992 at a price of $17 per share (or $0.53 per share, adjusted for subsequent stock splits) and closed trading that first day at $21.50 per share.•Starbucks was incorporated under the laws of the State of Washington, in Olympia, Washington, on Nov. 4, 1985.•Starbucks Corporation's common stock is listed on NASDAQ, under the trading symbol SBUX.
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STARBUCKS EU MAJOR PROFITS
UK Germany France Switzerland Austria Netherlands
STARBUCKS European Market
Statistics about countries’ profitability
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Organizational Structure
Organizational Structure
CEO Howard Schultz
Board of Directors
Upper Management
Regional Mananagers
Store Managers
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THANK YOU!
STARBUCKS
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