Final Nacctep Mooks[1]
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Transcript of Final Nacctep Mooks[1]
Mooks, Midriffs, Boomers:oh my!
Dr. Linda Lujan, South Mountain Community College [email protected]
Dr. Elisa Robyn, Regis [email protected]
Mooks, Midriffs, Boomers:oh my!
Who are these people coming to teacher education?How do we get more of them to come?How do we keep them?
Generations
1925-1945 (20 years) – The Silent Generation 1946-1964 (17 years) – The Baby Boomers
1955-1964 (9 years) – Generation Jones (subset of the Boomers)
1965-1980 (15 years) – Generation X 1981-2000 (19 years) – Generation Y or Millennials 2001-present – Generation Z or Generation V for
“virtual” (are very young but active consumers, and very connected, being born into a world of digital technology)
In case you're worried about what's going to become of the younger generation, it's going to grow up and start worrying about the younger generation.
(Roger Allen)
POP QUIZ!
Test your Millennial IQ
Test Your Millennial IQ
1. True/False: Millennial students born during the years 1981 and 2000 are called Generation Net, the Internet Generation, Echo Boomers, the Boomlet, Nexters, Generation Y, the Nintendo Generation, the Digital Generation, and in Canada, the Sunshine Generation
Test Your Millennial IQ
2. Which of these is not a trait of the Millennial student?a. Multi-taskerb. Has short attention spanc. Status consciousd. Voracious readere. Values racial and ethnic diversity
Test Your Millennial IQ
3. True/False: There are 80 million Millennials in the U.S., compared to 76 million Boomers
Test Your Millennial IQ
4. Which one of these is not a compelling message of the Millennial Generation?
a. Be smart-you are specialb. Leave no one behindc. Connect 24/7d. Keep your nose to the grindstonee. Achieve now!f. It’s cool to be smartg. Serve your community
Test Your Millennial IQ
5. True/False: Their parents established FERPA and are now frustrated because they cannot gain access to their adult children's records!
Test Your Millennial IQ
6. Mooks and Midriffs area. Composites created by Madison Avenue
for purposes of developing marketing strategies
b. Millennial gangsc. A type of clothingd. Males and females who have dropped
out of school and are pursuing low-paying careers
Test Your Millennial IQ
7. True/False: Millennials spend their free time on-line. Forty-three percent spend more than 10 hours on-line a week with their favorite destinations being Google, Yahoo, and MySpace. Seventy-five percent spend less than two hours reading magazines and 67 percent spend less than two hours reading newspapers.
Test Your Millennial IQ
8. Which of these are not Millennial-speak?a. Flashy or Glitzy = Bling Blingb. Hot Rod = Ride or Hooptiec. Sneakers = Shoxd. Hunk/Stud/Babe = Hottiee. Girlfriend/Boyfriend = Boof. Cool/Awesome = Sweeeet!g. Thongs = Flip Flopsh. All of the above are Millennial-speaki. None of the above are Millennial-speak
Test Your Millennial IQ
9. True/False: “Service Learning” and “Engaged Learning” have become buzz words in the Millennial vocabulary
Test Your Millennial IQ
10.True/False: The Internet is not an “extra” for most students but an essential component of every aspect of their lives and 81% of the students said that losing access to the Internet would impact their personal lives and their schoolwork
Test Your Millennial IQ
11.Millennials are predicted to change careers how many times?
a. 3b. 5c. 8d. 10e. 1
Test Your Millennial IQ
12.True/False: Millennials are America’s most ethnically and racially diverse, as well as least Caucasian, generation.
Test Your Millennial IQ
13.What percentage grew up in poverty?a. 25%b. 10%c. 16%d. 33%
Test Your Millennial IQ
14.True/False: The recession will see more Millennials going to graduate school because there are no jobs.
Test Your Millennial IQ
15.Which one of the following characteristics is not true for Millennials oustide the USA?
a. Use of technologyb. Sense of entitlementc. Desire to serve communityd. Need for social networks
Your Score
How’d you do?
1- 5 right = LOL 6- 10 right = IMHO not bad 11 or more right = WTG
Each generation imagines itself to be more intelligent than the one that went before it, and wiser than the one that comes after it
(George Orwell)
Generalizing a Generation
Cautions Individuals matter Research focuses on the mean, median,
and modal dimensions of a generation Some findings are unique to the United
States; others are global Nobody likes to be pigeon-holed There’s always an exception
World View
Multitasking Upgrading Brand loyalty affects X and Boomers Self organize online, conventions,
meet-ups ¼ life crisis because of too many
options and too many expectations Praise is expected
New Market Experience is currency Exploring edges Actively participating and testing abilities Want transparency, moved from push to
pull Reinvention, new possibilities, on demand
free source Connection, who we are and what we know Expression is cool
Why?
Why Personalize? Hardwired to want attention, entitlement,
self promotion Student blogs, T-shirts, games, mythic
themes
Why Adventure? Do-overs, life experience, bore easily
Adventure learning, coaches, jobs for a day
Why?
Why Virtual? Connections
Free source, face book, flexibility
Why Design? My way everywhere
Design matters in spaces, places Compare the size of their computers to
their textbooks
What They Want
Voice Membership Meaning Life/work balance Enrichment Appreciation
Tip: Decide how this should influence pedagogy and curriculum. Decide how this should influence workplace.
If you want Gen Y, then Chase Cool
Trends: Gap year or stopping out Individualize Credit for life experience (shorter path to
goal) Fast track High maintenance….want it now
Small Group Activity
Parents
Paratrooper Involved at every
level with kids Want to be part of
everything Showing up in the
workplace
Tip: Decide in advance how you’re going to deal with parents (distract, divert, and reassure).
High pressure
Media pressure High stakes sport Trophy for their parents
Tip: Decide in advance how you can challenge and reward them? Help them identify what you expect and why?
Entrepreneurs
Finding business opportunities Embracing design Adapting to life Persevering
Tip: Decide in advance how to design the right structure and format and how you’re going to turn them loose within that structure. They want “elegant” design.
Communication Skills
Used to electronic communication Miss subtle physical cues Used to being able to “block”
someone they do not want to deal with
Virtual networking vs. face-to-face
Tip: Decide in advance how you’re going to mentor them to communicate across generations in the classroom and workplace. (And what to wear.)
Millennial Learning Preferences
Teamwork Technology Structure Entertainment & excitement Experiential activities
Tip: Decide in advance how you’re going to change pedagogy and materials. (We teach to our own learning style… we need to adapt; they need to adapt once they’re in front of the classroom).
Managing Millennials
You be the leader Challenge me Let me work with friends Let’s have fun Respect me Be flexible
Tip: Don’t expect to manage them the way you like to be managed.
What about the Recession?
Recession Realities for Millennials
$20,000 – average debt for college graduates
$2,500 – average credit card debt (2008 )
57% pay minimum on their credit cards
77% moving in with mom and dad
Recession Pain Points for Millennials
student loans credit card debt (average
salary for young grads is less than a generation ago, but prices are higher)
Jobs disappearing (more laid-off professionals are willing to take jobs that used to be entry-level)
Recession Spirit for Millennials 81% are optimistic Most are adapting
“Thrifty is good” Flash mobbing New interest in “practical” careers Re-examining priorities (but not giving
up social responsibility) Feeling resilient (even when experts
claim this is not a resilient generation)
Demographics – don’t forget Nearly 35% of Millennials are
nonwhite or Latino. Twenty percent of this generation
has at least one parent who is an immigrant.
Millennials have become the most racially and ethnically diverse generation in US History.
SES is the great divide Recession may act as an
equalizer All this makes them great
candidates for a teaching career