Film in the Phil (Mass Comm) Oct 1
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Transcript of Film in the Phil (Mass Comm) Oct 1
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FILM
IN THE
PHILIPPINES
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yFILMis a photographic
material on which visualimages and sound are printed.
yThe term film does not onlyrefer to the photographicmaterial but also to the art
form and communicationmedium.
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BRIEF
HISTORY
OFFILM
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Major Development
around the world
1891
American W.K.L Dicksondeveloped the motion picturecameraKenitographand the
peep-show machineKinetoscopefor Americaninventor Thomas Alva Edison.
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1894
A Kinestetoscope parlor opened inManhatan, New York. Within months, thecoin-operated peep-show machine werebeing licensed throughout the US.
1895
The introduction of theKinestoscope in Europe led to the
development of the Cinematographby French brothers Louis andAuguste Lumier. The cinematographewas camera and developing machine.
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1896
Thomas Alva Edison boughtthat patents of thePhantascope, a machine for
projecting moving pictures.
1902French showman and
magician Georges Mlisdemonstrated the ability of thefilm to bring to life with hisshort filmA Trip to the Moon.
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1903
American inventor Edwin S.Porter shot the twelve-minuteepic and box office smashTheGreat Train Robbery.
1906
HFilm has been produced
intermittently in various colorprocesses beginning this year.
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1915
American actor-playwright-producer David Llewelyn WarkGriffithsThe Birth of A Nation
established the identity of themotion picture as a new andoriginal medium ofcommunication, expression, andpersuasion.
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1926
The Vitaphone process wasintroduced in short talking andsinging films.
1927
Warner Brothers released thefull-length filmThe Jazz Singerwith Al Johnson singing.
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1935
American Rouben Mamouliamdirected the first three-colorTechnicolor feature Becky Sharp.
1937Walt Disney hit box-office gold
with first-ever animated full-
length film, Snow White and theSeven Dwarfs directed by BenSharpsteen .
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1939
Gone With the Wind,directed by Victor Fleming,was released. 1952
the year witnessed the
development of the widescreenprocesses to produce an extra-wide image on ordinary 35mm
film.
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Major Development
in the
Philippines
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1897
a program was presented bya certain Seor Pertierra whchwas billed as the EspetaculoCientifico on January8 in hissalon on No.12 Escolta.However, this turned out to bemerely a presentation of stillsand chronophotographs.
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1898
Spanish Army Antonio Tamosproduced films using theCinematograph. 1903
Scenographic painter Jose Jimenezset up the first Filipino-owned movietheater.
1909Path Freres Cinema leased and
sold film projection gears. Filmstudios and movie theaters flourished.
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1912
American theater owner Harry Brown
and scriptwriter Edward Meyer Grossmade the first local full-length one-hour filmabout the life of national hero Jose Rizal. Itwas entitledLa Vida de Jose Rizal.1917
Photographer Jose Nepumucenotogether with his brother Jesusestablished Malayan Films.
1919 Jose Nepumuceno produced the firstFilipino full-length filmDalagang Bukidbased on a stage play.
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1926
Vicente Salumbides made his first filmMiracles
of Love which introduced close-up, fast editing,and Hollywood style make up.1932
American director George Musser produced thefirst Filipino film with sound, Ang Aswang.
1930sLVN produced the first Filipino film with
brief color sequences, Ibong Adarna, directed byManuel Conde and Vicente Salumbides.1952
Manuel Conde directedGenghis Khanwhichbecame the first Filipino film to enter aninternational film festival.
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Three
Major Film
Traditions
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yThe Narrative Film and ItsGenres
-Usually concerned withfictional stories and characters.
-A movie that contains that
contains the elements of a story.-It is usually shown incommercial theaters.
GenresDrama-tackles relationship among
characters which are patternedafter real life.
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Comedy-uses humor to make viewerslaugh.
Action/ adventure-narrates thephysical struggles of a character againstanother character nature. Mystery crime-involves amisdeed
whose puzzle is slowly unraveled. Romantic comedy-tackles the story of
lovers who are engaged in an awkwardlove relationship.
Biography-deals with stories of realpeople and the events in their lives.Sciencefiction/ fantasy-includes stories
beyond the bounds of reality.
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Documentary Film and ItsStyles
-- concerned with real people inevents as they actually happen.-- there are no actors and they are
done without the aid of a script.-- the term documentary is sometimesdescribe as a technique rather that aparticular type of film.
-- it is shown in commercial theatersand are usually viewed in embassies,school, and scientific institutions, andscreened during film festivals.
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Major Styles of
Documentary Filmsy Direct address simply presents a topicand shows visual images with or withoutnarration.
y Cinma Vrit was ushered in as newapproach to documentary film.itminimizes narration, neutrally presentsevents as they happen, and let theaudience draw their own conclusion.y Interview-oriented-documentary film
normally get information from people
who are knowledgeable about aarticular to ic.
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--Emphasis is given on the interviewbecause of the lack of actual footage
of events which might have happeneda long time ago. Self-reflexive-documentaries are
made by people who adhere to aparticukar ideology, cause,persuasion,or lifestyle.
Observational cinema-does notencourage in-depth involvement I thetopic unlike other documentary films,
but tries to tackle a topic in general. Television documentary-shownon
T.V and not on the screen. Hence, itshould meet the limitations of T.V:
fast-paced, controlled time.
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yFeminist documentary-is a highlyspecialized style of documentary.In recent years, the need to tacklethe plight of women and inequalityemerged.
y Docu-drama-is a narrative filmwhich is entirely a reenactment.
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The Experimental Film- concerned with exploring the potentialsand possibilities of the film mediumcharacterized by unconventional formor content.
- another term of experimental is Avant-garde which means the front rank of thenewest thing.
ANIMATION
-special type of film which bringsInanimate characters & objects to life.- also known as cartoons.
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Film in the AcademeThe study of film can be grouped in fivemajor categories:Film production-involves the actualfilm making. It refers to the technicaland practical aspects of movies likedirection, acting, production design,cinematography, editing, sound andmusic.Screen writing-is a separate category
although it is very much a part of filmproduction. It is the heart of the film but
more related to the literary arts.
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Cinema studies-are the theoreticalfoundation of film. It has framework
cultural studies and other criticaltheories which look at film as a productof cultural process.Film history-tackles the personalities
and development of film from its earlybeginning to its present state.Film theory-is another aspect of cinema
studies. It has been largely concernedwith one central issue: What iscinematic? What path should cinema
follow? What should it reject?
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Film criticism-contrary to popularperception, has nothing to do with the
aesthetics of film, whether it is good ornot. It deals with the integration ofhumanistic concepts or theories to film.
Film archiving-is the process ofpreserving films, particularly thenegatives. The intention is to make old
as well as recent films available to filmresearchers, students, and enthusiastsfor their own purposes.
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TypesofFilmy Noncommercial films-are made for personal
use or institutional purposes without theprimary concern of earning money from them.These are commercials, advertisements, anddocumentary, and documentary, experimental,
business, educational, medical, news, sports,and government films.y Commercial films-are the most prevalent in thefilm industry. These films are mainly narrativeand often called mainstream cinema. They are
made through an established system, and forpeople to watch in commercial theaters for afee.
-Taxes are imposed by most governmentsfor the production and screening of films.
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yMovie Theaters (Metro Manila)
CaloocanCity 9
Las Pias City 12
Makati City 30
Malabon City 4
Mandaluyong City 27
Manila City 57Muntinlupa City 25
Paraaque City 10
Pasay City 7
Pasig City 13
Quezon City 62
San Juan City 2
Taguig 4
Valenzuela City 2
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Theaters Outside Metro Manila
CAR 12 RegionX 32
Region I 17 Region XI 25
Region II 8 Region XII 18
Region III 68 Region XIII 9
Region IVA 53
Region IVB 4
Region V 44
Region VI 41
Region VII 43
Region VIII 8
Region IX 13
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y An issue in the Philippine film industry is filmpiracy. Pirated films are sold in sidewalks and
stores throughout the country.y A possible solution is for movie producers to
lower the prices of original copies of DVD, VCDand VHS.
y
Another issue is the declining attendance inmovie theaters.
Job Opportunities for the CommunicationGraduate
-Television & film are converging.-Students who graduates from Educ. Institutions
offering film, Multi Media Arts, MassCommunication, Comm. Arts & broadcasting are
perspective workers in the Phil. film industry.
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