FILA INFOGRAPHIC(TIMELINE)

Fila was founded in 1911 in Biella, Italy located in the foothills of the Italian Alps. The Fila brothers' business started with textile & knitwear. 2015 2011 2003 2007 1970 1980 2000 THE BEGINNING Throughout the years, the business grew beyond the borders of Biella to become a well-known quality knitwear producer for Italy. In 1942, the company merged with the FRATELLI FILA company A STEADY EXPANSION 1990 2009 The decade-iconic Fila F-box is combined with a simplistic collection title. Fila advertised with this poster for the 1982 Men's Tennis Collection. A sketch from the 1977 SNOWTIME Collection. Introduction of fila footwear: original tennis Seles wore her 1990 line of Fila tennis apparel. A GROWING INDUSTRY The company continued to expand into tennis, running, and lifestyle sneakers. Clijsters strongly returned the ball wearing all-blue Fila tennis apparel. Kim Clijsters won the 2010 US Open, in Fila apparel. Fila logos decorated the bikes of the Ducati performance Superbike Team. GENE YOON In 2007, Gene Yoon purchased the GLOBAL FILA BRAND and all its international subsidiaries, making it the largest South Korean sportswear company. Fila signed with ATP World Tour Member James Blake, ranked in the top 10. He won the ATP COMEBACK PLAYER OF THE YEAR 100 YEARS OF FILA Not only by internationally recognized athletes, but also the fashion conscious, Fila uses premium fabrics designed to radiate the sophistication of Italian craftsmanship, while allowing maximum flexibility and performance. Revenue in the FY 2014: $847.09 M Estimated Revenue in the quarter ending on May-June 15: $207.98 M

Upload
aatish-raj
Category

Business
view
162
download
0

Embed Size (px):

Transcript of FILA INFOGRAPHIC(TIMELINE)

Fila was founded in 1911 in Biella, Italy located in the foothills of the Italian Alps. The Fila brothers' business started with textile & knitwear.

2015

2011

2003

2007

1970

1980

2000

THE BEGINNING Throughout the years, the

business grew beyond the borders of Biella to become a well-known quality knitwear producer for Italy. In 1942, the company merged with the FRATELLI FILA company

A STEADY EXPANSION

1990

2009

The decade-iconic Fila F-box is combined with a simplistic collection title.

Fila advertised with this poster for the

1982 Men's Tennis Collection.

A sketch from the 1977 SNOWTIME Collection.

Introduction of fila footwear: original tennis

Seles wore her 1990 line of Fila tennis apparel.

A GROWING INDUSTRYThe company continued to expand into tennis, running, and lifestyle sneakers.

Clijsters strongly returned the ball wearing all-blue Fila tennis apparel.

Kim Clijsters won the 2010 US Open, in Fila apparel.

Fila logos decorated the bikes of the Ducati performance Superbike Team.

GENE YOON

In 2007, Gene Yoon purchased the GLOBAL FILA BRAND and all its international subsidiaries, making it the largest South Korean sportswear company.

Fila signed with ATP World Tour Member James Blake, ranked in the top 10. He won the ATP COMEBACK PLAYER OF THE YEAR

100 YEARS OF FILANot only by internationally recognized athletes, but also the

fashion conscious, Fila uses premium fabrics designed to radiate the sophistication of Italian craftsmanship, while allowing maximum flexibility and performance.

Revenue in the FY 2014: $847.09 MEstimated Revenue in the quarter ending on May-June 15: $207.98 M