Feedback from the client

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Feedback from the Client Feedback: We presented our designs to Alice Synge who said, her favourites were both concept 1 and 2, and however they weren’t the final product. Alice liked certain things in each concept 1- the green circle behind the ‘B’, but she thought the white writing would be too hard to read although she like the white boarder. Concept 2- she liked the style in which I did the bobbin as it was clearer but her logo wasn’t on it so there was no brand identity. She suggested we merge the two ideas together. She also suggested using the colour pallet she given us to change the colour of the bobbin to add more colour. Revised Campaign Plan Launch date for finished print advertisement: Print Advertisement and Campaign complete: 19th February 2015 Launch date: 3nd March 2015 Resources and equipment needed: - High quality pixilated logo (already used for backstitch) Concept 1 Concept 2

Transcript of Feedback from the client

Page 1: Feedback from the client

Feedback from the Client

Feedback:

We presented our designs to Alice Synge who said, her favourites were both concept 1 and 2, and however they weren’t the final product. Alice liked certain things in each concept 1- the green circle behind the ‘B’, but she thought the white writing would be too hard to read although she like the white boarder. Concept 2- she liked the style in which I did the bobbin as it was clearer but her logo wasn’t on it so there was no brand identity. She suggested we merge the two ideas together. She also suggested using the colour pallet she given us to change the colour of the bobbin to add more colour.

Revised Campaign Plan

Launch date for finished print advertisement:

Print Advertisement and Campaign complete: 19th February 2015

Launch date: 3nd March 2015

Resources and equipment needed:

- High quality pixilated logo (already used for backstitch)

- Adobe Illustrator

- Adobe Photoshop

- Graphics tablet

Concept 2Concept 1

Page 2: Feedback from the client

- Picture of a bobbin from her store ideally can be cartooned

Budget and personnel and activities with time budget

Working 10.5 hours in the week on the final print advertisement would be equal to around £420 for a graphic designer.

According to cost helper (http://smallbusiness.costhelper.com/graphic-designer.html): A freelance graphic designer can charge anything from £13-£230 per hour, although the average charges £43 - £49. Numerous sources on the web say they would accept no less than £40 an hour for an experienced designer. Therefore if we charged £40 per hour for 10.5 hours, it would typically cost £420.

We also previously worked out it would be another £20.80 for 550 which is more than enough minimum would be £15 for 100- 350 for print cost of the stickers.

https://www.digitalprinting.co.uk/products/round-stickers/39/

I would recommend the quote for £15 for 350, 51mm diameter as it’s the cheapest amount for more than enough also taking into consideration does her shop get more customers than 350 a month.

Total: £435

Relevant legal and ethical issues:

There are a very few legal or ethical issues that will be avoided, however:

-The final design only feature the client’s logo and web address and bobbin, due to copyright

The design only includes the website address, the logo, the colour pallet (given to us by client), and a threading bobbin, it’s not offensive in any way.