Feedback From Questionnaires
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Transcript of Feedback From Questionnaires
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7/31/2019 Feedback From Questionnaires
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7/31/2019 Feedback From Questionnaires
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Sample ofQuestionnaire:
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7/31/2019 Feedback From Questionnaires
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What Gender are you?
I asked ten people to fill out aquestionnaire that had seen the bondfilm Casino Royale. From these results
it can be seen that there is a cleardivide between both genders thereforethe appeal is equal however there maybe different factors that are drawing inthese audiences. In the next couple ofquestions I will be able to identify what
these features may be.
WHAT GENDER ARE YOU?
0
1
2
3
4
5
6
MALE FEMALE
GENDER
PARTICIPANTS
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How Old are you?
HOW OLD ARE YOU?
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
16-20 21-25 26-30 31-35 36+AGE
PARTICIPANTS
Amongst these ten people it is evidentthat the age range is lower and seems tobe focused from 16-30 year olds.
Whether it is because of the actors, thelocations or other features liketechnology, there seems to be aparticular focus. I shall therefore narrowdown the questions as to what they
specifically like about Casino Royale.
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Do you watch James Bond films?
These are interesting statistics assome of the participants have neverseen a Bond film howeversomething appealed to them tomake them watch this specific film.
Those who have watched Bond filmsmay watch Casino Royale as it is thenext in the franchise.
DO YOU WATCH JAMES BOND FILMS?
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1
2
3
4
5
6
7
8
YES NO
PARTICIPANTS
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What Characteristics do you identify withBond?
WHAT DO YOU IDENTIFY WITH BOND?
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1
2
3
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5
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7
8
9
10
INTELLIGEN
T
W
OMANISER
SMOOTHTALKER
VULNE
RABLE
ANGRY
REVENG
FUL
INDE
PEND
ENT
HERO
MUS
CULAR
CHARACTERISTICS
PARTICIPANTS
I listed nine characteristics that could beassociated with Bond and let theparticipants circle as many as they likedtherefore there are multiple answers. The
top responses were Intelligence, Heroand Womaniser telling me that in all ofthe films Bond is portrayed in the sameway and this film is no different.However it is interesting that thecharacteristic Vulnerable was not choseneven once, though the director wanted toshow his fresh rooky side and the painwhen Vesper dies.
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Which Location do you prefer?I then proceeded to list eight differentlocations that were featured in the filmand learnt which was popular.
It turned out that filming in locationssuch as London and the Bahamas were
ideal, in feedback the majorityresponded saying they liked seeinglandmarks so the films seemed real asopposed to a random office building orcar park.
It is also important that they liked themain location which was the casinoitself. The film wouldnt have worked ifthe audience didnt think this was aninteresting place to base the film.
WHICH DO YOU PREFER?
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2
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5
6
7
LONDON DESERTED
ISLAND
EXOTIC
HOTEL
CAR PARK OFFICE
BUILDING
CASINO VENICE BAHAMMAS
LOCATIONS
PARTICIPANTS
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Are special Effects essential to a Bondfilm?
ARE SPECIAL EFFECTS ESSENTIAL?
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2
3
4
5
6
7
YES NO
PARTICIPANTS
There was a divide within the feedbackabout effects. Generally there are almostalways special effects in the films and in
fact in the previous Bond film, Dieanother Day, they were criticised for theamount that they used and therefore inCasino Royale they tried to strip back tothe basics.
However they do use massive stunts
such as the car roll when Bond chasesafter Vesper and in the ending in Venicewhen the building is sinking into thecanal.
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Is Violence essential to a Bond film?
The dominant answer was that yes
violence is essential but when lookingat the data it was apparent that
females tended to put no and all themales also put yes.
This indicates that one of the mainreasons males watch James Bond is forthe fighting and chase scenes whereaswomen watch for a different escapismreason.
IS VIOLENCE ESSENTIAL?
0
1
2
3
4
5
6
7
8
YES NO
PARTICIPANTS
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What is your Favourite Gadget?
What is your Favourite Gadget?
0
5
10
15
20
25
30
35
40
45
50
Laser
Technology
Signature
Gun
X-Ray
Glasses
Tracking
Device
Aston
Martin
Detonator Microchip
Implant
Sony
Ericsson
Ring
(Shatters
Glass)
Gadget
For this feedback I asked the participantsto rate each gadget, 5 being the best and 0being the worst.
The top rated out of the list were Bondssignature gun, Aston Martin, Detonator
and tracking device. Coincidently, thegadgets just listed were the only onesfeatured in the film leaving behindridiculous and unrealistic gadgets such asthe invisible car and a shattering ring.However other trade mark gadgets were
still featured such as Sony Ericsson and hisOmega watch.
Interestingly Aston Martin which scoredthe highest out of 50 had lots of campaignsbefore the release of Casino Royale and alsoa car display was shown at the London
premiere.
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Do you like Catchphrases?
DO YOU LIKE CATCHPHRASES?
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3
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5
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7
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YES NO
PARTICIPANTS
The reason I asked this question is
because in Casino Royale they avoidedcatchphrases and even mimicked themas they date the film and make it seemtacky; this was also evident in the
feedback.Also another reason why there are nocatchphrases is because Bond is a new007 and therefore doesnt have any traitsyet.
People did comment however saying thatthe catchphrases are like the guns, carsand women; it makes ups the film and aconvention that goes along with it nicely.