Features of Magento ecommerce website platform
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Transcript of Features of Magento ecommerce website platform
Which platform is best for ecommrce website development?
V/S
Ecommerce Demand● The demand of online store that is ecommerce
website is increasing day by day.● The companies who have physical entities and
do business at local and national level, now they get into the track of 'online business' to get higher pace.
● Here we are going to discuss the two most popular self hosted eCommerce solutions – Magento and WooCommerce.
Magento Features● Magento is CMS (Content Management System), specifically build for ecommerce business.
● If you look at the features of Magento ecommerce :
● >> Tools for marketing, promotions and conversion
● >> Search engine friendly urls, auto generated popular search terms
● >> Control multiple websites and stores from one Admin panel
● >> Customizable design using templates● >> Catelog management is simple and
configurable (in size or● color)
Magento Features>> Checkout, payment and shipping features include one page checkout, guest checkout, shipping to multiple addresses, etc.>> Integration with multiple PayPal gateways, Authorize.net, accept checks/money orders>> Shipping integration with label printing - view, edit. etc.>> On-site order tracking from customer accounts>> Order management like edit, view. Print invoices, packing slips and shippling labels, etc.
WooCommerce Features● WooCommerce is an eCommerce framework build on top of WordPress.
● That doesn't mean it's a less choice, though. Features are :
● >> Built to integrate seamlessly with WordPress
● >> Sell anything and anywhere. Set up a WooCommerce store to sell worldwide
● >> It is designed to ensure your store and products look as good on the desktop as well as mobile phone.
● >> Scale with you as you grow your business
WooCommerce Features>> Keeping your data independent of any third party software platform gives you complete control of your business and future>> It is audited by Sucuri, the industry leader in plugin security, to ensure that it adheres to WordPress best practices and coding standards, and is kept secure and up-to-date>> It is 100% open source which allows you to benefit from an active and growing community of contributors>> It provides documentation that covers topics like Setup, Extending, Snippets, Theming, Third-Party Plugins, Using Webhooks, WooCommerce Cookies, SSL and HTTPS.
Similarities● Both are most widely used open source
ecommerce platforms, being highly powerful, flexible and agile combined with numerous features to its credit.
● Both are suitable for different needs and are very popular among users.
● Provide most of the basic functionality required to run an online business including :
● >> Product listings,● >> A shopping cart,● >> Basic order management,● >> Inventory features, etc.
Similarities● Supports functionalities that makes your site
SEO friendly.● Both supports customisation.● Works with google analytics making it easier
for you to track the traffic of your website.
Differences● Setup and Customization● Features● Ease to use● Cost● Hosting● Functionality● Search Engine Friendliness
Setup & Customization● It is complete on its own, to work on it, one
needs to be an expert.● Also, it takes longer time to set up and
customize Magento.
Magento
●It can be handled easily by anyone who is a wordpress lover.●It's installation and maintenance is easy.●Just like any wordpress plugin, it gives you the freedom of customisation to the fullest in no time.
WooCommerce
Features
● Certain features like adding discount codes, comparing products as well as using advanced filters to narrow searches.
● You can even cross sell or upsell your product
Magento
●It is a perfect choice for a beginner.●You get features like rating the products, publish best seller etc
WooCommerce
Ease to use
● The community version of Magento is free, the enterprise version is highly expensive.
Magento
●WooCommerce can be easily expanded at the same time at a lower expense.●Surprisingly most of the wordpress premium templates are easily affordable
WooCommerce
Cost
● It is complete on its own, to work on it, one needs to be an expert.
● Also, it takes longer time to set up and customize Magento.
Magento
●It can be handled easily by anyone who is a wordpress lover.●It's installation and maintenance is easy.●Just like any wordpress plugin, it gives you the freedom of customisation to the fullest in no time.
WooCommerce
Hosting
● Magento along with its numerous features being highly complex, requires much larger disk space and thus it is heavy on server load.
Magento
●Hosting requirements of woocommerce is limited as it is light on server load and it only consumesless disk space
WooCommerce
Functionality
● It is solely designed for eCommerce sites Magento
●WooCommerce is exclusively devoted to shopping platform.●Its parent framework being wordpress, allows one to incorporate any kind of web based trading and payment system on any kind of wordpress based website.
WooCommerce
Search Engine Friedliness
● Due to heavy nature, it may take a while for a browser to load the pages, especially if it is a slow speed internet connection
Magento
●WooCommerce being lightweight, it wouldn't let a user to wait longer to see the site.●In this sense, regarding the weight, woocommerce is more SEO friendly
WooCommerce
Conclusion● However, as you have read above, they do have their differences and each has an ideal set of uses.
● So which platform is right for you?● Simply put, there’s no right or wrong choice.● Depending on the size and complexity of your
shopping platform, capital investment, number of products and expectation of the growth of your business.
● Both WooCommerce and Magento are brilliant platforms and both will do an excellent job for almost any business.
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