Feasibility of F-Commerce in Bangladesh

Presented By: Group D

What is F – Commerce?

• F - Commerce refers to the art of buying and selling through facebook

• F – Commerce = Commerce inside Facebook

Advantages of F - commerce

600 million users

40 % people use social networking site when shopping online

Cont.

16%

40%

36%

8%

yes, for many brands

yes, for a few brands

No

Don't Know

Fans are more likely to recommend a product

68 % of fans visit retailer pages to keep up-to-date with sales and promotions

Cont.

Number of transactions in facebook store is increasing 10 % per month

Average of 130 friends to share your latest shopping experience especially how much you have saved

How does it work?

Trasaction takes place at meeting place, through home delivery or sending via courier service

Paying through debit card/credit card, bKash or cash on delivery

Interested buyers contact through wall post, messages or given cell phone number

Upload & sharing pictures accompaying product code

Adding product information on a Facebook Page

Opening a “Fan Page” of the Organazation on Facebook

F – Commerce Ecosphere

Implementation of F- Commerce in Bangladesh

F-Commerce is gaining its momentum in Bangladesh

F-Commerce is reducing unemployment & creates economic development

Cont.

Easy formation, Easy to startup business

Helps to create economic freedom & identety

Cont.

To promote theirofferings, posting their products pictures in Facebook fan page

Making a direct, successful negotiation with their customers

Cont.

F-stores in Bangladesh are mainly run by college and university going students

Cont.

Providing variety of products & services

Cont.

Cont.

Offering exclusive fan-only promotional discounts, coupons, contests, personalized promotional inbox messages

Real Life Examples