Fear and loathing in Las Inbox
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Transcript of Fear and loathing in Las Inbox
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andFearLoathingLas INBOX
in
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weLOATHEourinbox
why?
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Streamof consciousnessof strangersof machinesof marketers
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SMS SMS
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SMS SMS
Goddamn Grapefruit.
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tweet-from-suicide-booth
tweet-to-facebookfacebook-to-email
email-to-smssms-to-tweet
tweet-to-mail mail-to-mobilemobile-to-face face-to-assass-to-tweet tweet-to-voicemailvoicemail-to-mobile
mobile-to-tweet
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tweet-from-suicide-booth
tweet-to-facebookfacebook-to-email
email-to-smssms-to-tweet
tweet-to-mail mail-to-mobilemobile-to-face face-to-assass-to-tweet tweet-to-voicemailvoicemail-to-mobile
mobile-to-tweet
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WIN!
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Deliver Mail
Discard Mail
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andFearLoathingLas INBOX
in
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Emails to everybody are
received by nobody
1THOUGHT
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Why does email have
the CC field?2THOUGHT
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Separate “Action” from “Information”3
THOUGHT
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3 twilio rules of
email etiquette
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HIGHLANDER RULETO: Contains 1 Person1
23
ACTION RULETO: Response Required
FYI RULECC: Informational Only
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Broadcast: Entertainment
TO ME: Action RequiredCC ME: Read Later
3 Buckets
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Filter Messages TO You (Action)
From CC (FYI)
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SMS CC?
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Voicemail CC?
TOCC
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Email TO CC List Serve
SMS Personal GroupMe/Beluga/FastSociety... 4INFO
Voicemail To Me Sales Team SayNow
Twitter DM @Mention Feed
Facebook Message Groups Wall
REPLY
FYI
ENTERTA
INMENT
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Require Attention
FYI Reading
Some Entertainment
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Require Attention
FYI Reading
Some Entertainment
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Require Attention
FYI Reading
Some Entertainment
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Require Attention
FYI Reading
Some Entertainment
Still a stream of
consciousness...
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Require Attention
FYI Reading
Some Entertainment
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Je! Lawsontwilio.com
@je!el
Obey the HighlanderFinal tip: