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Ideas for Marketing Study Abroad and Global Engagement on West Campus
IDEA POSSIBLE SUPPORTERS/FUNDING SOURCES
NOTES PHOTO
XL world wall map showing where our international students are from and what countries Valencia has sponsored short-term and semester study abroad
FacilitiesISSMarketing
Map could be: a wall decal painted
mural (Valencia art students)
painted (by local high school art class)
Small continent/country map showing where our international students are from and what countries Valencia has sponsored short-term and semester study abroad
FacilitiesISSMarketingLocal ethnic clubs/assc./chambers of commerceUniversities that offer study abroad in that countryStudy abroad travel companies
See above suggestionsCould have one continent/country in each building
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11x14 bulletin board poster or 16x20 wall poster for each classroom and advisors office that promotes study abroad and global engagement. Maybe 6-8 different themes that could rotate through the classrooms/buildings
Divisions (may want to adopt a classroom or building to fund and maintain)Student organizations (may want to adopt a classroom or building to fund and maintain)Graphics class design and print as class project
Maybe have themes around meta majors or particular countries
Banner/s with all short term study abroad options listed
SAGEFaculty Teaching a course (10 faculty would be about 10.00 each)
Could rotate between buildings
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Walkway pillar decals FacilitiesCampus president’s officeGlobal Languages
Could also be painted mural-like to reduce cost
Elevator doors Message decals (welcome in multiple languages)
FacilitiesMarketingGlobal languagesForeign language departments
Could also translate the word education, hello, common phases etc.
Request each faculty teaching a 1000 level gen ed to offer an activity promoting study abroad
DivisionsFacultyAdministration
Lecture, speaker, show 4 min video, extra credit for attending workshop, hand out information brochure
Request each faculty teaching 2000 level gen ed to offer activity on global competencies/engagement
DivisionsFacultyAdministration
Lecture, speaker, show 4 min video, extra credit for attending workshop, hand out information brochure
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Provide international snack through vending machines (Taste of the World)
Food ServicesISS
Present similar to the healthy choice options
Cafeteria provide an international option each week/month
Food services True foods from culture (not tacos)
Tagine, English meat pies, etc
Bathroom door decals of multi lingual terms for bathroom or male/female designation
Facilities
Planting Japanese , English gardens Horticulture departmentGrounds crewCampus administration
Moroccan patio garden
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Chalk art – global concepts SDFacilitiesISS
Have international or study abroad students design artwork. Art students, workstudy artist in residence
Campus hallway art – photos of study abroad students and locations – could also put together walking tour brochures, set up 2nd thurs art walks for public etc.
Student curatorLittle Bean could sell coffee and iced drinks with donation to scholarship fund
Maps for faculty to post in office with pins where they have traveled
Bookstore – fair trade products
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Televisions on campus tuned to international news
Language lessons in the restrooms Similar to many international restaurants
Various study areas furnished to represent various cultures
International music in restrooms, cafeteria and/or outside seating areas.
Background music which still allows conversation. Website to learn what music is playing
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Bookstore hire an intern as a window dresser to design windows around culture and selling items in bookstore
BookstoreInternship office
Design window on metric vs su measurements highlight conversion materials (barchart, rulers etc)
Old av tv’s repurposed into info kiosk – historical even and provide 3 international news networks views (no commentary let viewer determine the commentary)
AVFacilitiesAdministrationCode officer
Bookstore sell travel and cultural trinkets Fair trade items Mugs and water bottles from various countries
Little Bean. Library and bookstore sponsor international reading circle
Use café in library
International film theater – 3rd fri of month a different foreign film shown
Study abroad AmbassadorsStudent DevelopmentFilm department
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Eat your way around the worldRestaurant donates proceeds to Study abroad for a 3-4 hour time period 1 day
Do a different restaurant once a month
Play international music in common areas inside and out.
Bookstore to sell cd or downloads May be accomplished with cheap mp3 and speaker that is loaded with 8 hours of music or language. SAGE ambassadors could turn on and off each day or maybe maintenance
Play language lessons in restrooms Similar to local restaurants
May be accomplished with cheap mp3 and speaker that is loaded with 8 hours of music or language. SAGE ambassadors could turn on and off each day or maybe maintenance
Ask each budget manager to set aside a small amount for internationalizing the campus within their department
Could be a simple as printing posters and flyer or a mural/decal/ or more elaborate furniture etc.
Foreign words or phrases on the side windows of entrance doors (educational terms, welcome’s, etc.)
Car window decal idea,Can be printed on 3 d printers or Cricket(I am sure a faculty member owns one somewhere!)
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Above every employee name and schedule holder outside their office a global quote of encouragement or photo was placed
Just add a second schedule frame