FBDGA Spaaza - Sam Critchley & Dave Sevenoaks

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share your products Thursday, March 22, 12

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Transcript of FBDGA Spaaza - Sam Critchley & Dave Sevenoaks

Page 1: FBDGA Spaaza - Sam Critchley & Dave Sevenoaks

share your products

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WHO ARE WE?

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THE PROBLEM

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?

97% of shoppers use online media to decide what to buy locally*.

Most of the time they still want to buy in-store (93% of all sales are offline**)

...but don’t know where to find the products they want nearby.

* BIA Kelsey, March 2011** Google, November 2011

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FUTURE OF SHOPPING: COMBINING THE BENEFITS OF ONLINE AND OFFLINE

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SPAAZA’S SOLUTION

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Webshop visitors can see

where to buy product nearby

A social product catalog and product finder for a your facebook page

Spaaza makes your offline inventory searchable on Google

Our API makes it easy for

developers to build your

product data into mobile apps

API: Build your products into apps

Check availability site pluginFacebook app

Google local shopping

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SPAAZA ON FACEBOOK

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SPAAZA IS A PLATFORM

API

Spaaza Product index

Shop (or chain)

Shoppers

Build real time shopping data into your apps...coming soon

Manage and control publishing channels + analytics

Works with independent shops and chains

JSON format. Spilt into authenticated and public versions

Spaaza’s apps and integrations

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Frontend (inc. Facebook app): RailsRuby EE, JQuery, manual OAuth

API: JSON, PHP, MySQL

Repo: Github

Hosting: Hetzner (Germany)

TECH SETUP

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DEMONSTRATION

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SPAAZA’S ROLE IN THE FUTURE OF LOCAL

SHOPPING

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HELP SHOPS, SHOPPERS AND APP DEVELOPERS BY BECOMING THE SOURCE OF REAL-TIME

INVENTORY AND PRODUCT INFORMATION

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THE FUTURE: CLOSE THE LOOP BETWEEN ONLINE & OFFLINE

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THE FUTURE: AUGMENTING DIGITAL ADS WITH OFFLINE DATA

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