Faster Time to Value with Analytically Powered Applications: A New Approach

© 2014 Fair Isaac Corporation. Confidential. This presentation is provided for the recipient only and cannot be reproduced or shared without Fair Isaac Corporation’s express consent.

Introducing FICO® Decision Management Platform

David Ross Senior Director, Product Management FICO

FICO® Forum: FICO® Decision Management Platform Turning Insights into Actions that Matter―for Your Customer London I February 27, 2014

Faster Time to Value with Analytically Powered Applications: A New Approach

© 2014 Fair Isaac Corporation. Confidential. 2 © 2014 Fair Isaac Corporation. Confidential.

Moving

from

Insights to

Tangible

Solutions

3 © 2014 Fair Isaac Corporation. Confidential. 3 © 2014 Fair Isaac Corporation. Confidential.

We Know the Strengths of Decision Management

Historical Data

Industry Data

Transactional Data

Policies and Guidelines

Analytics/Modeling

Business Rules

Optimization

Personalized Treatments

Predictive Offers

Optimal Pricing

Consistency

Accuracy

Auditability

Compliance

Continuous Improvement

Decision Management

4 © 2014 Fair Isaac Corporation. Confidential.

Your Challenge: Do More… Do It Faster… Do It for Less… Do It with Fewer People

Provide Single Customer View

Add New Services

Add New Products

Deliver Cross-Channel

Assure Compliance

Maintain and Update

Future-Proof Investment

© 2014 Fair Isaac Corporation. Confidential. 5

FICO® Decision Management Platform Is the Solution

FICO® Decision Management Platform

Up to 40% better model performance

Up to 50% better optimization of actions

Up to 50% better decision performance

60% or more lower maintenance costs

70% or more faster application development

90% or more faster model deployment


The Platform Protects Your Current Investments

► FICO® Blaze Advisor® business rules management system

► FICO® Model Builder

► FICO® Xpress Optimization Suite

► SAS, SPSS Analytics

► BI and Reporting

► Data Management

► IT Infrastructure

► Business Applications

► Core Systems



Expanding the Boundaries of FICO Value

Open APIs

Common

Analytics

Library

Data Unification


Flexible Deployment Data & Strategy

Visualization

Solution Templates

UI Creation

Performance Improvement

Application Development


The Heart of an Integrated Solution Architecture


Additional Solution Components



Start by Enhancing Existing Decision Technologies

Based on Our Customers’ Use

FICO® Xpress Optimization

FICO® Blaze Advisor®

FICO® Model Builder

FICO® Decision Studio

FICO® Optimization Modeler

Powered by FICO ® Xpress

FICO® Decision Modeler

Powered by FICO® Blaze Advisor®

FICO® Analytic Modeler

Powered by FICO® Model Builder

Business Authoring Tools



Connect Big Data to Drive Insights

Big Data

Historical records

Real-time transactions

Unstructured text










Add Visualization, Monitoring and Reporting to Create

an Improvement Loop

FICO® Visual Insights Studio








Big Data

Historical records

Real-time transactions

Unstructured text



New Implementation and Use Options Add Flexibility


Choose One

or Use

Hybrid

Deployment

On-Premises: IT Managed

SaaS: Analytic Cloud

IaaS: FICO Managed

PaaS: FICO Managed










Application Studio Speeds Time to Deployment


Rapid

Application

Development

& Deployment

Graphical Processes

Create Input Screens

Services Integration

HTML 5 Access

FICO® Application Studio










Integrate Decision Management with FICO Solutions



FICO Applications

Customer Acquisition

Customer Engagement

Collections & Recoveries

Fraud & Protection










Purchase and Use Predefined Models, Templates and

Frameworks

FICO® Analytic Marketplace










FICO Applications Customer

Engagement Solutions

Originations Solutions

Collections & Recovery Solutions

Fraud Management

Solutions


Results: Speed

► Rapid application development and deployment

► Integration, analysis, application of massive datasets

► Repeat implementation across the organization

► Model and policy refinement

Deploy analytic models:

90% faster

Develop decision management applications:

70% faster


Time to

Insight

Time to

Deployment

Time to

Value


Results: Cost Savings

► Reduction in IT resource requirements

► Business visibility into key decision factors

► Predefined components ease development

► Easier, shorter improvement cycles

Reduce maintenance/update

costs:

60% reduction

Time to

Insight

Time to

Deployment

Time to

Value


Results: Consistency

► One source for logic used by all applications

► Consistent treatment across channels, departments

► Business speaks with a single voice

► Risk reduction through auditability and compliance

Business performance improvement:

10%–50%

Time to

Insight

Time to

Deployment

Time to

Value


Results: Accuracy

► Optimal action for each customer situation

► Incorporation of organizational goals, constraints

► Proactive communications

► Continual improvement—recognize, adapt, deploy

Improvement in model

performance:

10%–40%

Improvement in decision

performance:

30%–50%

Time to

Insight

Time to

Deployment

Time to

Value


Demonstration: Decision Management In Action



Broad set of components and services

Works with existing FICO technology investments

Visibility into models, rules, processes

Business control and governance

Web application development and deployment

Performance insight leading to logic refinement



FICO® Decision Management Platform is

Ready for Use

Big Data

IMPROVE

AUTHOR EXECUTE MANAGE

Analytics Optimization

Decisions


What Is Your Action List?

Prove the value: Challenge us!

Request a trial

Contact your client partner

Identify candidate projects

Assign a DM coordinator

© 2014 Fair Isaac Corporation. Confidential. This presentation is provided for the recipient only and cannot be reproduced or shared without Fair Isaac Corporation’s express consent.

Thank You

David Ross +1 408 535 1654 [email protected]

FICO® Forum: The Age of the Customer Turning Insights into Actions that Matter―Faster London I February 27, 2014

Faster Time to Value with Analytically Powered Applications: A New Approach

Technology

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