FANDANGO REWARD PROGRAMS Innovative Programs that Work

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WHO WE ARE

Who We Are

15 Years in promotional rewards business •  A successful promo code business through Fandango.com combined with Quantum

Rewards, acquired by Fandango October 1, 2013

More than movie tickets •  Rewards extend beyond movie tickets to digital music, streaming video, virtual Visa

cards and a library of retail eGift cards

Part of the Nation’s largest online movie ticketing services •  Fandango tickets to over 90% of the U.S. movie going market, putting you brand in

the hands of millions of engaged consumers

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A powerful brand combined with a powerful loyalty business

Reward Programs by the Numbers

Million reward codes issued in 2013

Number of rewards programs managed in 2013

Thousand U.S. screens accept Hollywood Movie Money currency (98%) 36

75 eGift cards in rewards library, from Walmart to iTunes

40 650

24 Thousand U.S. screens offering reserved seating through Fandango

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Fandango by the Numbers

Million mobile apps have been downloaded

% of Fandango tickets now purchased on mobile devices

% of all movie ticket purchases are influenced by Fandango 52

47 % of our ticket sales occur AFTER the film’s opening weekend

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31 Million fans use Fandango every month

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Benefits •  Leverage movie licenses and offer

movie specific admissions

•  Capitalize on the millions of dollars studios are spending on marketing a film

•  Associate with the top films/talent to help sell product and reward your consumers with entertainment

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Studio Partnerships & Movie Tie-Ins We are the preferred movie reward provider to every major studio

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WHAT WE DO

What We Do

Loyalty and incentives programs Products and services that help drive:

•  Purchase intent

•  Consumer loyalty

•  Activation

•  Registration

•  Brand awareness

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We make magic for your consumers

What We Do

Value proposition •  Develop unique and customized programs

based on client needs

•  More than just movie tickets, a one-stop shop for rewards

•  Create meaningful partnerships between studios and brands

•  Brand promotional opportunities in partnership with Fandango

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We make magic for your consumers

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Consumer View

•  High perceived value •  2/3 of Americans went to a family

film last year •  Historical data shows consumers

will spend 2 to 3 times more than the average consumer spend for a entertainment or lifestyle based reward

•  The consumer must purchase to receive the reward

Retailer & Brand View

•  Movie and Lifestyle rewards for purchase historically have reflected highest lift and positive sales gain for marketing programs

•  The cost of the entertainment

reward is insured/capped and generally costs only 1/3 of the value to the brand

•  Execution is simple and turnkey

Simple and effective! Mom LOVES the value!

What We Do Why entertainment rewards?

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OUR PRODUCTS

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Movie Rewards

Leverage the power of a movie ticket or movie concession reward to increase your sales and enjoy more customer loyalty. We offer your consumer access to over 36,000 screens nationwide and guaranteed admission to over 24,000 screens nationwide.

Lifestyle Rewards

Our prepaid MasterCard, Visa and Discover cards can be used at millions of locations where these cards are accepted. eGift cards are available in predetermined amounts and can be redeemed at thousands of retail and online storefronts nationwide.

Digital Rewards

With over 80% of the U.S. using their mobile phone to access the convenience of shopping, entertainment or gaming, Digital Rewards are perfect reward for your consumer. Music, Movies and TV, eBooks and Apps are delivered digitally.

Reward Product Lines

• Advanced Ticketing • Guaranteed Admission • Concession Money • Print@Home & Mobile • Movie Specific

• Downloadable & Streaming • Music & Movies • TV Shows • Apps & eBooks

• eGift Cards • Pre-Paid Credit Cards • Retailer Cards • Custom Cards

Fandango movie ticket codes Guaranteed Admission Codes

• 24,000+ screens nationwide

• Ticket is pulled from theater POS inventory, guaranteeing admission

• Delivery can be Print-At-Home and Mobile

• Technical customizing & filtering

• Take advantage of Fandango branding support

Hollywood Movie Money currency Universally Accepted Theater Currency

• Accepted at 36,000+ screens nationwide

• Certificate is redeemed at the box office window, wider acceptance but not guaranteed admission

• Delivery can be Print-At-Home, Certificate, Mobile and Plastic Card

• Cosmetic customizing & filtering

• Create a soft or white-label program to put your brand first

• Take advantage of Fandango branding support

• Can be redeemed on Fandango

Movie Rewards Guaranteed seating and nationwide acceptance

PROMOTIONAL CODES

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Unrivaled Theater Network

•  Over 24,000 screens •  1,700 locations, ALL MAJOR

MARKETS •  Guaranteed seating •  Online/mobile purchase •  Mobile/PAH

•  Over 36,000 screens •  Universally accepted form of

payment •  97% market coverage •  Mobile/PAH/plastic/certificate

Offering both Advanced/reserved seating & a nationally accepted currency

PROMOTIONAL CODES

Updated 0414

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Digital Rewards Download and streaming, content for your mobile customers

Downloads and Streaming •  Access to downloadable and

streaming content

•  Consumers use to purchase Movies, TV Shows, Music, Apps, eBooks

•  Cosmetic filtering applied to Virtual Visa accounts for generic rewards

•  Redeemable at every major digital content store that accepts Visa

•  Ability to deliver codes for Vudu, Redbox, TargetTicket

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Lifestyle Rewards Branded prepaid reward cards & retailer eGift cards

Branded Visa® and MasterCard® Rewards •  Virtual and Custom plastic •  Valid anywhere Visa and MasterCard are

accepted.

•  Can be generic or program-branded •  Filter for specific purchases, such as

groceries, music, games, movies, gas...

Retailer specific eGift cards •  70+ retailers to choose from

•  Pick the eGift card you want to reward or create a library for your consumer to choose

•  Print@home or mobile delivery

•  From $5 to $500

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How It Works The Consumer Journey

1.  Participation A consumer makes a purchase, joins, registers or completes a transaction that qualified for the reward

2.  Reception The consumer receives a unique reward code through one of multiple delivery methods (Catalina, code carrier, on-pack, text message, sticker, email, etc)

3.  Activation The consumer goes online to a custom activation site to activate their reward

4.  Registration The consumer registers the code, entering detailed information required by the program

5.  Generation The consumer receives the branded reward certificate (movie ticket, visa card, eGift card, Vudu code)

6.  Redemption The consumer uses the reward for purchase (movie tickets, gas, restaurant bill, etc) at select stores

Open to legal residents of 50 US + DC, 18 or older. If reward code is lost, it cannot be replaced. Void if sold or otherwise exchanged. No reproductions will be

accepted. Gift Cards are provided by Quantum Rewards. Wal-Mart Stores, Inc. or Walmart.com is not a sponsor of the promotion or otherwise affiliated with Subway. WALMART, Walmart.com, the WALMART logo, the WALMART.COM mark, the SAM’S CLUB mark, the SAM’S CLUB logo, and the SAMSCLUB.COM mark are trademarks of Wal-Mart Stores, Inc., or its affiliates. See www.walmart.com/giftcardtermsandconditions.com for complete gift card terms and conditions.

FREE $5.00*

Walmart eGift Card

©2013 Quantum Loyalty Solutions, Inc . SUBWAY® is a registered trademark of Doctor’s Associates Inc. © 2013 Doctors Associates Inc. All rights reserved. SUBWAY FRESH FIT® is not a diet program.

Parents, here is how you can redeem your code to get a

*$5.00 Walmart eGift Card good towards the purchaseof the Disney Infinity Starter Pack

Step 1: Go to www.activaterewards.com/Infinity by 10/31/2013.

Step 2: Register and enter the reward code from the box below.

Step 3: Follow instructions to use your gift card.

XXXX XXXX XXXX

When you purchase a SUBWAY FRESH FIT® Meal

StarterPack

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Reward Delivery Vehicles •  OnPack Code Carrier •  Printed Inserts •  Catalina Receipts •  On-Pack Printing •  Mobile Receipt Validation •  Physical Certificates •  Plastic Cards

•  Email

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OPPORTUNITIES

Use a movie reward to execute vendor-specific sponsored programs

•  Ralphs

•  Albertsons

•  Safeway

•  Kroger

•  Carrefour

•  And many more

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Shopper Marketing Programs Join a coalition of manufacturers to support movie tie-ins

Full suite of mobile activations •  Cost-effective POS activation

programs

•  All receipts, all retailers, all phones. In real-time

•  Instant validation

•  Engage consumers through mobile technology

•  Eliminate hassle and cost of traditional purchase-related offers

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Mobile Receipt Validation Mobile applications to improve purchase-related marketing programs

PARTICIPATION

• FASTER

SUBMISSION

• EASIER

VALIDATION

• CHEAPER

DELIVERY

• FLEXIBILITY

TRACKING

• REAL TIME

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Dinner & a Movie Customer discounts and rewards for a full night out

Value-add reward to complete the movie experience

•  Customized to feature nation chains or local favorites

•  Provided through our Visa reward card of Lifestyle Rewards products

Engage your audience using Fandango reward products

•  Easily create a highly customized platform offering “evergreen” reward programs

•  Enable your audience to keep track of all of the ways they’re engaging with you

•  Allow consumers to choose the reward they would like to receive

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Reward Platforms A customized loyalty/client engagement program

Private screening opportunities at any theater nationwide

•  Create good will with your retailers, shareholders, staff, etc.

Tie into a movie that reflects your cause or company

•  Ex: 75 individual screenings for FedEx employees to see Castaway, starring Tom Hanks

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Private Screenings Unique, one-of-a-kind experiences for your business

Couponing the smart way •  Offer your consumers the chance

to download and print their coupon at home

•  Online activation captures respondents email for additional opt-in

•  Add online surveys to identify new and returning customers and capture valuable marketing data

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Smart One-to-One Couponing Issue coupons and collect consumer data

International Movie Rewards Acceptance in 28 countries with 65,000 screens

Available Theater Networks in 12 additional countries •  Austria •  Belgium •  Denmark •  France •  Germany •  Hungary •  Luxemburg •  Norway •  South Africa •  Switzerland •  Sweden •  United Kingdom

Current Licensees in 16 countries of Fandango’s Hollywood Movie Money •  Australia/New Zealand •  Brazil •  Central America •  Colombia •  Dominican Republic/

Caribbean •  Italy •  Mexico •  Spain/Portugal

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Data collection throughout our programs

•  Program performance and insights

•  Purchase behavior

•  Consumer profiling

•  Demographics

•  Research survey data

•  Economic data

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Consumer Data Measurable performance and insights

THANKS!

See more at www.fandangorewards.com

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Kelly Trudgen Sales Manager Fandango Rewards

KTrudgen@fandango.com

1-310-880-6093