Social Media & the DAVAFall Conference 2012Lexington, Kentucky

What is “Social Media”?“Social media includes web- and mobile-

based technologies which are used to turn communication into interactive dialogue among organizations, communities, and individuals.” ~ Wikipedia 2012

What that really means – introducing and using enhanced forms of communication that is geared to reach people all over the United States, and even all over the world.

Social Media & the DAVAAs a part of the strategic planning

committee, the DAV Auxiliary initiated the use of social media as a way of spreading the word about the organization, and keeping members involved. The two primary social media products used by the DAV Auxiliary is Facebook & Twitter.

The “Do’s” of Social MediaDo – connect with your friends, family, and

colleagues that are registered usersDo – connect with organizations that are

established within that social media siteDo – be mindful of what you post. Once its

public, even if you delete it, its always public.Do – be careful of your tone when you make

comments to people and groupsDo – be considerate

The “Do Not's” of Social MediaDon’t – accept friend requests from strangers Don’t – overshare your information, personal or

otherwise – everything on social media can be public one way or the other

Don’t – make posts that are threatening, unkind, or may cause hurt or harm to others

Don’t – share your password with anyoneDon’t – click on links that just don’t “look right” –

While social media is designed to be very safe, there are also unsafe people out there trying to get viruses spread to unsuspecting people

What is “Facebook”?www.facebook.com

“Facebook is a popular free social networking website that allows registered users to create profiles, upload photos and video, send messages and keep in touch with friends, family and colleagues.” ~www.whatis.com

More on Facebook…Facebook is free to all members. To sign up,

you will need to:Use your first and last nameUse a valid e-mail addressCreate a passwordSupply your genderSupply your date of birth

Facebook & the DAVAThere is one official DAV Auxiliary Facebook

page. It looks like this:

How do you get to this page?There are two options:1. Go to the link: https://www.facebook.com/#!/

pages/Disabled-American-Veterans-Auxiliary/383960585156

2. In Facebook, Search for “Disabled American Veterans Auxiliary”

How do you “LIKE” us?In order to get updates from the DAV

Auxiliary via Facebook, you’ll need to LIKE us (even though we’re sure you already do )

To do this, once you’re on the DAV Auxiliary page by following the links on the previous slide, you’ll want to click

the “LIKE” button:

Once this button says “Liked” – you’re done!

What does the DAVA Do on FB?

The DAV Auxiliary posts on Facebook regularly. We include a mixture of important updates, did you know questions, trivia, and even discussions on the various programs.

The DAV Auxiliary posts pictures from various events, and shares updates on special events that other members have participated in or hosted.

Most importantly, the DAV Auxiliary brings its members, and friends, together to learn more about the organization, and how we can each fulfill the mission of the DAV Auxiliary.

What is “Twitter”?www.twitter.com

“Twitter is a real-time information network that connects you to the latest stories, ideas, opinions and news about what you find interesting. Simply find the accounts you find most compelling and follow the conversations.” ~ www.twitter.com

More on TwitterTwitter is free to all members. To sign up,

you will need to:Use your first and last nameSupply your e-mail addressNote: Upon signing up, you’ll be asked to pick

a “username” – this will be used for navigation purposes throughout Twitter, so be sure to use something you’ll remember and people can use to find you

Twitter and the DAVAThere is one official DAV Auxiliary Twitter

page, and it looks like this:

How do you get to this page? There are two options:Go to the link: https://twitter.com/#!/

search/DAVAuxiliaryIn Twitter, search for DAVAuxiliary

How do you “Follow” Us?In order to get Twitter updates from the DAV

Auxiliary, you’ll need to “follow” us.To do this, once you’ve followed the links on the

previous page to find the DAV Auxiliary, you’ll want to click the “follow” button.

Once this box says “following” – you’re done!

What does the DAVA do on Twitter?The DAV Auxiliary tweets updates on twitter

regularly. The “tweets” include information on upcoming events, did you knows, and trivia.

The DAV Auxiliary tweets important articles related to disabled veterans and their families, that followers may find interesting and helpful.

The DAV Auxiliary invites all followers to “re-tweet” their updates and allow even more people to learn about the organization.

DAV Auxiliary E-NewsletterThe DAV Auxiliary now offers an electronic

newsletter to be e-mailed to anyone interested. In order to sign up for this e-mail, you’ll need to visit the DAV Auxiliary website at www.davauxiliary.org

How to sign up – There are two options:Click on the following link:http://visitor.r20.constantcontact.com/manage/optin/ea?v=001hV1aygQ0JRH371Ub1bwUysVDx-H8yYSHAD1pc96hwk-PogDSRE0nnr5HhgWijMypdS5p2OTFkWBZ6npXnwOgQ_fZ8mEJXjhYOn the DAV Auxiliary homepage, click “Join Email List”From there, you’ll be required to enter your email address, as well as answer a few questions! It’s that simple!

What information is available in the e-newsletter?The e-newsletter will include information on

upcoming events, important information about the DAV Auxiliary projects and programs, as well as include articles from National Officers and Chairmen.

Signing up will also include you in a monthly email of the DAVA Headquarters News. You can also find a copy of headquarters new on Facebook, Twitter, and the DAV Auxiliary website.

NOTE: The e-newsletters does not replace the monthly DAVA Headquarters News.

Any questions?Thank you for

joining us