FAirWAY GroUP oF nEWsPAPErs Advertising Rates &...

All rates shown include print2web online advertising

$550 full process colour per paper

Advertising Rates & InformationFAirWAY GroUP oF nEWsPAPErs

basebar fullpage

threequarters

halfpage

threeeights

quarterpage

eighthpage

sixthpage

sixteenthpage

REVISIONS EFFECTIVE JANUARY 2019

thUrsDAYcircULAtion 45,504nEWsPAPEr booKinG DEADLinE - Monday by 1:00 pm

52x $335 $1,786 $1,485 $1,011 $811 $562 $397 $326 $203

26x $342 $1,833 $1,533 $1,036 $829 $575 $406 $333 $206

13x $350 $1,875 $1,559 $1,060 $849 $588 $414 $340 $210

4x $424 $2,352 $1,950 $1,323 $1,055 $725 $505 $412 $248

1x $496 $2,806 $2,323 $1,572 $1,252 $858 $564 $480 $286

52x $188 $847 $710 $496 $404 $291 $215 $184 $127

26x $197 $891 $744 $519 $422 $303 $224 $190 $131

13x $204 $932 $778 $541 $440 $315 $231 $196 $134

4x $233 $1,118 $931 $643 $520 $368 $267 $225 $149

1x $259 $1,282 $1,067 $733 $591 $416 $299 $249 $162

WEDnEsDAYcircULAtion 4,700nEWsPAPEr booKinG DEADLinE - Friday by 12:00 noon

thUrsDAYcircULAtion 32,000nEWsPAPEr booKinG DEADLinE-Monday by 10:30 am

52x $266 $1,341 $1,118 $766 $617 $434 $311 $258 $167

26x $278 $1,406 $1,170 $801 $645 $451 $322 $268 $172

13x $288 $1,468 $1,220 $835 $671 $469 $335 $277 $176

4x $356 $1,899 $1,576 $1,072 $859 $594 $418 $342 $211

1x $392 $2,126 $1,763 $1,197 $956 $659 $461 $377 $229

thUrsDAYcircULAtion 62,520nEWsPAPEr booKinG DEADLinE - Monday by 10:30 am

52x $385 $2,106 $1,750 $1,187 $948 $654 $458 $374 $228

26x $404 $2,209 $1,834 $1,246 $994 $683 $480 $389 $236

13x $419 $2,308 $1,913 $1,297 $1,034 $712 $497 $403 $242

4x $528 $2,998 $2,482 $1,676 $1,334 $911 $629 $508 $298

1x $586 $3,361 $2,781 $1,876 $1,491 $1,015 $698 $564 $326

thUrsDAYcircULAtion 44,000nEWsPAPEr booKinG DEADLinE - Monday by 11:00 am

52x $335 $1,786 $1,485 $1,011 $811 $562 $397 $326 $203

26x $342 $1,833 $1,533 $1,036 $829 $575 $406 $333 $206

13x $350 $1,875 $1,559 $1,060 $849 $588 $414 $340 $210

4x $424 $2,352 $1,950 $1,323 $1,055 $725 $505 $412 $248

1x $496 $2,806 $2,323 $1,572 $1,252 $858 $564 $480 $286

Advertising Sizes

FULL PAGE10.375” x 11.5”

bAsEbAr10.375” x 1.786”

thrEE qUArtErs - h10.375” x 8.571”

hALF - v5.145” x 11.5”

qUArtEr - v5.145” x 5.714”

qUArtEr - h10.375” x 2.785”

sixth - h5.145” x 3.714”

EiGhth - h5.145” x 2.785”

hALF - h10.375” x 5.714”

thrEE EiGhts5.145” x 8.571”

sixtEEnth - h5.145” x 1.357”

Front LUG 2”x2” | sEction LUG 2”x2” or 5.145”x1.357”Front mini bAr 8”x .714”

Flyer Rates & InformationFAirWAY GroUP oF nEWsPAPErs

pieces delivered annually with metroland ...............................................................................rate per mup to 250,000 annually .............................................................................................................................................$60 per m250,000 to 500,000 annually ............................................................................................................................$55 per m500,000 to 750,000 annually ............................................................................................................................$50 per m750,000 to 1,000,000 annually .........................................................................................................................$48 per mover 1,000,000 annually ...........................................................................................................................................$45 per m

.....................................................................................................................................................$90 per 1000

Place your ad or coupon on save.ca and reach 1.6 million unique visitors for as low as $100 monthlywww.save.ca

KitchEnEr, WAtErLoo & nEW hAmbUrGFlyer Booking Deadlines: 6 business days prior to distributionFlyer Arrival Deadlines: 6 business days prior to distribution

GUELPh & cAmbriDGEFlyer Booking Deadlines: 6 business days prior to distributionFlyer Arrival Deadlines: 6 business days prior to distribution

flyer deadlines ALL DUE thE WEEK bEForE DistribUtion

KitchEnEr, WAtErLoo & nEW hAmbUrG44 Frid Street, Hamilton, ON L8N 3G3Receiving open between the hours of 7:15 am - 2:00 pm only.

GUELPh, cAmbriDGE c/o Burlington PostWest Distribution Centre located at 901 Guelph Line, Burlington, Ontario, L7R 3N8905-634-1710Receiving open between the hours of 8:30 am - 5:00 pm., Mon. - Fri., 10:00 am - 4:00 pm, Sun.

flyer shipping

367 Woodlawn Road West, Unit 1, Guelph Ontario N1H 7K9 | 519.763.3494 | www.guelphmercurytribune.com

Market Reach bY stArmEtroLAnD mEDiA PUbLicAtion

Guelph mercury tribuneN1L .............. $145,332N1C ..............$154,593N1K .................$113,451N1G ................$112,792N1E ...............$98,700N1H ................$87,312N0B ............. $132,945NOG .............. $92,498N1M ................ 106,280

cambridge timesN1T .............. $135,424N1P ................$119,772N1S ............... $109,421N3C ............. $109,838N3H .............. $91,842N1R ............... $82,990

new hamburg independentN0B ............$132,945N3A ............. $112,285

Kitchener PostN2P ............. $135,349N2R .............. $112,304N2N ...............$112,321N2A ............$104,867N2B .............. $86,463N2E .............. $89,520N2M ..............$80,608N2H ............. $79,585N2C .............. $68,742N2G ..............$69,793N3B ............... $116,929

Waterloo chronicleN2J ................$93,371N2T .............$148,346N2K ..............$144,012N2V ............ $134,394N2L .............. $92,768

FSA by Income LevelFAirWAY GroUP nEWsPAPErs

City Households

Guelph 37,907

Kitchener

Waterloo

Cambridge 40,412

New Hamburg 4,660

nob rural 4,685 5,092

Distant rural *10,903

Dealers

total 53,495 69,175 32,995 45,504 4,660

Guelph mercury tribune

KitchenerPost

Waterloochronicle

cambridgetimes

new hamburg independent

*Flyer delivery only

REVISIONS EFFECTIVE JANUARY 2019

Flyer Distribution DataFAirWAY GroUP oF nEWsPAPErs

Thursday

GUELPh cArriEr DELivErYTruck FSA Area . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Amount N1E ED North/East: Speedvale E, Victoria, Grange St . . . . . 2,669 EE Central: York, Victoria N, Elizabeth . . . . . . . . . . . . . . 1,176 EF Central: Eramosa, Speedvale E . . . . . . . . . . . . . . . . 3,019 EG East: Victoria N, Eastview, Watson N. . . . . . . . . . . .4,852 totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11,716

N1G GA South: College W, Niksa, Hanlon Pkwy . . . . . . . . . . 860 GB Central: Gordon, Edinburgh S, College W, Village by the Arboretum . 1,925 GC South: Stone, Edinburgh, Kortwright W . . . . . . . . . 2,102 GG South: Clair, Hanlon Pkwy, Gordon Kortwright . . . . .2,352 totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7,239

N1H HA Central: Norfolk, Waterloo, Silvercreek . . . . . . . . .2,177 HB Central/North: London, Westmount, Woodlawn . . . 3,229 HE West/North: Hanlon, Imperial N, Speedvale W . . . . 1,962 HH Fife, Whitelaw . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 715 totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8,083

N1K KA Speedvale W, Elmira N . . . . . . . . . . . . . . . . . . . . . . .539 KB West: Imperial S, Elmira S, Paisley Rd. . . . . . . . . . . 1,876 totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2,415

N1C CA South: Downey, Niska . . . . . . . . . . . . . . . . . . . . . . 1,020

N1L LA Clair, Victoria, Gordon . . . . . . . . . . . . . . . . . . . . 3,557

Apartments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3,976Guelph city totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38,006

GUELPh rUrAL DELivErEDRG 1+11 Hwy 6, 6th Line E, First Line/18, Woodlawn Rd W . . . . . . . . . 1,291RG 2+22 Watson Rd, Erin/Halton, Hwy 124, Cnty Rd 125 . . . . . . 1,049RG 3 Stone Rd, Clair Rd, Hwy 401, Hanlon . . . . . . . . . . . . . . . 1,006RG 4 Hwy 124, Cambridge/Guelph Townline, Hwy 401, Hanlon . . . . . . . 531RG 5 Hwy 6, Fegus 18, Eramosa/Erin Townline, Hwy 124. . . . . . 808totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4,685

GUELPh othEr DELivErEDStores/Boxes, Administration, Mailed Subscriptions & Service Copies . . . . . . . . .75

Emc rUrAL DELivErYFergus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4,829Arthur . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1,261Elora . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2,623Rockwood . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1,910Eramosa . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .311

totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10,903

totAL DistribUtion AvAiLAbLE. . . . . . . . . . . . . . . . . 53,664

Thursday

cAmbriDGE citY ZonETruck FSA Area. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .AmountSA N1S West Galt (North of Cedar) . . . . . . . . . . . . . . 2,704RB N1R North Galt (South of Avenue Rd) . . . . . . . . . . 1,527RA N1R North Galt (North of Avenue Rd) . . . . . . . . . .3,722TA+RD N1T North East of Galt (Saginaw) . . . . . . . . . . . . 4,609HA N3H Preston (West of King). . . . . . . . . . . . . . . . . . 2,525HB N3H Preston (East of King) . . . . . . . . . . . . . . . . . . 3,448CA N3C Hespeler (North West) . . . . . . . . . . . . . . . . . . 4,660CB N3C Hespeler (South East) . . . . . . . . . . . . . . . . . . 2,778RC N1R Galt (Between Water & Elgin) . . . . . . . . . . . . . 3,196RD N1R Galt (East of Elgin) . . . . . . . . . . . . . . . . . . . . . . 1,183SB N1S West Galt (South of Cedar) . . . . . . . . . . . . . . 3,025RD N1P Galt (South of Myers Rd) . . . . . . . . . . . . . . . . . 3,317 Apartment/Lobby . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3,718cambridge city totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40,412 Office/Service . . . . . . . . . . . . . . . . . . . . . . . . . . . 75

cAmbriDGE rUrAL ZonE thUrsDAY onLY FSA Area. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Amount NOB Ayr City Limits. . . . . . . . . . . . . . . . . . . . . . . . . . 1,464 Area 1 North of 401 & West of Puslinch. . . . . . . . . . . . 667 Area 2 East of Cambridge, Barbers Beach . . . . . . . . . 469 Area 3 South East Cambridge, Clyde . . . . . . . . . . . . . . 550 Area 4 Sheffield & Branchton . . . . . . . . . . . . . . . . . . . . 574 Area 5 South Cambridge & Glenmorris . . . . . . . . . . . . 644 Area 6 South West Cambridge, Roseville . . . . . . . . . . 644totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .5,092

totAL DistribUtion AvAiLAbLE. . . . . . . . . . . . . . . . .45,579

nEW hAmbUrG DELivErYTruck FSA Area. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Amount N3A New Hamburg & Baden . . . . . . . . . . . . . . . . . .4,660totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4,660

Wednesday

KitchEnEr cArriEr DELivErYTruck FSA Area . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Amount N2A Lackner Woods, Stanley Pk, Chicopee Areas. . . . 8,307 N2C Kingsdale Area . . . . . . . . . . . . . . . . . . . . . . . . . . 2,630 N2E Laurentian West, Laurentian Hills, Country Hills Areas . .10,530 N2P Pioneer Tower, Doon, Pioneer Park Areas . . . . .6,160 N2R Huron Park, Trussler, Brigadoon Areas . . . . . . 2,780 N2B Grand River North, Heritage Park, Rosemount Areas . . . 5,008 N2G Downtown East of King, Rockway Areas . . . . . . 3,190 N2H Downtown West of King Areas . . . . . . . . . . . . . .5,910 N2M Forest Hill, Victoria Hills Area . . . . . . . . . . . . . . 8,330 N2N Forest Heights, Highland West, Boardwalk Areas . . . . . . 7,930 Apartment/Lobby Drops . . . . . . . . . . . . . . . . . . . . . . . 8,400Kitchener city totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .69,175

WAtErLoo DELivErYTruck FSA Area . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Amount N2J Glenridge, Willowdale, Uptown Breithaupt . . . . 3,620 N2K Lincoln Village, Colonial Acres, Eastbridge, Bridgeport. . . 8,210 N2L Lakeshore, Columbia, Westmount, Beechwood, Keatsway, Breezewood . . . . . . . . . 6,305 N2T Upper Beechwood, Resurrection, Laurel Creek . . . . 6,350 N2V North Lakeshore, Laurel Creek, Claire Hills . . . 4,730 Apartment/Lobby Drops . . . . . . . . . . . . . . . . . . . 3,780city of Waterloo totals . . . . . . . . . . . . . . . . . . . . . . . . . . . 32,995

KitchEnEr & WAtErLoo rUrAL ZonE FSA Area. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Amount N3B Elmira (DB) . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3,840 N3A New Hamburg (WC) . . . . . . . . . . . . . . . . . . . . 4,660 N0B St. Jacobs (FC) . . . . . . . . . . . . . . . . . . . . . . . . . 1,290 N0B Breslau/Maryhill (FB) . . . . . . . . . . . . . . . . . . . .1,640 N0B Woolwich South (DC) . . . . . . . . . . . . . . . . . . . . .600 N0B Woolwich North (SC) . . . . . . . . . . . . . . . . . . . . 1,100 N0B Wellesley (SB) . . . . . . . . . . . . . . . . . . . . . . . . . .1,640 N0B North Dumfries (WB) . . . . . . . . . . . . . . . . . . . . 1,150totals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15,920

totAL DistribUtion AvAiLAbLE. . . . . . . . . . . . . . . . 126,770

Thursday

Thursday

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office copies – 75

total ..............................38,081

FsA’s & APArtmEnts

n1EED – 2,669EE – 1,176EF – 3,019EG – 4,852 11,716

n1GGA – 860GB – 1,925GC – 2,102GG – 2,352 7,239

n1cCA – 1,020

n1LLA – 3,557

n1hHA – 2,177HB – 3,229HE – 1,962HH – 715 8,083

n1KKA – 539KB – 1,876 2,415

APArtmEnts – 3,976

RA001

ELORA - EL

RE001

RG005

RG001

RG011

RG002

RG022

RR001

RG003

RG004

RL001RF001

ARTHUR - AR

ALMA-EL

FERGUS-FG

RG022ROCKWOOD-RW

ELORA-EL

Guelph Rural AreasmAP oF

Emc rUrALDELivErYFergus . . . . . . . . . 4,829Arthur . . . . . . . . . . 1,261Elora . . . . . . . . . . 2,623Rockwood . . . . . . . 1,879Eramosa . . . . . . . . . . 311totals. . . . . . . 10,903

GUELPh rUrALDELivErYRG 1 & 11 . . . . . . . . . 1,291RG 2 & 22 . . . . . . .1,049RG 3 . . . . . . . . . . . .1,006RG 4. . . . . . . . . . . . . .531RG 5. . . . . . . . . . . . .808totals. . . . . . . . 4,685


CambridgeCity Areas

mAP oF

hbn3h

cAn3c

cbn3c

tAn1t

rAn1r

rbn1r

rcn1r

rDn1r

rDn1P

sbn1s

sAn1s

hAn3h

inDUstriAL


CambridgeRural Areas

mAP oF

Kitchener

Waterloo

Cambridge

New Dundee

Ayr

Wrigley

Blair

Roseville

Glen Morris

Lockie

Branchton

Clyde

Downey

Kossuth

Clarkson

Rockton

St. George

8

8

6

8

86

50

28

24

24

124

97

97

97

35

35

97

7/8

Trussler Rd

Roseville Rd

Ayr Rd

Brant-Waterloo Rd.

McLean School Rd.

4th Concession Rd.

Safari Rd.

Cheese Factory Rd

.

Cedar Creek

Kossuth Rd.

Fountain

3517

46

cAmbriDGE rUrALDELivErEDArea 1. . . . . . . . . . . 667Area 2 . . . . . . . . . . 469Area 3 . . . . . . . . . . 550Area 4 . . . . . . . . . . 574Area 5 . . . . . . . . . . 644Area 6 . . . . . . . . . . 644AYR . . . . . . . . . . . 1,464total. . . . . . . . 5,092

ClarksonArEA#3

ArEA#2

ArEA#1

ArEA#6

ArEA#5

ArEA#4


Kitchener & WaterlooCity Areas

mAP oF

5896

-001

St Jacobs

N0B - St. Jacobs Martin Grove Village

N0B - Breslau/Mary hill

Waterloo

Industrial

Greenspace

VC

LB

KBKD

KC

KE

HB

VB

VD

TB

TCLF

MB

NBMC

GBHC

MD

EC

EF

CBCC

EDNC

EB

BB

BC

BD

AB

AEAF

PD

PBPC

RB

AC/AD

TD

LC/LD

LE

JC

JB

Industrial

Industrial

Bloomingdale

Bloomingdale

Breslau

Beniam

in Rd

Conserv

ation Dr Nor

thfield

DrW

Albert St

KingStN

King St N

Columbia

StW

Columbia

StW

N2T

N2V

N3A - New Hamburg

Petersburg

Columbia

StW

Fischer Hallm

anRdN

Fischer Hallm

anRdN

Fischer Hallm

anRdN

ErbsvilleRd

ErbStW

ErbStW

Trussler Rd

Bleams Rd

Queen

St

Queen

St N

Bridge St

ErbStW

Highlan

d RdW

Lexin

gton

Rd

Univers

ity Ave E

Conesto

ga PkySOtta

waSt S

Ottawa

St N

Weber St E

Bridge

StW Bloomingd

aleRd N

Ebycrest Rd

St Char

lesStW

Victoria

St

FountainSt N

Bridge St E

Lackner Blvd

N0B -Woolwich South

KingSt N

King St E

Man

itouDr

HomerWatson Blvd

New Dundee Rd

HuronRd

N0B - North Dumfries

Mannheim

New Dundee

Weber

St N

N2LN2J

N2K

N2H

N2A

N2B

N2C

N2P

N2R

N2G

Kitchener

N2M

N2N

N2E


mAP oF

New Hamburg& Baden

mAP oF


nEW hAmbUrGbADEntotal. . . . . . . . 4,660

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E-mAiL [email protected]

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