Factors which shape and form technology
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Factors which shape and form technology •'the social shaping of technology’ – science given too much credit for technological advancements. •Technology is shaped by existing technology. •Technological systems •The viability of technology economically
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Factors which shape and form technology. 'the social shaping of technology’ – science given too much credit for technological advancements. Technology is shaped by existing technology. Technological systems The viability of technology economically. - PowerPoint PPT Presentation
Transcript of Factors which shape and form technology
Factors which shape and form technology
•'the social shaping of technology’ – science given too much credit for technological advancements.
•Technology is shaped by existing technology.
•Technological systems
•The viability of technology economically
Langdon Winner
•machines, structures and systems of modern material culture can be evaluated for the ways in which they can represent specific forms of power and authority.
•people have politics - technical systems are closely connected in modern politics
•certain technologies in themselves have political qualities seems mistaken
Langdon Winner
•'social determinists of technology' argue that what matters is not technology itself but the social or economic system in which it is embedded.
•theory of technological politics’ – Langdon Winner
‘The Walkman is both part of our culture and has its own distinct
culture'.
O'Reilly's 'What is web 2.0' - circular development of both technology and its uses
David Gauntlett talks about web 2.0 and the culture of sharing & making things: >>>
what is web 2.0, how it can be indentified and the implications of the
move towards social media?
O'Reilly's 'What is web 2.0' - circular development of both technology and its uses
David Gauntlett talks about web 2.0 and the culture of sharing & making things: >>>
The term web 2.0 was conceived by Tim O’Reilly in 2004 at a conference brainstorming session attended by himself, and MediaLive international. The conference was held to examine the repercussions of the bursting of the dot-com bubble in 2001. Those attending felt that far from being the collapse of the web, it marked a turning point. Web 2.0 was born.
An examination of the 7 Principals of web 2.0
1. The web as platform
We see services instead of programmes
2. Harnessing collective intelligence
• eBay estimates that 178,000 users run a business or use eBay as their primary or secondary source of income (eBay.co.uk data, January 2008)
• eBay.co.uk has over 14 million active users
• eBay.co.uk has achieved the 10 million live listings landmark, meaning there are more than 10 million items for sale on the site at any one time
“Its product is the collective activity of all its users”
http://socialnomics.net/2009/08/11/statistics-show-social-media-is-bigger-than-you-think/
3. Data is the Next Intel Inside
4. End of Software Release Cycle
• Microsoft verses Google• Social media Revolution
6. Software Above the level of a single Device
7. Rich User Experiences
http://books.google.co.uk/bkshp?hl=en&tab=wp
Media to social media
• Moved from a publishing medium to a social medium
• People increasingly get their information from social media sites
• Mobile as a platform for media production and dissemination.
http://www.youtube.com/watch?v=x-n5JE220iQ
• Manovich questions the effect on culture of users increasingly accessing content produced by other non-professional users.
• If a person gets all their information from a blog is this going to produce a different understanding of the world?
• Is Google shaping our views by determining what is found in a search?
• Whose views are these?
http://www.youtube.com/watch?v=Mum1mBg9K3Q&feature=related
The Practice of everyday Media Life
Lev Manovich asks if our identities and imagination are now “more firmly colonized by commercial media than in the twentieth century?”
Some theorists writing about technology
• Baudrillard
• Deleuze and Guahari
• Foucault
• Virilio
