Facebook.. More Than Just a Website5
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Transcript of Facebook.. More Than Just a Website5
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An online service, platform, or site that focuses on building
and reflecting of social networks or social relations among
people, e.g., who share interests and/or activities. A social
network service essentially consists of a representation of
each user (often a profile), his/her social links, and a variety
of additional services is called social networking service.
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According toFacebook.com:
Facebook is an onlinedirectory that connects
people through socialnetworks.
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Facebook was founded byMark Zuckerberg with his
college roommates andfellow computer sciencestudents Eduardo Saverin,Dustin Moskovitz and ChrisHughes.
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The website's membership wasinitially limited by the founders toHarvard students, but was expanded
to other colleges in the Boston area,the Ivy League, and StanfordUniversity. It gradually added support
for students at various otheruniversities before opening to highschool students, and, finally, toanyone aged 13 and over.
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Facebook's homepage features a login form on the top right for existing users, and a registration form
directly underneath for new visitors.
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Facebookrequires a
user's nameand profilepicture(if applicable)to be
accessible byeveryone
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ChatPublicMessagePers Info
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We can also create and joininterest groups and "like
pages" (formerly called "fanpages", until April 19,2010), some of which are
maintained byorganizations as a means of
advertising.
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1,700 employeesoffices in 12 countries
Regarding Facebook ownership,Mark Zuckerberg owns 24% ofthe company.
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FB and MicrosoftMicrosoft is Facebook'sexclusive partner forserving
banner advertising, andas such Facebook onlyserves
advertisements that existin Microsoft'sadvertisement inventory
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Facebook generally has a lowerclickthrough rate (CTR) foradvertisements than most majorwebsites
For banner advertisements they have
they have generally received one fifthnumber of clicks on Facebook compared to the Web as a whole
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Year Revenue Growth
2006 $52
2007 $150 188%
2008 $280 87%
2009 $775 177%
2010 $2,000 158%
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DateUsers
(in millions) Days later Monthly growth
August 26, 2008 100 1,665 178.38%
April 8, 2009 200 225 13.33%
September 15, 2009 300 150 10%
February 5, 2010 400 143 6.99%
July 21, 2010 500 166 4.52%
January 5, 2011 600 168 3.57%
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In many ways, Facebook has impacted
on the social
life and activity of people. One of suchimpacts is
with the ability to reunite lost family
members andfriends.
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