Facebook Marketing 2014 by J.R. Atkins - updated 9/14/14
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Transcript of Facebook Marketing 2014 by J.R. Atkins - updated 9/14/14
![Page 1: Facebook Marketing 2014 by J.R. Atkins - updated 9/14/14](https://reader033.fdocuments.us/reader033/viewer/2022042715/55847212d8b42aca538b4b17/html5/thumbnails/1.jpg)
Download this presentation at:
www.SlideShare.net/jratkins
Connect on Facebook @ facebook.com/jratkins85
![Page 2: Facebook Marketing 2014 by J.R. Atkins - updated 9/14/14](https://reader033.fdocuments.us/reader033/viewer/2022042715/55847212d8b42aca538b4b17/html5/thumbnails/2.jpg)
Agenda
A Social Media Perspective
3 Keys to Social Media Marketing
Social Media Model
Your Facebook Account
Your Facebook Page
Fans, Following, Community
Promotion of Products & Services
The role of Video in Facebook
The daily conversation
Resources
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Perspective
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3 Keys to Social Media Success
1. Be Interesting
2. Content is King
3. Give to Get
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A Social Media Model
Web Site
Blog
LinkedIn Facebook
You Tube
G+
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Your Facebook Account
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Your Facebook Biz Page
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Building a Community
Start with what you have
The 3 Keys to Social Media Success
Cross Market with other media
Offer People to “Join the Conversation” by
liking your page
One Relationship at a time
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Promoting Products & Services
Promote a Page
Promote A Story
Events
Advertising
Promotions
Contests
Games
Surveys
Recognition
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Promote Page or Boost Page
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The role of Video in Facebook
It’s the next best thing to being there!
Upload
YouTube
Casual
Professional
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The daily conversation
Think of it as email, but others can & will
see it and they can join the conversation
Similar to Blogging
Conversational, not selling
Building Relationships
Is your Service Department Ready?
Make time to communicate
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Resources Groundswell by Charlene Li & Josh Bernoff
Content Rules by C.C. Chapman
Facebook Marketing by Steve Holzner
The Thank You Economy by Gary Vanderchuck
Social Media 2.0 by J.R. Atkins
Mashable.com (blog and Facebook updates)
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What do I do?
1. Conference Presentations
2. Executive Briefings & Workshops
3. Consulting Projects: Social Media,
Mobile Apps, Sales & Marketing
Download this presentation at:
www.SlideShare.net/jratkins
Connect on Facebook @ facebook.com/jratkins85