BUSINESS ENVIRONMENT

PRESENTED BY:

• SURBHI BEHL :07• MOHIT JAIN :10• ADITYA CHAVAN :14• PRIYANKA GOSAVI :24• NIKITA KAREKAR :41 • DEVASHREE MANSUKH :51

Introduction• Facebook is a social networking website that is operated and privately owned by

Facebook, Inc.

• Mark Zuckerberg founded Facebook with his college roommates and fellow computer science students Eduardo Saverin, Dustin Moskovitz and Chris Hughes while he was a student at Harvard University.

• Facebook is ranked as the most used social network by worldwide monthly active users.

• The original concept for Facebook was borrowed from a product produced by Zuckerberg's prep school Phillips Exeter Academy which for decades published and distributed a printed manual of all students and faculty, unofficially called the "face book".

• Since September 2006, anyone over the age of 13 with a valid e-mail address can become a Facebook user. Users can add friends and send them messages, and update their personal profiles to notify friends about themselves

History

• Mark zukerberg, a computer science major, created facebook while he was an undergraduate at Harvard university.

• On February 4, 2004, Zuckerberg launched "Thefacebook", originally located at thefacebook.com.

• Membership was initially restricted to students of Harvard College, and within the first month, more than half the undergraduate population at Harvard was registered on the service

Facts

• Key people Mark Zuckerberg, Founder and CEO

• Headquarters Palo alto,california,dubai and Ireland

• Website www.facebook.com• Launched February 4th 2004• Revenue ▲ 300 million USD (2008 est.)• Employees 1000+• Type of site Social network service• Competitors twitter, orkut, MySpace

Website

• Users can create profiles with photos, lists of personal interests, contact information and other personal information.

• Communicating with friends and other users can be done through private or public messages or a chat feature. Users can also create and join interest and fan groups, some of which are maintained by organizations as a means of advertising

• The website is free to users and generates revenue from advertising, such as banner ads

Features• They include the Wall, a space on every user's profile page

that allows friends to post messages for the user to see Pokes, which allows users to send a virtual "poke" to each other.

• Photos, where users can upload albums and photos;[74] and Status, which allows users to inform their friends of their whereabouts and actions.

• a News Feed was announced , which appears on every user's homepage and highlights information including profile changes, upcoming events, and birthdays of the user's friends.

• Facebook Notes was introduced on August 22, 2006, a blogging feature that allowed tags and embeddable images.

• Facebook launched Gifts on February 8, 2007, which allows users to send virtual gifts to their friends that appear on the recipient's profile.

Creating an account

Navigating

Making connections

Making friends

Join groups

Post comments on friends wall

Understanding facebook

Photos and videos uploads

Photos:• One of the most popular applications on Facebook is the Photo

application, where users can upload albums of photos, tag friends, and comment on photos.

• According to Facebook, in May 2007 there were:

1.7 billion user photos• 2.2 billion friends tagged in user photos• 160 terabytes of photo storage used with an extra 60 terabytes

available• 60+ million photos added each week which take up 5 terabytes of disk

space• 3+ billion photo images served to users every day• 100,000+ images served per second during peak traffic windows

Videos

• During the time that Facebook released its platform, it also released an application of its own for sharing videos on Facebook.

• Users can add their videos with the service by uploading video, adding video through Facebook Mobile, and using a webcam recording feature.

• Additionally, users can "tag" their friends in videos they add much like the way users can tag their friends in photos, except the location of the friend in the video is not displayed. Users also have the option of video messaging. Videos cannot be placed in categories, whereas photos are sorted by albums .

Usernames

• Starting June 13, 2009, Facebook introduced a feature that allowed users to choose a Facebook username to make user location easier.

• The user is able to direct others to their page through a simple link such as www.facebook.com/username rather than an otherwise complex URL.

• This feature on Facebook quickly spread, with more than 1 million users registering usernames in the first three hours.

• Usernames are now available to any existing or newly registered user.

• According to the FAQ, "Facebook reserves the right to remove and/or reclaim any username at any time for any reason".

Status updates

• Facebook has a micro-blogging feature called "status updates" which allows users to post messages for all their friends to read.

• In turn, friends can respond with their own comments, and also press the "Like" button to show that they enjoyed reading it.

• A user's most recent status update appears at the top of their profile, and is also noted in the "Recently updated" section of a user's friend list.

Networks group and pages

• Facebook allows different networks and groups to which many users can join. significant differences.

• It also allows privacy settings on basis of networks.

• Groups are used for discussions and events etc

• A group includes but is not limited to the following: the members who have joined, recent news contents, discussion board contents, wall contents, photos, posted items, videos and all associated comments of such items.

Facebook statistics

• Facebook has reached over 350 million users in the world [1] in November 2009, and has been growing since it began.

• These Facebook statistics are from February 21, 2010. The following statistics are the number of Facebook users in the different countries.

•

Country Total users User grow % Growth

1. United States (US) 109 084 760 5 529 800 5.07 %2. United Kingdom (GB) 23 685 820 817 440 3.45 %3. Turkey (TR) 18 521 600 1 678 200 24.11 %4. Indonesia (ID) 17 990 280 1 254 560 7.49 %5. France (FR) 15 661 660 867 160 25.2 %6. Italy (IT) 14 361 720 736 280 50.02%7. Canada (CA) 13 675 140 118 380 41.05 %8. Philippines (PH) 10 035 280 995 420 11.11 %9. Spain (ES) 8 478 840 731 800 8.63 %10. Mexico (MX) 8 153 540 1 117 100 13.7 %11. Australia (AU) 7 964 580 576 520 7.67 %

FACEBOOK STATISTICS

Applications

• Farmville• Mind jolt games• Zygna• Flash games

Advantages

• It’s a great way to find people• Freely available and easy Accessible • Free dating service• Makes it easier to join groups having similar likes

and dislikes • It keeps you up to date with what's happening in

community and society.

Disadvantages

• Friends chat instead of meet• Rampant addiction• Wastage of time and money • Acquaintances be labeled as friends• Reliability • Stalking is possible

Facebooks privacy policy

• You decide how much information you feel comfortable sharing on Facebook and you control how it is distributed through your privacy settings

• You can control how you share information with those third-party applications and websites through your application settings and you can learn more about how information is shared with them on our About Platform page.

10 privacy settings every facebook user should know

• Use Your Friend Lists• Remove Yourself From Facebook Search Results• Remove Yourself From Google• Avoid the Infamous Photo/Video Tag Mistake• Protect Your Albums• Prevent Stories From Showing Up in Your Friends’ News

Feeds• Protect Against Published Application Stories• Make Your Contact Information Private• Avoid Embarrassing Wall Posts• Keep Your Friendships Private

Conclusion

Therefore, we conclude that social networking industry is growing at a large scale due to the company “FACEBOOK.INCORPORATED”. People throughout the world find it safe and sound to use this site to increase the range of network in their business , life and their day to day life being.

we would like to thank our professor MR.ABHISHEK NIKAM for allowing us to work on this knowledge gaining project.

THANK YOU