F RODUCT EVELOPMENT T R DMO A M C B S -J N M...
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PROMOTING INNOVATION & NEW TECHNOLOGIES INCREASING PRODUCTION QUALITY & QUANTITY Fruit tree, Berry & Vegetable production; Beekeeping TOURISM DEVELOPMENT: Rural and Adventure Tourism » Greenhouse Production » Product Development » Packaging & Marketing » Agriculture Insurance » Berry nurseries » Establishing Demo Plots; » Consultation Service Packages » Public&Private Sector Extension Service Capacity Building » Post Harvest Management » Input & Output, Market Linkages » Agronavt Application » Traktor Application » Georgia GAP Certification CROSS-CUTTING ACTIVITIES: FACILITATING ACCESS TO NEW MARKET PRODUCT DEVELOPMENT & MARKETING TRAINING & CAPACITY BUILDING » New Touristic Routes & Servicies » Handicraft Products » Destination Promotion » Regional Festivals & Fairs » Improved Quality and Standards » Improved Marketing Skills » Tour Guide Training & Certification » Capacity Building of TICs » Regional DMOs in Samtskhe-Javakheti& Samegrelo » Awareness Tours » International Fairs REGIONAL DMOS IN SAMTSKHE-JAVAKHETI & SAMEGRELO ENTREPRENEURSHIP & INNOVATION GENDER MAINSTREAMING AGRICULTURE DEVELOPMENT: YOUTH ENGAGEMENT * The contents are the responsibility of Chemonics International and do not necessarily reflect the views of USAID or the United States Government Brian King, Chief of Party [email protected] Katy Chumburidze, Deputy Chief of Party [email protected] The USAID Zrda Activity in Georgia is a five-year program designed to promote inclusive and sustainable economic growth in target regions by improving MSME growth, increasing productivity of rural households, facilitating market linkages between producers and buyers, and promoting local economic devel- opment by establishing and strengthening networks. Zrda creates jobs and increases sales for MSMEs and incomes for households, bolstering the resilience and livelihoods of the target communities. Zrda targets communities in proximity to the administrative boundary lines and communities with ethnic minority populations. www.zrda.ge [email protected] www.facebook.com/zrda.ge/ “November has come, and I still produce herbs in my greenhouse. I sell parsley, dill and coriander at the fresh market to generate additional income of GEL 500 monthly,’’- Nino Kakichashvili, a recipient of Zrda assistance to establish a 100-sq. m. greenhouse demo plot in Sakobiano village of the Akhmeta Municipality. ‘’Projects like Anaklia Festival will help youth earn a living and promote tourism in the region" - Giorgi Tabaghua, entrepreneur from the Gali municipality.
Transcript of F RODUCT EVELOPMENT T R DMO A M C B S -J N M...
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PROMOTING INNOVATION &
NEW TECHNOLOGIES
INCREASING PRODUCTION
QUALITY & QUANTITY
Fruit tree, Berry & Vegetable production; Beekeeping
TOURISM DEVELOPMENT: Rural and Adventure Tourism
» Greenhouse Production» Product Development» Packaging & Marketing» Agriculture Insurance» Berry nurseries
» Establishing Demo Plots;» Consultation Service Packages» Public&Private Sector Extension Service Capacity Building
» Post Harvest Management» Input & Output, Market Linkages» Agronavt Application» Traktor Application» Georgia GAP Certification
CROSS-CUTTING ACTIVITIES:
FACILITATINGACCESS TO
NEW MARKET
PRODUCT DEVELOPMENT & MARKETING
TRAINING & CAPACITY BUILDING
» New Touristic Routes & Servicies» Handicraft Products» Destination Promotion» Regional Festivals & Fairs
» Improved Quality and Standards» Improved Marketing Skills» Tour Guide Training & Certification» Capacity Building of TICs
» Regional DMOs in Samtskhe-Javakheti& Samegrelo» Awareness Tours» International Fairs
REGIONAL DMOS IN SAMTSKHE-JAVAKHETI &
SAMEGRELO
ENTREPRENEURSHIP & INNOVATION GENDER MAINSTREAMING
AGRICULTURE DEVELOPMENT:
YOUTH ENGAGEMENT
* The contents are the responsibility of Chemonics International and do not necessarily reflect the views of USAID or the United States Government
Brian King, Chief of [email protected]
Katy Chumburidze, Deputy Chief of Party [email protected]
The USAID Zrda Activity in Georgia is a �ve-year program designed to promote inclusive and sustainable economic growth in target regions by improving MSME growth, increasing productivity of rural households, facilitating market linkages between producers and buyers, and promoting local economic devel-opment by establishing and strengthening networks. Zrda creates jobs and increases sales for MSMEs and incomes for households, bolstering the resilience and livelihoods of the target communities. Zrda targets communities in proximity to the administrative boundary lines and communities with ethnic minority populations.
www.zrda.ge [email protected]
www.facebook.com/zrda.ge/
“November has come, and I still produce herbs in my greenhouse. I sell parsley, dill and coriander at the fresh market to generate additional income of GEL 500
monthly,’’- Nino Kakichashvili, a recipient of Zrda assistance to establish a 100-sq. m. greenhouse demo plot in Sakobiano village of the Akhmeta Municipality.
‘’Projects like Anaklia Festival will help youth earn a living and promote tourism in the region" - Giorgi Tabaghua, entrepreneur from the Gali municipality.
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Dusheti
B L A C K S E A
GEORGIA
R U S S I A N F E D E R A T I O N
T U R K E Y
A R M E N I A A Z E R B A I J A N
TBILISIAkhaltsikhe
Aspindza
Ninotsminda
Marneuli
Bolnisi
TsalkaS A M T S K H E
J A V A K H E T I K V E M O K A R T L I
Target Communities - 81:
Kvemo Kartli Region - 15Samtskhe-Javakheti Region - 19
Shida Kartli Region - 20Samegrelo - 16
Kakheti - 9Mtskheta- Mtianeti - 2
Borjomi
Adigeni
Akhallkalaki
Akhmeta
S H I D A K A R T L I
Khashuri Khareli Gori
Kaspi
S A M E G R E L O -
- Z E M O S V A N E T I
Zugdidi
Tsalenjikha
Dusheti
M T S K H E T A -
- M T I A N E T I
AKHALTSIKHE, MARNEULI AND AKHMETA OFFICES:
21, Gvaramadze Str., Akhaltsikhe 48, Rustaveli Str., Marneuli36, Leselidze Str., Akhmeta Nicholas Gvishiani, Regional Advisor
USAID Zrda Activity in Georgia is implemented by a consortium led by Chemonics International Inc. with support from local partner organizations – Charity Humanitarian Center Abkhazeti (CHCA), Georgian Farmers’ Association (GFA), Regional Development Association (RDA) andRural Development for Future Georgia (RDFG).
''More than 10 bookings from Sweden and Serbia right on the first day of registration at Booking.com”, - Nino Kamkhadze, Hotel ''Georgia'' Administrator from Gori
ZRDA ZUGDIDI OFFICE:
3, R.Laghidze Str. ZugdidiIa Esebua, Samegrelo-Zemo Svaneti Regional Advisor
ZRDA GORI OFFICE:
27/1 Stalini Str. GoriZaza Zubiashvili, Shida KartliRegional Advisor
TBILISI OFFICE:
9, N. Ramishvili, I Dead End
Tbilisi 0179, Georgia032 2227495/59
50 young people from Gori, Zugdidi, Pankisi and Akha-ltsikhe developed innovative ideas and products within the
Regional Entrepreneurship School, joint program of the USAID Zrda and Ministry of Sport and Youth Affairs
