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CONTENTS

Introduction� 3

Chapter�1:�Basics�of�Affiliate�Marketing� 4What Is Affiliate Marketing 5How to Get Started in Affiliate Marketing 5Advantages and Disadvantages of Affiliate Marketing 6

Chapter�2:�Introduction�to�Clickbank�� 8Exploring Clickbank 8Potential Issues When Creating an Account 11

Chapter�3:�Understanding�the�Numbers� 13Gravity 13Stats 14

Chapter�4:�Setting�Up�Payments� 16Editing Your Payment Information 17Advanced Payment Methods 18Signing Up to Payoneer 19

Chapter�5:�Product�Research� 21Finding the Right Product 22Alternative Methods of Finding Products 25

Chapter�6:�No�Go�Clickbank�Products� 26Refund Rates 26Poorly Designed Sales Pages 26No Affiliate Resources 27

Chapter�7:�Common�Mistakes�for�Newbies� 30Don’t Make Assumptions 30


Follow Your Interest 30Avoid Risking Your Account 31

Chapter�8:�Landing�on�the�Perfect�Product� 32Incompatible Products 32Ideal Products 33How to Find an Outstanding Product 34

Chapter�9:�Traffic�Strategies� 38Inbound Marketing for Traffic 38Search Engine and Social Media Marketing 39Email Marketing 39

Conclusion� 40


Introduction

There has never been a more lucrative time to be making money online. The question is not so such a matter how you would go about it but where to get started. Affiliate marketing is often the introduction for many to get started earning serious money online. Affiliate marketers very much make the gears of the internet world keep turning as they are the one’s selling the products across the web, connecting a target market looking to solve a problem with a product that offers the solution. In it’s essence, affiliate marketing is acting as a middleman between the product and their creators to the customers that want to purchase the product, earning a commission for their promotion efforts.

Affiliate marketing is simple, anyone can do it. The problem is that many people don’t know how. They are lost amongst all the techniques, strategies as well as stories of successes and failures. With proper guidance, you too can be become an expert affiliate marketer and earn some serious commissions. The best part of this business is that you don’t need to be trading your hours for money, instead you put in the work and reap the rewards over time. This is the business everyone wants to break into yet only a few have the passion and determination to make it work for them. Follow this guide and you can reach that level of success that others have only dreamt of.


Chapter 1: Basics of Affiliate Marketing

Affiliate marketing is one of the primary ways of making money online. For those who are new to making money online, there are three general paths to follow when creating your own business. The first is to sell your own products or services. This is often where most people start. Whether you are selling physical products such as items from around your home or items you create yourself to ship to customers or digital products such as eBooks, online courses and other content.

Physical products can come from a variety of categories. They could be sneakers, clothing, jewelry or even physical books. Amazon has grown to become the go to place to sell physical goods with marketplaces such as eBay not far behind.

While there are advantages to selling your own goods, it can be a challenging business model to scale. The fact is that many people struggle to find reliable suppliers for stock and you can only sell so many things in your own home before emptying the place out!

The next method for earning an income online is to sell advertising space. This method can be quite lucrative if you are keeping up to date with the latest marketing mediums. Most people would start by creating a blog or website and building a following. The more visitors or followers you have, the more valuable your advertising space will be.

The challenge here is that it can take an incredibly long time to build a following and with all that time invested, there is no guarantee that your website will grow in popularity, making it a long play that doesn’t always pay off.

The third is affiliate marketing. This can be seen as in in between having your own products and creating the advertising space, it uses resources from both.


What�Is�Affiliate�MarketingAffiliate marketing is essentially selling or promoting other people’s products. Through this business model, you are acting as a middle man or marketer for products that have been created by other people or businesses.

The reason why this model is so effective is that many people might have the resources and skills to put together an excellent product or service however they lack the means or creativity to market and sell those products. They need others to find creative ways to sell their products and in exchange for their effort, they offer a commission on every sale.

For example, if a product was to sell for $100 with a 30% commission, every product sold will net you $30. Not bad considering you never have to touch the product, you just need to bring attention and awareness to it.

Affiliate marketing has grown quite rapidly in recent years as more people look to the internet to earn an income. With more products being sold online every year, there has never been a better time to become an affiliate marketer.

How�to�Get�Started�in�Affiliate�Marketing�Affiliate marketing is much like any sales position, you don’t need any experience or education, you just have to be good at what you can do with the earnings potentially limitless. To get started you simply need to join one of countless affiliate programs. It helps to start with a product that you are passionate about and understand enough to be able to connect with an audience.

Once you have joined an affiliate program, you are given a link which connects your sale to a particular product. Let’s say you are looking to sell a tablet device for $300 each. You will connect with the business that offers these products and they will provide you with a unique link. This link is to track every sale back to you which will then automatically add every commission onto your account.

Once you have that link, it is entirely up to you how you would like to promote the product. You could post on Facebook, send out emails to a list or even using paid


advertising. Once people start to click on your link and purchase the product, you will receive a commission.

There are two major affiliate programs which capture a large share of the market. These are Amazon Associates and Clickbank Affiliates. By becoming an affiliate for either of these programs, you cover virtually all products that are available online. Amazon mainly deals in physical products such as apparel, electronics, books and other household items while Clickbank deals in digital products such as eBooks, online courses, memberships and other content that is available online.

For the purpose of this guide, we will be taking a closer look at the Clickbank affiliate program.

Advantages�and�Disadvantages�of�Affiliate�MarketingFirst and foremost, the largest advantage of affiliate marketing is the fact that you don’t need to create your own product. This can save countless hours from coming up with an initial idea, testing the idea, creating a product landing page, getting reviews and making sure everything is just right before launching. Instead, that is all done for you, you just need to make sales.

Another advantage is that you can start straight away. You don’t need to create a website or have any experience with the product or the industry, you just need to be good at grabbing people’s attention and converting that to a sale.

Affiliate marketing also gives you the chance to earn income even when you’re not working! Meaning you can put the campaign in place and then go do whatever you wish with your time without having to sit at the screen, the sales will trickle through even when your asleep.

There are disadvantages however, you don’t have much control over the products that you promote. This means that when you are promoting a product, you run the risk of having that product change its features or make an update that affects your campaign meaning you need to go back and make alterations or discontinue


promoting that product if necessary. The product may also be discontinued by the business itself which means that whether you are successful or not, a potential income stream can be taken away from you without any notice.


Chapter 2: Introduction to Clickbank

Clickbank is one of the easiest programs to get started with affiliate marketing. The reason for this is that is designed for beginners who are looking to learn the ins and outs of affiliate marketing and the commissions paid are higher than physical products offered on other programs such as Amazon due to the fact that the product is digital and therefore has no margins to produce.

There are two users to the Clickbank website. These are the product creators and the digital marketers that promote them. If you are not the type to design a new product and are more focused on making sales, you fall into the digital marketing or affiliate marketer category. Both can be incredibly lucrative, but we will be focused on the affiliate marketing side of Clinkbank for the purpose of this guide.

Exploring�ClickbankTo get started with Clickbank, you first need to familiarize yourself with the website itself. Visit the homepage at www.clickbank.com.

http://Clickbank.com

http://www.clickbank.com


From there travel over to the marketplace.

Once you have reached this screen, on the left hand side you will see a number of categories which you can choose from.

https://accounts.clickbank.com/marketplace.htm


For the purpose of this guide, we will be taking a closer look at the Business/Investing section to source some examples. From there you will be presented with a list of products that you could potentially promote as an affiliate.

You can take a look at the stats the products offer which can also give you an indication of whether the product converts well, and the percentage paid as a commission. Once you have found a product that takes you’re interested, click on the link and you will be taken to the products landing page.

You can also see the average sale price of the product, which gives you can indication of how much you will earning on every commission. We will be taking a more in depth look at these numbers in later chapters but for now just familiarize yourself with the

If the landing page looks good, you can then make the decision to promote the product by clicking “Promote”.

This will then take you to a page where you will need to enter your Clickbank account details. Once entered, click create and you will be given a unique link which will be become the link your audience uses to reach the products landing page, with your own identifier to match you with any potential sales.

You are also able to track your commissions and sales through your Clickbank account once your login and view the dashboard.


Potential�Issues�When�Creating�an�AccountRecently, Clickbank has designed stricter policy when it comes to approving new accounts. The reason for this is that they want to make sure the affiliates using their program are acting in their best interest and promoting products ethically.

Unfortunately, due to the fact that this policy is enforced through an automatic algorithm, designed to flag high risk accounts upon sign up, we have no way of knowing exactly why some accounts may be flagged while others get the green light.

If your account does get rejected, it is best to speak with the support team to determine why this might be the cause. There are several reasons why this could occur, some of the possible problem scenarios can be remedied through the following.

Scenario�1:�Clickbank�has�not�responded�to�your�request�to�create�an�account.�If it has been a number of days since you applied, and you have still not received approval, it would best to get in touch with support to determine what your next steps are. Email the support team on [email protected] and include both your username and email. They should respond within 72 hours and provide you with an update on the status of your application.

Scenario�2:�Your�application�has�been�rejected�In the case that your application for an account has been rejected, you still have some options to get into the affiliate marketing program. If your rejection hasn’t come with a reason, you can email [email protected] and present the following information.

1.� Your name and email2.� How you were referred to affiliate marketing. To be safe, mention that you learnt

about it through an online course on promoting Clickbank products through Pay Per Click advertising

3.� Let them know that you are new to affiliate marketing and express interest in becoming a Clickbank vender sometime in the future, creating and selling your own products.

mailto:support%40clickbank.com?subject=

mailto:abuse%40clickbank.com?subject=


4.� Include a list of around two to three product URLs that you have in mind to promote.

You should receive a reply within 48 hours from the risk department on the status of your application.

Scenario�3:�Your�application�is�still�rejected�after�appeal�This is the worst case scenario. Despite your efforts to appeal your application, there is still the chance that you may be rejected from creating an account. There are ways around this. The first is that you can sign up using a smartphone to avoid using the same IP Address as your laptop or PC.

Another alternative is that you can use a custom email address to sign up. Do not use an address from a major provider such as Gmail, yahoo, Hotmail or Bing as this can better your chances.

Finally, if all else fails, there are alternative affiliate programs that you can join that use similar techniques for promotion than Clickbank. The two major ones are Jvzoo and Markethealth.

http://www.Jvzoo.com

http://www.Markethealth.com


Chapter 3: Understanding the Numbers

Not every product on Clickbank will result in a successful affiliate marketing campaign. There is a fair bit of research involved before selecting a product that is a good fit for you as an affiliate marketer and even though some products might offer higher commissions and greater sales revenue, that doesn’t necessarily translate to a profitable product. Some products can even end up costing your money.

In this chapter, we want to take the guesswork out of your Clickbank research by covering the numbers involved in selecting a product.

Gravity�The first number you will need to understand is the Gravity or Grav of a product. To better understand what Gravity represents, we will look at Clickbank’s own definition.

“Grav: Short for GRAVITY™ performance statistic, this number represents a unique calculation by ClickBank that takes into account the number of different affiliates who earned a commission by promoting this product over the past 12 weeks. Since more recent transactions are given a higher value, this number can give you an idea of what products are “hot” at the moment, in terms of being promoted by many affiliates and making a good number of sales. However, high gravity can also indicate that there will be a lot of competition in promoting this product.”

This essentially means that the higher the gravity, the more sales the product has had in recent days, weeks and months. This gives you a good idea of how well the product has been converting traffic to customers. This also shows that the product is particularly popular meaning it is a better choice for you as an affiliate since there is a higher chance that it will sell well.

A product with a gravity of zero should be avoided. A product with a grav this low is not selling well and hasn’t received any sales in recent times meaning it will likely be a waste of your time attempting to promote it. As a beginner, stick to products with relatively high Grav scores.


Stats�

The stats bar is where you will see all the statistics relating to the product. Here you will see the Initial $/sale and Avg %/sale.

The Avg %/sale indicates the commission percentage paid on each sale.

The Initial $/sale is the commission dollar amount paid on average for each sale. In the example above, you will see that this figure is $55.82. This means for every time someone will click on your link and ultimately purchase the product you are affiliated with, you will receive $55.82 in commissions. Pretty good right?

You will notice that on the page there was another number, this one being the Avg $/sale. What this means is that on this particular product there is an upsell aside from the product itself. This could be a bundle with additional products the consumer can add or optional extras they can add on. This drives up the revenue from each sale meaning there is more money that can be made. If the average is particularly high, consumers are purchasing these upsells more often meaning it is quite lucrative.

The other figures on the stats bar is the Avg Rebill Total and Avg %/rebill. What


this means is that the product has the potential to offer a recurring income. This is common with products that have a monthly subscription or monthly membership program. A customer might click on your link and sign up for this recurring membership and therefore will be billed each month. Fortunately for the affiliate, you will earn a commission every single month that they are a member.

This can be seen through the small arrow icon at the bottom of the product listing, indicating recurring billing.

Of course, not all products will offer recurring billing since some products will simply be digital downloads. The avg %/rebill is the percentage paid for each rebill. For example, if the % was 60% and the monthly price of the membership was $100, you will earn $60 for every month that the customer is a member of that service.


Chapter 4: Setting Up Payments

This is arguably the most important part of making money through Clickbank, getting paid for all your hard work. Without setting your payments up correctly, you won’t be able to receive the money in your bank account which is the entire point of getting started with affiliate marketing in the first place!

Fortunately, over the years, establishing your payment system for your Clickbank account has become much easier. Several years ago, the only deposit method accepted by Clickbank was either a check or a direct deposit to a US bank account meaning you had to be a resident of the United States to use the service.

This has all changed as Clickbank has grown in popularity throughout the world. This means you can now use direct deposit for all your Clickbank revenue into a bank account in your home country as long as it is on the list of approved countries. Even if you don’t see your country on this list, you always have the option of having a check sent out to your address or use the wire transfer option. The following list of countries offer XACH deposits:

•� Australia•� Austria•� Belgium•� Bulgaria•� Canada1•� Cyprus•� Czech Republic•� Denmark•� Estonia•� Finland•� France•� French Guiana•� Germany•� Gibraltar•� Greece

•� Guadeloupe•� Hong Kong•� Hungary•� Iceland•� India•� Ireland•� Italy•� Latvia•� Liechtenstein•� Lithuania•� Luxembourg•� Malta•� Martinique•� Mayotte•� Mexico

•� Monaco•� Netherlands•� New Zealand•� Norway•� Philippines•� Poland•� Portugal•� Reunion Island•� Romania•� Singapore•� Slovak Republic•� Slovenia•� Spain•� Saint Pierre &

Miquelon

•� Sweden•� Switzerland•� United Kingdom


You will also have several currencies available to choose from, these are Canadian and US dollars as well as Euros and British Pounds. You do need a minimum of 5 sales from individual credit cards before you are allocated a payment by Clickbank. This is simply to protect themselves from fraudulent activity and gives them a strong indication that any new account created is legitimate.

Editing�Your�Payment�InformationTo get started with entering your payment information, you need to login to your Clickbank account and from the dashboard you need to click the Settings tab to the right of the Dashboard tab.

Once you have access to settings, click the Account options and you can then see your payment information.


From there you will need to scroll further down where you will see the Payment Information section. This is where you can click edit and can determine your payment option whether it be a check or direct deposit. You are also presented with other options such as your payment threshold and the frequency in which you would like payments to be deposited into your account.

As a beginner, it is best to keep this amount quite small, $100 is a good place to start to ensure you get paid frequently and you are not risking any large amounts of money in case you made a mistake anywhere when entering your information. Once you have entered your threshold information, you will need to enter banking details, so the funds are deposited into the right account.

All you need to do then is to click Save Changes and your account will be set up for payments. If you need a further guide, there is further information on clickbank which covers payment time and payment information from Clickbank support.

Advanced�Payment�MethodsIf you live outside the US or are not in one of the countries on the list above and don’t have a means to have your funds direct deposited into your account, there is another option. By using a service known as Payoneer, you can drastically reduce the amount of time it would take for a check to reach you which can be a gamechanger for those of you living outside the US.

It is not always the most straightforward and simple process to link up your local bank account with Clickbank and this is where the Payoneer method is so flexible. By using


Payoneer, you can effectively withdraw your money from any local ATM that accepts MasterCard.

To use Payoneer yourself, you will first need to sign up and create an account through the Payoneer website. With your account created, go ahead and login to activate your prepaid card. You will then receive a debit card in the mail which can then be activated to apply for the Global Payment Service linked to Payoneer.

The advantage of using this service is that Payoneer will give you a U.S. bank account number meaning that you now have a US bank account identification which can be entered into your Clickbank payment information. Clickbank will deposit the funds to that account each month or whichever frequency you decided and the debit card that you had sent out to you will be loaded with the funds from that account. This means that you can now withdraw your Clickbank funds at your local ATM without any additional hassle of having to cash foreign checks.

There are still fees which come with using Payoneer however these are much less than what would be associated with clearing a check at your local bank.

Signing�Up�to�Payoneer

https://www.payoneer.com/main/


Payoneer is really quite simply to get started. Once you visit the website, jump over to the sign up page where you will have the opportunity to activate your prepaid debit card which you can use at your local ATM.

To use the Global Payment Service, you will need to send an email to customer support to have them forward you the details. Mention to them that you would like to use Payoneer for receiving Clickbank payments and they will be able to point you in the right direction.

When withdrawing your funds from your local ATM, ensure that you select a machine that accepts MasterCard. You can see this by looking at the logos on the machine, any machine that accepts MasterCard will have a logo on it and a large portion of machines around the world will accept MasterCard.

To withdraw your money, insert your prepaid debit card and then select your current account setting rather than the savings. Ensure that you don’t check your balance on the machine to check your Payoneer balance. This results in a $1 charge every time you view your account. You can still check your balance online through your web browser on the Payoneer website. This way you know exactly how much you can withdraw when you reach the ATM.


Chapter 5: Product Research

Identifying the right products to sell is essential to your success in Clickbank marketing. With so many products on offer, it can be incredibly difficult to determine which will be profitable and those that will be a drain on your time, energy and finances.

We discussed before about the gravity score of each product. Gravity is a metric which is used to show a strong indication on which products are popular and making consistent sales. For a beginner, this is exactly where you need to be. Products with a low gravity score will be riskier as they have not made any recent sales and there is usually a good reason for this. It could be that the sales page is poorly written, or the product is not something people feel much of a need for. It is best to avoid these products and focus on those that are hot.

There are three niches which are considered ideal for Clickbank sales. These three products often come with a strong need from their target market and this is where we want to be to make our campaign effective. These three top niches are:

1.� Health and Fitness products2.� Business and Income products3.� Self Help products

As you can imagine, these also happen to be some of the largest product categories on Clickbank. Let’s take a look at an example.


Finding�the�Right�ProductHead over to Clickbank and take a look at the categories on offer through the Affiliate marketplace located in the top center of the page.

From there you can take a look at what is on offer for affiliates to promote.


Since we are on the subject of making money as a Clickbank affiliate, let’s use the Business/investing category as our example.

This will then bring up a catalog of all the business and investing related products, along with their stats.

You will see the first result; Crypto Coin Sniper has a gravity of 45.71. This is considered an ideal score. It should be mentioned that the products with highest gravity are not necessarily the best to start promoting. If we were to take a look over


at the health and fitness category, you will notice a product here has a gravity of 246.58 which is much higher than what we just mentioned as ideal.

The reasoning behind this is that the product is almost too hot. There are many promoters involved in marketing this particular product and what that means is that the market may be too saturated for a beginner to enter. There are many other affiliates competing and this can make entry a little more challenging, particularly with the technique that we will be demonstrating.

There is a way to narrow down your results by filtering to your ideal gravity.


To do this, simply change the gravity filter on the left hand side and enter 1 through to 60. Click on any space outside the box and your results will be refreshed. Now the results that you are presented with fall within this gravity range of 60 to 1.

Products with gravity scores of less than 60 are much easier to get a foot in the door than anything more than that which would be far too competitive.

Alternative�Methods�of�Finding�ProductsEven using these criteria does not guarantee you results and some newbies find it challenging to choose a product that is both popular yet not too competitive. There is a way around this. First you will need to check the product affiliate resources page. This area offers you alternative sale pages that are PPC friendly meaning that don’t have the exist popup that keeps leads on the sales page.

This means you can create PPC ads for your products as a means of gaining an edge over your competition. Most Clickbank products will have these alternate sales pages specifically for this purpose.

If you can’t seem to find this page in the resources page, you can also contact the vender and ask them if they have this option. They will either have it on hand or create one for you.

If you are still struggling to find a suitable product, have a look at some of the products with a lower gravity, from 1 to 20. These products are far less competitive meaning there are less sellers out there using the same landing page and marketing these products, leading to a greater chance that your ad will show up more often.


Chapter 6: No Go Clickbank Products

When you are just getting started you can easily overlook some of the red flags that would suggest a product should be avoided. This can be not only a waste of time but also costly if you are investing money into marketing the product.

This alone could be enough to put you off making money through Clickbank because there is nothing worse than jumping into a new venture only to find you are losing more money than you are earning! In this chapter, we will cover some of the products that are best to be avoided and why this is the case. This will help you identify other red flags that may carry higher risks and increase the probability that your next product will be both lucrative and profitable.

Refund�RatesThere are products offered on the Clickbank marketplace that have a much higher refund rate than others. This becomes a problem because no matter how many sales you can make, having a high rate of refunds means your efforts are wasted. Products that can result in high refund rates are common in the business/investing category.

The reason for this is that people will often have expectations of making a return on their investment when purchasing these products. If they discovered that following the advice of the product doesn’t work for them or the methods outlined by the product are too complex for them to wrap their head around, they will often seek out a refund.

One product niche that is quite common for this problem is products related to forex and finance. These are usually more suited for technically minded people and others who are more intuitive and creative may find these difficult to work with, therefore it is best to avoid them all together.

Poorly�Designed�Sales�PagesSales pages with too many links or distractions can be detrimental to your conversion rates. You can usually tell a good sales page from a bad one by having a look at how many links are throughout the page. Having this many links can cause visitors to exit


the page and their focus can be all over the place. This is not what you want when trying to sell a product to someone. It would be like having a salesman direct your attention to irrelevant points throughout his pitch, lessening the effectiveness of sale.

With the particular technique that we are using to market our products, directly linking, this can cause issues with conversions. Direct linking is when you give your lead a very direct route to the sale. For example, you would have an advertisement which links to the sales page. From the sales page there is only one action for them to take which is to buy the product. For this reason, it is best to avoid any products with too much going on with their sales page.

No�Affiliate�ResourcesYou can usually tell how much effort a vendor puts into their products based on the affiliate resources they provide to marketers of their products. Many Clickbank vendors provide affiliate resources such as links, email examples and keywords to get you started promoting the product. This is especially helpful for beginners.


You can find out whether a particular product has affiliate resources by using the filters when searching the marketplace. You can do this by heading back over to the Clickbank marketplace and scrolling down to filters. There will be a box titled Required Attributes and directly under that will be “Must have affiliate tools page”. Click this box and refresh the list, you will only be presented with results that have affiliate resources. Some products will even offer specific pages targeted towards affiliates, exploring the benefits and helping you better understand how to promote the product. An example of this can be found below.

After clicking on this link, you are presented with the page below. As you can see it is sort of a marketing page for attracting affiliate marketers.


As you can see this tells you more about the product and how much you can be paid with each sale.

Other resources that can be offered might be the text you need for creating advertisements and even book covers, banners, emails and pay per click advertisements. This can incredibly helpful for beginners as it takes some of the hard work out of marketing your first products.

Keep in mind that when you are getting started, you will want to stick to these kinds of products. It shows that not only the vendor puts in a little extra effort for marketing their products but also gives you some shortcuts to making your first few sales.


Chapter 7: Common Mistakes for Newbies

It is natural for you to make some mistakes along the way to creating an income stream through affiliate marketing. Mistakes are an essential part of learning. However, fortunately with this guide, we are able to highlight some of the most common mistakes that new Clickbank affiliates make so that you can learn from the mistake of others and fast track your path to success.

Don’t�Make�AssumptionsMany newbies feel automatically drawn to products which offer the highest commissions as they feel this will be the most profitable for them. While this can be true in some cases, basing your decision to market a product solely on how much you will receive for each sale is a recipe for disaster.

There are plenty of cases where this is the exact opposite. A product might offer low commission based on the fact that it actually sells quite well, and the vendor is taking a higher cut because they know their affiliates are well paid regardless. A higher percentage commission product might be offering these attractive terms because the product isn’t all that attract to sell, and they need to have a greater number of affiliates to promote the product profitably.

Be sure to perform the right amount of due diligence and understand the numbers before making a decision to start marketing a product. It cannot be understated how much interest and knowledge of the products is important to be a successful marketer. Many newbies get started with products that seem lucrative such as forex trading or investment guides without having a clue about the product and how it works. This will severely limit your ability to market this product.

Follow�Your�InterestThis leads to our next point. Being a successful marketer means you need to be passionate about what you are promoting. This is because you will find you a greater drive to work around a product that excites and interests you. For example, if you happen to be an expert in fitness and exercise, considering searching for products in this niche. Once you find a product that you understand and are interested in, you will


have far less resistance in going the extra mile to product it.

Too many people will look for the products that they feel will make the most money and this is the wrong way to go about it. When times get tough and you have your focus set on the money, you will struggle to keep up the momentum and ultimately give up.

Avoid�Risking�Your�AccountThe allure of making consistent passive income through Clickbank tempts newcomers to affiliate market into unethical behavior to boost their own profits. There are a number of practices that new affiliate marketers can find themselves engaged in which can result in the banning of their account.

Clickbank offers an unconditional 30 day money back guarantee on their products. Some people use this as a way to free products from Clickbank to either use themselves or to view the product as a trial before deciding whether they would like to promote it. They will then request a refund using the refund policy. If you do this too many times, it can swiftly result in your account being banned.

Similarly, some affiliates will use unethical means to increase conversions such as using false claims and exaggerating results. This is the wrong way to go about it and by making false promises, you also risk having your affiliate account being banned.


Chapter 8: Landing on the Perfect Product

As mentioned previously we will be using a strategy called direct linking. The advantage of this strategy is that you don’t even need a website and it takes just mere minutes to set up. We will be using Bing Ads which shows adverts across both the Yahoo and Bing search engines. There are disadvantages to this strategy in that you are unable to track who is purchasing your product and since you are not using email marketing techniques, you can’t simultaneously build your email list. It is however a great technique for beginners who are eager to see their first few dollars from Clickbank and don’t want to spend hours building a website and backend which is more for advanced affiliate marketers.

Incompatible�ProductsNot all products are suitable for the direct linking technique. Those that you should avoid are products with sales pages that only show a video. You can see this by going onto a particular Clickbank products sales age and if there is nothing but a video it won’t really work with the technique we will be using. This is largely because people using a search engine are usually looking to solve a particular problem. When they see your ad, which should offer a solution through the product, they are less likely to sit through a video.

Many videos used by Clickbank vendors will not allow any control over the speed or direction of the video meaning it can’t be fast forwarded. For someone who is looking for a quick solution, the last thing they will want to do is watch a sales video and this is will only cost you money without successfully converting the leads.

Sales pages with both video text components are suitable. If the viewer doesn’t want to watch the video they can scroll down to see what it is all about and this increases the likelihood that they will stay on the page for longer to soak it in.

The next set of products that are not compatible with the direct linking technique are those that have an exit popup. The exit popup surfaces when you go to close the sales page window. The dialog box will then pop up asking if you really want to leave. It is made as a way to handle objections, giving the viewer one last chance to take up


the deal before leaving. Bing Ads disallow this technique in their advertising so when searching for a product, make sure you can close to the window without any pop ups.

Ideal�ProductsWe had a brief look at what makes an ideal product in earlier chapters. The first piece of criteria that is a sign that a product is worth promoting is when they offer affiliate resources as part of their Clickbank package. We discussed this earlier, but it is very important and worthwhile when getting started.

Secondly, the product that you promote will need to solve an urgent problem. This is paramount. Most Clickbank products are designed to solve a problem however there few that are centered around solving an urgent problem. Since we will be using advertising tied to a search engine, people will be searching for solutions to these problems and this is where we will need to be making sure that problem is solved through your product.

Finally, make sure that the product you are promoting is in line with your interests and expertise. Again, we mentioned this before, but it really is important to ensure a greater chance of success. There really is a product for every interest whether that be cooking, business, photography or farming there will be a Clickbank product that is related to something you are interested in.

By following these criteria, you should be able to find a product that will not only sell well but you will also enjoy the process of promoting it.


How�to�Find�an�Outstanding�ProductAs we mentioned before, we will be using Bing Ads which presents ads across both the Bing and Yahoo search engines. Let’s use an example to demonstrate how this would appear. For the purpose of this guide we will be doing a search on Paleo Diet.

As you can see here there are 8 advertisements which are using the keywords Paleo Diet. This is how your ad will appear when people are searching, as a result but also within the advertising section. From there people will see your title and when written in a way that addresses the problem which in the case of paleo will be health and diet related, they will click your link. This link will then take them over the Clickbank sales page for your product and the sales copy will do the rest.


Let’s now walk you through this process. First log into the Clickbank marketplace and select health and fitness from the categories. Keep in mind we are looking for a product that has a gravity between 1 and 60 and comes with the affiliate tools.

Now with our results, we will go through the list and find a product that seems interesting. The first product has a gravity of 49.59 which ticks the box of our first criteria, so we will click it and see what the details are.

You can see from the sales page that this is just a video sales page. We mentioned before that these are better to avoid, however there is a way around this if you really want to start promoting this product.

Click onto the affiliate resources and you will see there is also an affiliate page.


You can actually generate your own unique affiliate URL by go through the page and finding a link that looks like this:

Now all you need to do here is change the word affiliate to your Clickbank login username. From there you can use this link to advertise with Bing ads.

Now we move onto the next criteria. We want to make sure there is no popup when you try and exit the window.

Next you want to make sure that the product has affiliate resources as well as solves a problem for our target market.

As you can see it really is as simple as that. With all those criteria in mind, you just need to set up your ads and get started.

Free�SamplesBefore you begin promoting products, it is best to get a free sample of the product that you will be marketing. This is quite simple to do and when done right, you won’t risk your account or your relationship with the vendor.

To do this, you simply need to email the product creator offering to do a free review of their product in exchange for a copy of the product. There is a right way and a wrong way to do this. You will need to make the email personal, professional and in line with their goals. As a product creator, they would want more sales. You can do this by first introducing yourself as a Clickbank affiliate. You can mention that you have a group of people that would be a perfect match this product.

Keep the tone friendly and open, ask for a copy so that you can formulate your review. Show an eagerness to work with them and their product to increase the chances they will both reply and want to work with you. If you do have an email list, be sure to mention this to them. If you own any other assets that will be useful to them such as an online group or community, mention this as they will see the value


that you can provide and may even assist you further additional resources to help you achieve your goal.


Chapter 9: Traffic Strategies

There are two main traffic strategies that you can employ to drive traffic to your Clickbank products and earn commissions. The first is inbound marketing. This is marketing that bring traffic to you. Advertising is a prime example of inbound marketing. Leads see the advertisements and believe the product could solve their problem so they click and come onto your sales page.

Outbound marketing is the opposite. Rather than having leads come to you, you will be going out of your way to look for customers. This could be cold calling, distributing flyers and sending out email.

Inbound marketing is considered the more efficient of the two. You are effectively promoting your products and having customers come to you, there is much more value involved and potential for long term success.

Inbound�Marketing�for�TrafficThere are two very popular methods of inbound marketing that are useful when promoting Clickbank products.

1.� Search Engines. These have become very powerful over the last decade or two and are an ideal place to market your products. Start by searching a term such as “Make cash from Surveys” and you will see the first few results are sponsored meaning they are pay per click ads. As you can imagine this type of marketing is very effective since the leads are already qualified. They are looking for a particular service or product and all you need to do is present that in front of them in an engaging way.

2.� The second type of inbound marketing comes from word of mouth. This is where news spreads of your products from either previous customers, family or friends. This is a very reliable form of marketing and allows your business to grow exponentially. For the purpose of this guide, we will be focused on search engine marketing.


Search�Engine�and�Social�Media�Marketing�Advertising on social media is a great way to connect targeted traffic with your products. You can target people asking specific questions with tailored ads, but it doesn’t have to stop there. There are other methods to perform similar targeted advertising. Social media sites are a prime example. It is highly important to make sure that the social media website you are using to promote your products are used by your target market. Business products before much better on sites such as LinkedIn rather than entertainment sites such as Facebook and Instagram while viral content generally performs better on those sites.

Another way this can be done is through forums. Think of the type of people that would be asking certain questions on forms, does your product offer a solution? If so, then you can use your affiliate link in your signature and answer these questions as an authority on the subject. More people will see your posts the more consistent you are in answering questions and a greater a number will click your link out of curiosity, connecting them with your product.

Email�MarketingThis is more for advanced affiliate marketers be it is worth knowing. You can build an email list within a particular niche and use this list to market future products. For example, if you were selling a website graphics kit, you might want to create a free piece of content such an eBook guide on how to build a website or create a brand and send this out to people who enter their emails. Once you have a large list, you can start sending out mail promoting your graphics kit as the audience is already qualified and wanting to build their own website.


Conclusion

This guide covers the basics of getting started with Clickbank. Many newbies to affiliate marketing struggle with finding the right products and the best methods of promoting their products. By learning these simple strategies, you can gain an edge of the competition and find products that are consistently selling to ensure that you cannot fail.

As you learn and develop your skills in affiliate marketing further, you will learn even more effective and advanced strategies which will continue to propel your business. Avoid making the mistakes that many who are just starting out make as this will be your biggest hurdle. Keep in mind that there are people out there making millions each month through their affiliate marketing business and you can do the same.

The only difference between those who have million dollar months and those who don’t is that they just haven’t reached it yet, some give up and some stop learning. Keep your mind open, keep practicing and learn new strategies and this will ensure your success.

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