Exploring the Influence of Outdoor Recreation ...Larson, L. R., Whiting, J. W., & Green, G. T....

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Gende r Ethnic Educ Income Bio2 Bio EVO Anthro EVO PEB AdultOut KidOut Bio3 Bio4 Ant1 Ant2 Ant3 PEB1 Bio1 Bio5 PEB2 PEB3 OutKid OutAdult Positive Relationships Negative Relationships 0.43 (0.03) t=5.31 0.54 (0.12) t=5.70 0.19 (0.08) t=2.56 0.27 (0.13) t=2.63 0.17 (0.09) t=1.99 -0.23 (0.06) t=-2.14 -0.19 (0.06) t=-3.19 -0.22 (0.06) t=-3.78 R 2 =0.40 R 2 =0.18 R 2 =0.22 R 2 =0.16 Exploring the Influence of Outdoor Recreation Participation on Pro-environmental Behavior Lincoln R. Larson, Jason W. Whiting, & Gary T. Green (Univ. of Georgia) Background Methods Future Research Efforts to promote conservation often focus on factors influencing the development of pro- environmental behavior (PEB) (Turaga et al. 2010) Traditional PEB prediction models have centered on causal relationships among values, attitudes, & behaviors (i.e., Stern et al. 1995) However, studies suggest that other factors may also contribute, including: Socio-demographics (Johnson et al. 2004) Outdoor recreation participation (Kareiva 2008; Tarrant & Green, 1999) Discussion Both biocentric & anthropocentric value orientations linked to PEB Antropocentric connection could stem from desire to produce societal good Effects of socio-demographics on PEB mediated by value orientations Low income/education associated with higher anthropocentric scores Females & minorities associated with higher biocentric scores Indirect effects of socio-demographics on PEB suggest that ethnicity & income may not influence PEB participation, challenging traditional assumptions (Floyd 1998) Evidence for link between outdoor recreation participation & PEB Supports theory that time outdoors could influence conservation ethos (Cordell & Tarrant 2002, Louv 2008) Supports evidence that childhood interaction with nature promotes adult environmentalism (Wells & Lekies 2006) Model Fit Statistics: Satorra Bentler χ 2 (99) = 195.2, p<0.001; SRMR = 0.07; RMSEA = 0.06; NNFI = 0.93; CFI = 0.95 Statement of Purpose To extend existing models & account for the effects of demographic diversity & outdoor recreation participation on PEB. Intercept survey of summer 2009 visitors to Georgia State Parks (N=319, response rate=83%) Structural equation modeling used to examine relationships among PEB & potential correlates: Variable Scale/Code Pro-environmental Behavior (PEB) from 1=never to 5=very often 3 items, factor loadings>0.49, Cronbach’s α=0.649 Environmental Value Orientations Biocentric (Bio EVO) Anthropocentric (Anthro EVO) from 1 = strongly disagree to 5 = strongly agree 5 items, factor loadings>0.54, Cronbach’s α=0.820 3 items, factor loadings>0.63, Cronbach’s α=0.706 Socio-demographics Gender (Gender) Ethnicity (Ethnic) Education (Educ) Income (Income) 0=female, 1=male 0=non-white, 1=white from 1=some high school to 4=postgrad degree from 1=$19,999 or less to 6=$100,000 or more Outdoor Recreation Participation During childhood (Kid Out) During adulthood (Adult Out) from 1=never to 5=very often PEB Prediction Model Accounting for Environmental Value Orientations, Socio-demographics & Outdoor Recreation Participation (Only standardized coefficients of significant paths are shown) Results For more information about this study & associated references, see: Larson, L. R., Whiting, J. W., & Green, G. T. (2011). Exploring the influence of outdoor recreation participation on pro- environmental behaviour in a demographically diverse population. Local Environment, 16(1), 67-86. Account for motivation to participate in PEB Examine other latent variables including subjective norms, behavior intentions, & perceived behavioral control critical components of Theory of Planned Behavior (Ajzen 1991) & Value-Belief-Norm Theory (Stern et al. 1999) Incorporate other PEB metrics (i.e., green consumerism, environmental citizenship, energy/water conservation, etc.) Build on existing framework to investigate factors influencing relationship between outdoor recreation & PEB

Transcript of Exploring the Influence of Outdoor Recreation ...Larson, L. R., Whiting, J. W., & Green, G. T....

Page 1: Exploring the Influence of Outdoor Recreation ...Larson, L. R., Whiting, J. W., & Green, G. T. (2011). Exploring the influence of outdoor recreation participation on pro-environmental

Gender

Ethnic

Educ

Income

Bio2

Bio EVO

Anthro EVO

PEB

AdultOut KidOut

Bio3 Bio4

Ant1 Ant2 Ant3

PEB1

Bio1 Bio5

PEB2

PEB3

OutKid OutAdult

Positive Relationships

Negative Relationships

0.43 (0.03)

t=5.31

0.54 (0.12)

t=5.70

0.19 (0.08)

t=2.56

0.27 (0.13)

t=2.63

0.17 (0.09)

t=1.99

-0.23 (0.06)

t=-2.14

-0.19 (0.06)

t=-3.19

-0.22 (0.06)

t=-3.78

R2=0.40

R2=0.18

R2=0.22

R2=0.16

Exploring the Influence of Outdoor Recreation

Participation on Pro-environmental Behavior Lincoln R. Larson, Jason W. Whiting, & Gary T. Green (Univ. of Georgia)

Background

Methods

Future Research

Efforts to promote conservation often focus on

factors influencing the development of pro-

environmental behavior (PEB) (Turaga et al. 2010)

Traditional PEB prediction models have centered

on causal relationships among values, attitudes,

& behaviors (i.e., Stern et al. 1995)

However, studies suggest that other factors may

also contribute, including:

Socio-demographics (Johnson et al. 2004)

Outdoor recreation participation (Kareiva

2008; Tarrant & Green, 1999)

Discussion

Both biocentric & anthropocentric value

orientations linked to PEB

Antropocentric connection could stem from

desire to produce societal good

Effects of socio-demographics on PEB mediated

by value orientations

Low income/education associated with

higher anthropocentric scores

Females & minorities associated with higher

biocentric scores

Indirect effects of socio-demographics on PEB

suggest that ethnicity & income may not

influence PEB participation, challenging

traditional assumptions (Floyd 1998)

Evidence for link between outdoor recreation

participation & PEB

Supports theory that time outdoors could

influence conservation ethos (Cordell &

Tarrant 2002, Louv 2008)

Supports evidence that childhood interaction

with nature promotes adult environmentalism

(Wells & Lekies 2006)

Model Fit Statistics: Satorra Bentler χ2(99) = 195.2, p<0.001;

SRMR = 0.07; RMSEA = 0.06; NNFI = 0.93; CFI = 0.95

Statement of Purpose To extend existing models & account for the effects

of demographic diversity & outdoor recreation

participation on PEB.

Intercept survey of summer 2009 visitors to

Georgia State Parks (N=319, response rate=83%)

Structural equation modeling used to examine

relationships among PEB & potential correlates:

Variable Scale/Code

Pro-environmental Behavior (PEB) from 1=never to 5=very often 3 items, factor loadings>0.49, Cronbach’s α=0.649

Environmental Value Orientations

Biocentric (Bio EVO)

Anthropocentric (Anthro EVO)

from 1 = strongly disagree to 5 = strongly agree 5 items, factor loadings>0.54, Cronbach’s α=0.820

3 items, factor loadings>0.63, Cronbach’s α=0.706

Socio-demographics

Gender (Gender)

Ethnicity (Ethnic)

Education (Educ)

Income (Income)

0=female, 1=male

0=non-white, 1=white

from 1=some high school to 4=postgrad degree

from 1=$19,999 or less to 6=$100,000 or more

Outdoor Recreation Participation

During childhood (Kid Out)

During adulthood (Adult Out)

from 1=never to 5=very often

PEB Prediction Model Accounting for Environmental Value Orientations,

Socio-demographics & Outdoor Recreation Participation (Only standardized coefficients of significant paths are shown)

Results

For more information about this study & associated references, see: Larson, L. R., Whiting, J. W., & Green, G. T. (2011). Exploring the influence of outdoor recreation participation on pro- environmental behaviour in a demographically diverse population. Local Environment, 16(1), 67-86.

Account for motivation to participate in PEB

Examine other latent variables including subjective norms,

behavior intentions, & perceived behavioral control –

critical components of Theory of Planned Behavior (Ajzen

1991) & Value-Belief-Norm Theory (Stern et al. 1999)

Incorporate other PEB metrics (i.e., green consumerism,

environmental citizenship, energy/water conservation, etc.)

Build on existing framework to investigate factors

influencing relationship between outdoor recreation & PEB