Colours Beautified Online Beauty Exhibition is a virtual environment for consumers. Intriguingly interactive and beautiful, Colours Beautified will revolutionize the beauty industry and how they market to the consumer. It is the modern-age concept in con-sumer entertainment and it is a great opportunity for participants to connect with one another and exchange valuable information, without travel, via the Internet no matter where they are located geographically. Consumers will have the opportunity to be more involved with the brand’s products through live demonstrations, interaction with other consumers and unique product sampling opportunities. It’s about time consumers got a taste of what the beauty world has to offer through the products that make it all possible.

Colours Beautified 2010

A virtual environment enables companies to effectively engage a large audience of existing and potential consumers.

Virtual exhibitions are presently considered one of the most promising tools to generate qualified leads. Online promotional seminars are a proven and effective method of lead generation. Attendees/prospects simply go to their desktop to view online presentations, ask questions of speakers, chat with industry experts, receive samples, visit online booths and download brochu-res and documents of interest to them.

The 3 major components of the Colours Beautified Online Beauty Exhibition

-E-seminars( webcast orOn demand)-Events messaging-Visits to 3d booths-Download of Documents-Respond to surveys & polls-Public & Private Chat-Real-time reporting

-E-mail campaigns-Promotional Side

-Refer to a friend-Banners advertising

-Reminders

-Archives of e-seminars-Continue of Exhibit

-Review of surveys &polls

-Reporting & analysis

-Download of list ofattendees

-E-mails to attendeesfor comments andsuggestions

Pre-registration

Event

Post-event

Product specialistsInternet users who have an interest in the health & beauty industry Women 16-50Make-up & Hair students Fashionistas

Target Demographic

Being an International program, CB can reach any internet user with an interest in the Health & Beauty industry.

Through a delivery and execution of a strong social media marketing and viral campaign, communications plan, and online media buys Colours Beautified will target:

Beauty Boutique

Designed and styled to look and feel like a modern freestanding boutique store, these virtual environments enable you to display products, while educating and interacting with potential consumers.

We leave the décor aspectin your control, and can provide the graphic design for the inside and outside of the booth. We are guaranteeing that your productor service will be exposed to your desiredtarget market using online targeting,social marketing,and traditional marketing.

$2,500 ea./ time zone (12 spots)

off

Colours Beautified hall is where consumers can connect with industry experts through web conference, webinar or other education presentations. Your brand will receive the maximum exposure through the Beautified Hall. During this time a brand’s spokes person will have the wonderful opportunity to connect and com-municate directly with the consumers during a live 6-hour time slot.

$8,950

Beauty Boutique Platinum - $7,250

Primary Booth PlacementLevel 1 DesignShowcase 5 productsLive video streaming2 Ad Videos6 Action TabsCaptured Metrics

Beauty Boutique Gold - $5,750

Secondary Booth PlacementLevel 2 DesignAd VideoShowcase 2 products3 Action tabs

Beautified Hall - $2,500 ea./time zone (12 spots)

“We have developed 3 tailored packages to suite your brands needs”

20% off

Launch Event DiscountIn all our booths!

*Each exhibitor will have administrative access to their beauty boutique

difference in time zones

The boutique booths typically have several icons which can trigger different responses upon the click of the mouse. There are icons on which a visitor can click to send a instant message, email or making a voice/video call for instant communication with the exhibitor.

It is a user friendly platform and has icons on which the visitor will be able to click on to instantly access other external web properties, videos and audio messages, slide-show presentations, and download documents and brochures. The virtual show thus results in simultaneous live interaction between all the users on many levels (one-to-one and one-to many). Detailed tracking mechanisms allow organizers to determine the flow of traffic and result oriented metrics which can be used for marketing research. Virtual exhibitors use online tools to upload relevant and tailored content to appeal to audiences. The Beauty Boutique exhibits can be made to look like an exhibitor’s real-world elegant store front boutique and will have many interaction points within the boutique.

The exhibitors and the organizers control in real-time the management of their show.

The boutique booths typically has several icons which can trigger different res-ponses upon the click of the mouse. There are icons on which a visitor can click to send a instant message, email or making a voice/video call for instant communication with the exhibitor.

It is a user friendly platform and has icons on which the visitor will be able to click on to instantly access other external web properties, videos and audio messages, slide-show presentations, and download documents and brochures. The virtual show thus results in simultaneous live interaction between all the users on many levels (one-to-one and one-to many). Detailed tracking mecha-nisms allow organizers to determine the flow of traffic and result oriented me-trics which can be used for marketing research. Virtual exhibitors use online tools to upload relevant and tailored content to appeal to audiences. The Beauty Boutique exhibits can be made to look like an exhibitor’s real-world elegant store front boutique and will have many interaction points within the boutique.

The exhibitors and the organizers control in real-time the management of their show.

How does it work

CMSTools

ContentPages

RegistrationBanner &

Sponsorshipplacements

Announcements& chat

CareerCenter

Surveys &Polls

SEOKeywords

Optimization

Reports

E-mailCampaigns

Event promoSite

SecurityAccess

The boutique booths typically have several icons which can trigger different responses with the click of the mouse. There are icons for IM, Email on which a visitor can click to send a instant message, email or making a voice/video call for instant communication with the exhibitor. It is a user friendly platform and has icons on which the visitor can click on to ins-tantly access other external web properties, videos, audio messages, slide-show presentations, and download documents and brochures. Virtual show thus results in simultaneous live interaction between all the users on many levels (one-to-one and one-to many). Detailed tracking mechanisms allow organizers to determine the flow of traffic and receive (valuable) metrics, which for future, public opinions, research & attendee info for marketing research. Virtual exhibitors use online tools to upload relevant and tailored content to appeal to attract audiences. The Beauty Boutique exhibits can be designed and customized to your liking.Booths will resemble real-world elegant store front boutique and will have easy acess to interaction points within the boutique.

The exhibitors and the organizers control in real-time the management of their show

By contrast, click throughs on banner ads are typically very low, and their lead generation capabilities are very limited.

Online events are well-suited to reach new and geographically diverse audiences. They can be highly effective at increasing audience size by exploiting increased globalization.

Key benefits of online events

Online events greatly expand opportunities for visitor participation, and feedback, affording visitors greater contact with exhibitors, and speakers Online events offer special value to exhibitors, allowing them to maintain ongoing communication with their customers, and extend the period for dissemination of product information and other content Another key benefit of online events is their ability to generate greater and higher quality sales leads. This was clearly illustrated in a study conducted by a major research company with 118 online event users: the respondents reported a 32% increase in leads generated by using web events in place of traditional marketing media By contrast, click throughs on banner ads are typically very low, and their lead generation capabilities are very limited Online events are well suited to reach new and geographically diverse audiences They can be highly effective at increasing audience size by exploiting increased globalization Online events offer a potent combination of brand building, lead generation, inte-ractive capabilities, affording chat and social networking functions From a larger perspective, online events significantly increase audience retention of information, because they are generally integral to the marketing communica-tions campaigns and knowledge bases of organizations organizing them In essence, online events mesh better with a more fluid and varied information environment, populated by blogs, podcasts, social networks, and other new media outlets.

beautified@pollinationmedia.com +44 7989674719 1-866-997-BUZZ