Exerting Maximum Effort For Minimal ResultsExerting Maximum Effort For Minimal Results

Creative Card Placing Machine

Progress ReviewProgress Review

• Quick Review BackgroundProblem DescriptionMission & ApproachCustomers/Wants/Constraints

• System Benchmarking• Metrics• Functional Benchmarking• Preliminary Concept & Concept Evaluation• Schedule• Budget

BackgroundBackground

Exchange of Business Cards Is Commonplace in Industry

• Marketing Tool / Networking Aid

Companies Seeking Creative Method Of Accepting Business Cards

• Differentiate Themselves• Display of Creativity

A Prime Example

Problem DescriptionProblem Description

Needs:Develop a device to highlight GDA Digital Media’s functional creativity and celebrate a client’s visit

Device will randomly place a business card on the wall in a method representative of GDA’s imaginative style

Benefit:Device will convey GDA’s receptive and “down-to-earth” approach to business relations.

Creative Card Placing Creative Card Placing MachineMachine

Team 13 Members: Jeremy Garey, David Conway, Evan Kress, Rob Roche

Customer: GDA Digital Media Advisor: Dr. Glancey

Mission: To design, build, and evaluate an innovative, multi-step machine that accepts a business card and places it randomly

in a defined area of the wall.

Approach: The problem will be attacked through detailed problem definition and research. This will encompass identifying specifications, contacting customers, prioritizing their wants, and benchmarking existing solutions. Based on this iterative procedure, potential solutions will be developed and evaluated based on metrics. A prototype will then be constructed and tested.

CustomersCustomers

Lee MiklesLee Mikles Marketing ManagerMarketing Manager GDA VisitorsGDA Visitors Potential CustomersPotential Customers Amy LeftonAmy Lefton SecretarySecretary Steve FoxSteve Fox GDA EmployeeGDA Employee Kinko’sKinko’s Business Card Business Card

ManufacturerManufacturer

Top Customer WantsTop Customer Wants

1. Creative Image 5. Size

2. Reliability 6. Compatibility

3. Limited Run Time 7. Simple Re-loading

4. Customers Represented 8. Employees Represented

ConstraintsConstraints

• Random Placement In Defined Area• Maximum Cycle - One Minute Thirty Seconds• Minimum Five Steps• No Profane, Indecent, Or Lewd Expressions• Cost Not To Exceed $250• No Human Intervention After Startup• Must Include GDA Logo And ‘Spike’ Image• Print Must Face Outward• Designated Wall Area Is 3ft x 3ft• Must Include A South Park Character

MetricsMetrics

Creative

- # of Steps, # of Simultaneous Steps, # of Hidden Steps

Reliability

- Design Life, % Complete Cycles

Limited Run Time

- Time to Completion

Customers Represented

- # of Customer Representations

MetricsMetrics

Size

- Machine Length/Width/Height

Business Card Compatibility

- Card Size, Weight, Thickness

Simple Reloading

- Reload Time

Employees Represented

- # of Employee Representations

MetricsMetricsMetrics Target Values 1. # of Steps 7 2. # of Customer Representations 3 3. # of Employee Representations 2 4. Time to Completion 35 seconds 5. Design Life 2,500 cycles 6. % Complete Cycles 95.0% 7. Machine Length/Width/Height 2.5ft x 18in x 2.5 ft 8. Reload Time 15 seconds 9. # of Simultaneous Steps 210. # of Hidden Steps 011. Card Size 2.5in x 3in - 3in x 3.5in12. Card Thickness .012in13. Card Weight 1 gram

System BenchmarkingSystem Benchmarking

Labeling Machine

Packaging Device

Coin Sorter

Auto Feed Copy Machine

Printing Press

Functional BenchmarkingFunctional Benchmarking

• Placement/Positioning

• Random Generation

• Human Interaction

• Rube Goldberg’s

• Wall Attachment

Placement/PositioningPlacement/Positioning

• Lego Mindstorms

• TEI - 3-axis and 5-axis robotic arm

• OWI-007 Robotic Arm

• Positioning Tables

Arrick robotics - MD -2

Daedal - 100200BN

Adept Cartesian

Random GenerationRandom Generation

• Plinko• Roulette Wheel• Peg Wheel• Card Deck• TI-85 Graphing Calculator• PC• Electrical Noise Diode Random Bit Generator

Human InteractionHuman Interaction

• Hand Placement

• Push Buttons

E-Switch

Control Concepts

Grayhill

• Global Bill Acceptor

• Throw Switch

Rube Goldberg’sRube Goldberg’s

• Seesaw’s• Cars• Balls on Tracks• Elevator• Trap Doors• Dominos• Switches• Mousetraps• Gears

Wall AttachmentWall Attachment

• Double Sided Tape

• Staples

• Push Pins

• Glue

Preliminary ConceptPreliminary Concept

Five FunctionsPlacement/Positioning

Robotic ArmRandom Generation

Plinko Human Interaction

Hand Placement/Throw SwitchRube Goldberg

10 StepsWall Attachment

Double Sided Tape

Preliminary ConceptPreliminary ConceptRube Goldberg StepsRube Goldberg Steps

Preliminary ConceptPreliminary ConceptRandom PlacementRandom Placement

Plinko Generates Random Position for Robotic Arm

Concept EvaluationConcept EvaluationMetrics Target Values Concept Values 1. # of Steps 7 10 2. # of Customer Reps 3 5 3. # of Employee Reps 2 1 4. Completion Time 35 seconds 25 seconds 5. Design Life 2,500 cycles ... 6. % Complete Cycles 95.0% > 90% 7. Machine Size 2.5ft x 18in x 2.5 ft 2.5ft x 18in x 2.5 ft 8. Reload Time 15 seconds 20 seconds 9. # Simultaneous Steps 2 210. # of Hidden Steps 0 011. Card Size 2.5in x 3in - 3in x 3.5in All12. Card Thickness .012in Cards13. Card Weight 1 gram Acceptable

BudgetBudget

Maximum of $250

Bulk of money spent on robotics and electronics for random placement

GDA will supply logos , South Park items, etc.

ScheduleSchedule

Conclusion

Thus FarRefined List of Customers and WantsDeveloped Metrics Ranked BenchmarksConceptual Design

Next StepsDevelop Creativity MetricsContinued Conceptual Design and Evaluation Further Benchmarking

Random GenerationRobotics