ExEcutivE Education ProgrammE ProsPEctus 2016 · ExEcutivE Education ProgrammE ProsPEctus 2016. At...

ExEcutivE EducationProgrammE ProsPEctus 2016

At LSBF Executive Education, we aim to equip you with the tools and skills you need to build a successful career. Our classrooms are the ideal environment for you to engage in a vibrant exchange of knowledge, interests and experience, guided by our team of industry experts.

Our courses provide a vibrant and multicultural atmosphere where you can nurture and hone your skill set while networking with like-minded entrepreneurial business professionals. Located in the heart of London, our campus creates the ideal environment to inspire you to strive for success – you will be next to some of the UK’s largest employers, and enjoy breathtaking views over the city’s greatest landmarks from our campus. The city will be your classroom.

Our Executive programmes have a practical approach, so you can put your new skills into practice through case studies and see the benefits these will bring. Every student has a unique journey and destination; together, we can gain a deeper understanding of ourselves, our businesses and the road to success.

We look forward to meeting you soon.

Prof Maurits van Rooijen, Rector & Chief Executive Officer

WElcomE

1

contEnts

About Executive Education3 About LSBF Executive Education 4 Accreditation and Awards

Executive and Professional Development Programmes7 Executive and Professional 7 Development Programmes at LSBF

9 Summer and Winter Business School

11 Postgraduate Certificate Programmes

13 Postgraduate Certificate Programmes 13 (With Pathways to Masters or MBA)

15 Management Programmes

17 Financial Management Programme

19 Management Development Programme

21 Marketing Management Programme

23 Advanced Certificate Programmes

27 Financial Modelling Courses

29 Leadership Development Programme

31 miniMBA Executive Development Programme

33 Corporate Training

35 Meet some of our Faculty

37 How to apply?

38 FAQ

2

About LSbF ExEcutivE EducAtion

London School of Business & Finance (LSBF) was founded with one mission: to prepare the global business leaders of tomorrow for leadership, excellence and success. We have campuses across the UK, Asia and North America, and are backed by an award-winning online learning platform, powered by InterActive.

Executive and Professional development Programmes We have developed a suite of Executive

Education programmes geared towards

the most driven, ambitious candidates

from around the globe. We work

following the newest trends in the

corporate world to develop courses

that reflect the needs of industry from

an international perspective. Our

Executive and Professional Development

programmes reflect today’s global

business trends and support you in

responding to the challenges at each

level of your career progression. our teaching Faculty Our faculty come from a diverse range of

backgrounds, with a perfect balance of

industry experience as both practitioners

and academics. This provides our

teaching methods with solid foundations,

allowing students to understand and

apply knowledge through the experience

of our faculty.

Learning culture and Environment LSBF’s Executive Education programmes

bring together delegates from

diverse industries and nationalities to

collaborate, network, develop their skills

and refine business ideas together. We

create an interactive and participative

learning environment where students

are able to share their own experiences

and ideas, and participate in group

discussions. All our programmes place

emphasis on practical elements, applying

theory to real life case studies.

Programme Advisory Our dedicated team of advisors will

provide extended support, ensuring

the programme you choose matches

your career ambitions. Our advisors will

be on hand to provide you with all the

information you require to make your

choice of study as straightforward

as possible.

Student Support Our Student Support Team will be on

hand to ensure your time on campus

is enjoyable and the programmes run

smoothly, allowing you to concentrate

solely your studies. You will be assigned

a team member, who will remain your

point of contract throughout your time

at LSBF.

career Services Our Careers Team is dedicated to helping

you maximise your career potential.

With their assistance, you will improve

your chances of promotion within your

organisation. You will also increase your

marketability to potential employers.

networking and international Exposure Throughout your time at LSBF

you will study alongside industry

professionals from a wide range of

different backgrounds and cultures.

The programmes will enhance your

communication and networking skills,

and you will foster a global network of

new contacts.

KEy FActS

AgE mix nAtionALity mix

3

36–45

31–35

18–25

26–30

North America, Australia and Ocenia

Asia Pacific and Far East

Africa

Middle East

Latin America

UK

Europe

28%

52%

25%

13%

8%7%

15%

6%

1%

26%17%

LSbF Awarded the Queen’s Award for Enterprise 2013

LSBF has been presented

with the Queen’s Award for

Enterprise for its achievements

in international trade. As

the UK’s highest and most

prestigious business accolade,

the awards are conferred by

HM Queen Elizabeth II, on the

advice of the Prime Minister, to

organisations demonstrating

outstanding performance in

international trade, innovation

and sustainability.

our Royal Patron We proudly operate under the esteemed patronage of HRH Prince Michael of Kent GCVO. His Royal Highness has an exceptional track record across many different business fields throughout the world. He is also committed to

encouraging the next generation of business leaders through the many scholarships and bursaries he provides to LSBF students. These include a special scholarship scheme to encourage the most promising students from emerging markets to study towards a master’s degree.

AccREditAtion And AwARdS

cPd uK membership for LSbF’s Executive Education portfolio

LSBF’s range of Executive Education programmes offer CPD points upon completion. This contributes towards the professional accreditation of students by recognised industry bodies in the UK and ensures that students receive the highest level of teaching and development.

LSbF’s Executive Education courses have been validated by the international telematic university (uninEttuno).

UNINETTUNO, which was

founded by Ministerial Decree

of the Italian Republic in 2005,

is a distance-teaching university

that co-operates closely with

other universities from Europe,

Asia, and the United States. This

means that their student base is

truly global.

Thanks to new technologies

and a faculty of professors

from some of the world’s

most prestigious universities,

UNINETTUNO offers a unique

experience based on quality,

flexibility, and innovation.

To find out more, visit:

www.uninettunouniversity.net

4

ExEcutivE and ProfEssional dEvEloPmEnt ProgrammEs

ExEcutivE And PRoFESSionAL dEvELoPmEnt PRogRAmmES At LSbF

We have developed a suite of Executive Education programmes

geared towards the most driven, ambitious candidates from

around the globe. We follow trends in the corporate world to

develop courses that reflect the needs of industry, supporting

you in responding to the challenges at each level of your

career progression.

Summer and winter Schools One to four-week programmes focused on global business and trading in the heart of central London.

Postgraduate certificate Programmes Highly customisable 12-week professional development courses

tailored to meet your career aspirations in:

• Finance

• Financial Investments

• Finance and Management

• Management

• Brand Management

• Digital Marketing

• Advertising & Marketing

uninEttuno Pg certs with Pathways to mbA/mA Each Postgraduate Certificate consists of three modules which, on completion, can lead to a master’s or the Global MBA.

• PGCERT Project Management

• PGCERT Management Consulting

• PGCERT Global Marketing

• PGCERT Accounting and Financial Management

management development Programme Four-week professional development course to enhance your competitiveness and leadership impact.

• Marketing Planning & Strategy

• Business Strategy

• Effective Management Techniques

• International Business & New Ventures

Leadership development Programme Discover your natural leadership and coaching skills and learn essential tools to improve your team’s performance

7

EntRy LEvEL guidE FoR ALL PRogRAmmES:

marketing management Programme Four-week management development course to enhance your

skills and knowledge within the marketing domain.

• Marketing Communications

• Strategic Digital Marketing

• Marketing Planning & Strategy

• International Marketing Management

Financial management Programme Four-week management development course geared towards

executives wishing to gain the confidence and competencies

within several areas of finance:

• Accounting Planning and Strategy

• Corporate Financial Management

• Managerial Finance

• Financial Markets and Investments

Advanced certificate Programmes Five-day accelerated programmes for in-depth knowledge and

advanced skills development.

• Innovation and Entrepreneurship

• Financial Planning and Analysis

• Management Consulting & Project Management

• Strategic Leadership and Change

• Digital Marketing and Social Media

• Strategic Brand Management

• Strategic Management In Oil and Gas

• Finance for Non-Finance Managers

Financial modelling courses A range of financial modelling courses aimed to improve

practical skills, and attain the best methods and techniquies.

• Introduction to Financial Modelling

• Advanced Financial Modelling

• Advanced Company Analysis, Valuation and Financial

Modelling

• Advanced financial forecasting and modelling

• LBO Financial Modelling

• Advanced Project Finance Modelling

minimbA Executive development Programme An innovative four-day course delivered in central London,

for experienced executives.

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Undergraduate Students

University Graduates Early Career, Managers, MBA Students

Mid–Career, MBA Graduates

Senior Management Level, Post–MBA

P

R

O

G

R

A

M

M

E

S

Summer/Winter Business School

Postgraduate Certificates

Advanced Certificates

Management Development Programme

Marketing Management Programme

Financial Management Programme

Leadership Development Programme

Financial Modelling Courses

miniMBA Executive Development Programme

SummER And wintER buSinESS SchooL

Entry Requirements

• Must be entering into or currently taking an undergraduate degree in any field, or have finished degree within the last 2 years

• Proof of English proficiency: IELTS 5.5 or equivalent. Otherwise an internal online assessment is available

The LSBF Summer and Winter Business School offers

intensive business courses aimed at university students from

all around the world, exposing you to the challenges of the

global marketplace. These courses fill the gaps that other

programmes overlook, enhancing your employability. You will

be taught by the same experts that lecture on our master’s and

MBA programmes, allowing you to gain insight and opinions on

relevant topics.

The classes are delivered through a combination of discussions,

case studies and group projects, taking you closer to the real

business environment. There is no formal assessment, although

students will receive a certificate upon completion.

Key Facts

Duration:

Winter Business School – 3 weeks

Each module – 3 days

Summer Business School – 4 Weeks

Each module – 4 days

Campus: London

Study Mode: Full day

Intakes: January and July

Credits:

8 ECTS – Summer Business School

6 ECTS – Winter Business School

9

marketing & Strategy

Marketing success and business success are inseparably

linked. Survival in the new media environment now puts even

greater emphasis on intelligent use of essential marketing

tools. Without agile strategies to implement these tools, most

products and services fail. Throughout this module you will be

introduced to the purpose, processes and methodologies of

marketing strategy. Through presentations and discussions on

examples of good practice, you will develop a more informed

understanding of the purpose of marketing planning. You will

also engage with a variety of underlying issues – strategic,

operational and tactical.

• Using a combination of academic theory, case study,

group discussion and practical application, students will

gain a critical appreciation of the importance of effective

business strategy and the role marketing plays in achieving

competitive advantage

• Students will learn about the effects consumer behaviour

and globalisation have on modern commercial businesses,

and how companies apply strategic thinking to keep up with

industry changes

new media & communication

Names like Facebook and Twitter are part of our daily lives. The

digital media’s power and possibilities are endless. Whether

used in sports, business or politics, the most appropriate

strategies and digital platforms must be considered carefully.

Using a variety of case studies you will examine different

situations, products and services – and their ultimate goals.

You will analyse the pros and cons of various new media

approaches, alongside ethical considerations and the future of

new media itself.

• Understand and use the main approaches to internet

marketing and e-promotion

• Understand and apply strategies, tools and development

approaches for digital marketing

• Know the role that public relationship management

and customer relationship management play online

• Be able to identify and apply techniques in search

engine optimisation

• Identify current practices in social media marketing

and its impact on digital marketing

global business Environment

To succeed in international business you need a thorough

understanding of different markets and economies, and how

people within them think and communicate. The success

stories in this area (such as Zara, Shell, and Body Shop) have

thrived due to accurate business sense, and also by knowing

exactly how to tackle new international ventures. Throughout

this module, you will examine case studies to develop your own

critical thinking and analytical skills, as well as to expose you to

new ideas.

• Understand the differences amongst cultures and their

impact on doing business

• Understand how to evaluate different country

parameters and choose the relevant criteria for

international investments

• Understand the variety of global entry strategies and the

ability to choose the right fit for a particular business.

• Analyse the international business environment

Leadership & organisation

Are you a leader? Do you want to become a leader? Will you

ever be a leader? Organisations spend thousands on training

and seminars on leadership and management techniques.

This part of business is clearly linked to its success, with

bad management leading to bad business decisions. The

importance of understanding the key factors relevant in

business management will be explored through is module.

Students will test different approaches, while real-life case

studies will be used to illustrate different strategic scenarios

and outcomes.

• Understand the various aspects of leadership and

management by defining a leader and analysing how

leadership affects change in organizations

• Generate core ideas for conceptualizing successful changes

in the modern organization

• Learn how to implement successful strategies

through leadership

• Understand and present the methods used in

leader development

10

PoStgRAduAtE cERtiFicAtE PRogRAmmES

Entry Requirements

• Undergraduate degree or equivalent in any field

• English levels 5.5 IELTS (5.5 in all bands) or equivalent

• Students who do not meet academic requirements can be assessed on their relevant work experience (minimum of 5 years’

experience for mature study route)

The LSBF Postgraduate Certificates help professionals and

recent graduates develop an advanced understanding of key

areas of finance, management, marketing, advertising and

branding. The programmes will allow students to advance

further within their chosen career path, and allow participants

flexibility in designing their own curriculum by selecting

modules from our portfolio.

You can develop your knowledge and expertise without the

commitment of a long-term degree, tailoring your mode of

study to focus on the areas which are the most relevant to

your career objectives. You will study alongside like-minded

professionals and recent graduates whilst benefiting from the

opportunity to network with peers from around the world. The

programmes have a strong industry focus, using case study

scenarios throughout. For those wishing to obtain awarding

credits for our postgraduate programmes or specific modules,

our esteemed education partner UNINETTUNO will certify and

award the respective credits as shown in the following page.

Key Facts

Duration: 12 weeks

Campus: London

Study Mode: Weekly delivery

Intakes: February, May and September

Credits:

46 ECTS - Full Postgraduate Certificate

11.5 ECTS - Individual Modules

11

You can select the topics of your choice within the

programmes. Additionally, we offer four financial courses

available for study 100% online for even greater flexibility. For

further information, please email us at [email protected].

Postgraduate certificate in digital marketing

• Marketing Strategies and Operations

• Content Marketing and SEO

• Digital Marketing and New Media

• Consumer Behaviour

Postgraduate certificate in Advertising & marketing • Marketing Strategies and Operations

• Content Marketing and SEO


• Consumer Behaviour

Postgraduate certificate in managementChoose four from the list of the following courses:

• Strategic Business Management

• Management and Leadership


• Project Management

• International Business

• Accounting for Performance and Control

Postgraduate certificate in brand management

Choose four from the list of the following courses:





• Luxury and Creative Brand Management

Postgraduate certificate in Finance and management

Choose five from the list of the following courses:

• Understanding Financial Statements

• M&A and Private Equity

• Corporate Finance

• Project Finance

• Financial Markets: Trading and Analysis

• Risk Management


• Accounting for Performance of Control

• Project Management




• Management and Leadership

Postgraduate certificate in Financial investments




• Financial Markets: Trading Terminals


• Alternative Investments

• Portfolio Management

• Project Finance

Postgraduate certificate in Finance



• Accounting for Performance and Control


• M&A and Equity Valuation

• Project Finance



• Risk Management

“ The best time to plant a tree was 20 years ago,

the second best time is now.

Chinese Proverb

“

12

PoStgRAduAtE cERtiFicAtE PRogRAmmES(with PAthwAyS to mAStERS oR mbA)

Entry Requirements


• English proficiency level 5.5 IELTS (5.5 in all bands) or equivalent



The LSBF Postgraduate Certificates Programmes (with

Pathways) are designed for future business leaders who are

considering taking their professional development further by

working towards a master’s degree or an MBA. This suite of

programmes offers a springboard to these courses, providing

a perfect way to sample the studying and how it fits into your

working life without committing long term.

The LSBF Postgraduate Portfolio has a wide variety of

programme options to choose from. Validated and awarded

by the International Telematic University UNINETTUNO,

our postgraduate certificates are structured to give you an

understanding of the most important concepts in management,

consulting, marketing and finance. Each postgraduate

certificate is made up of three mandatory modules which, upon

completion, can form a pathway for further studies on our:

• MA in Strategic Marketing

• Global MBA

• MA in Finance and Investment

Key Facts

Duration: 12 weeks

Campus: London

Study Mode: Weekly delivery


Credits:

45 ECTS - Full Postgraduate Certificate

15 ECTS - Individual Modules

13

You can select the topics of your choice within the

programmes. Additionally, we offer four financial courses

available for study 100% online for even greater flexibility. For

further information, please email us at [email protected].

Postgraduate certificate in Accounting and Financial management

• Governance and Ethics

• Advanced Corporate Reporting

• Performance Management and Control

Postgraduate certificate in Project management • Project Management and Leadership

• Cross Cultural Management

• Strategic Management and Leadership

Postgraduate certificate in management consulting • Management Consultant Toolkit


• Strategic Management and Leadership

Postgraduate certificate in global marketing

• Global Marketing Management


• Project Management and Leadership

“ Believe in yourself and all that you are.

Know that there is something inside you that is greater than any obstacle.

Christian D. Larson

“

14

PG Cert in Accounting and Financial Management

One term 6 months on campus (1st term) 45 ECTS

Research and online dissertation 30 ECTS

MA Finance and Investment

PG Cert in Project Management



MBA Global, Pathway Project Management

PG Cert in Management Consulting



MBA Global, Pathway Management Consulting

PG Cert in Global Marketing



MA Strategic Marketing, Pathway Global Marketing

Management Programmes

Financial Management Programme Management Development Programme Marketing Management Programme

Corporate Financial Management

Managerial Finance

Financial Markets and Investments

Accounting Planning and Strategy

Business Strategy

Marketing Planning and Strategy

Effective Management Techniques

International Business and New Ventures

International Marketing Management

Marketing Planning and Strategy

Strategic DigitalMarketing

Marketing Communications

mAnAgEmEnt PRogRAmmES

• Provides career acceleration by teaching the latest management, finance and marketing concepts and practices in a

global context

• Develops confidence and aptitude to take on new challenges

• Flexible, practical and thorough to meet participants’ learning interests and business schedules

London School of Business and Finance has three specialist

programmes designed especially for working professionals who

desire career development. The skills and knowledge gained will

allow executives to make more informed decisions, gaining a

strategic business overview.

These programmes will immerse you in a pragmatic and

stimulating environment by introducing new techniques and

approaches relating to core areas within management, finance

and marketing. The professional experience of our faculty

will guide you through new horizons and effectively combine

theory with real life scenarios. You will leave the programme

equipped with valuable practical tools that can be put into

practice in your current or future work place.

15

FinAnciAL mAnAgEmEnt PRogRAmmE

Entry Requirements

• Undergraduate degree or equivalent in any field or relevant professional qualification

• Minimum 3 years work experience

• English proficiency level 5.5 IELTS (5.5 in all bands) or equivalent



The Financial Management Programme (FMP) is a rigorous and

comprehensive four-week programme, in a modular format,

which will enhance the knowledge and skills of executives who

are in the early stages of their careers, or who wish to pursue

a position within finance. The programme will allow executives

to gain confidence and competencies within areas of finance

such as accounting and corporate finance, while exploring the

fundamental decisions faced by managers in the financial world.

Through the use of lectures, set reading, class discussions,

group-work assignments, problem solving practical sessions

and case studies, executives will become fully equipped with

the knowledge and understanding necessary to apply in the

world of business.

Key Facts

Duration:

4 weeks, full-time study

Each module - 4 days

Campus: London

Study Mode: Full day, modular


17

corporate Financial management

The aim of the module is to equip learners with the

knowledge, skills, and competencies necessary to understand

the importance of raising capital, measuring the return for

investors and company costs, investment and financing

decisions in the creation and capture of value, and the

development and maintenance of sustainable

competitive advantage.

• Understand how the finance function is organised, who the

stakeholders are and what their objectives are

• Appreciate what sources and types of finance are available

to businesses

• Determine how to estimate the cost of capital for a business

• Learn to apply techniques for appraising new

investment decisions

• Understand application of investment appraisal techniques

in a range of business situations

• Realise the importance of working capital and how the

elements of working capital can be managed

more efficiently

Accounting Planning and StrategyThis module focuses on the principal discipline of management

accounting, within the financial control function. In a

competitive environment within business management,

management accounting fulfils a highly significant strategic role.

• Comprehend the processes of setting up a balance sheet,

income and cash flow statement from a general ledger

• Understand how to analyse financial statements with

respect to efficiency, liquidity, profitability

and capital management

• Complete a cash flow statement

• Recognise and analyse fixed cost leverage

• Appreciate and analyse financial leverage

• Apprehend capital budgeting and how to assess the

performance of a project using IRR, NPV

and profitability ratios

Financial markets and investmentsThis module offers a full introduction to financial markets in

a global setting. It will provide a strong understanding of the

various products, and their practical application and pricing.

• Gain comprehensive overview of the structure

of financial markets

• Acquire a technical understanding of the mechanics

of the different segments of financial markets (equity, debt,

FX, etc.)

• Gain a strong understanding of the current state of the

financial markets and the drivers of the credit crunch

• Learn how best to interpret financial data and understand

the financial press

managerial Finance

This module will teach you about the key tools and techniques

used to measure performance and make financial management

decisions in an organisation, as well as financial reporting.

• Understand the role financial accounting plays in decision

making for managers

• Learn how to prepare budgets and other budgetary

control statements

• Understand the relationship between pricing and volume

for managerial decision making

• Understand the mechanics of corporate financial analysis as

it relates to valuing businesses

• Appreciate how the finance function is organised, who the

stakeholders are and what their objectives are

• Learn the latest techniques for appraising new

investment decisions

18

mAnAgEmEnt dEvELoPmEnt PRogRAmmE

Entry Requirements




• Students who fail to meet academic requirements can be assessed on their relevant work experience (5 years professional

work experience minimum for mature study route)

The Management Development Programme (MDP) is a

fast-paced and intensive programme dedicated to the latest

techniques and trends in the core areas of management

and finance. It has been developed taking into consideration

the new challenges of the corporate world, alongside the

continuous evolution of the media and the rapidly increasing

pace of business.

This is a professional development programme created to

enhance the skills required by major employers and increase

career prospects. The MDP has been developed for executives

who are still at an early stage of their careers, and have both

the potential and the aspirations to take on the responsibility of

management. It is an intense course, which is delivered in the

style of an MBA, including the use of case study analyses and

both individual and group presentations as key learning tools.

The modules are structured to offer a good understanding

of the newest and most relevant techniques in management,

marketing, and finance. A combination of these topics provides

the tools needed to tackle a wide range of challenges in the

world of business.

Key Facts

Duration:



Campus: London



19

business Strategy

Strategy provides the backbone of an organisation,

giving direction and outlining its plan for success in a

competitive market. This module examines how to form

effective business strategies, and the issues surrounding their

implementation. Upon completion participants will be able to

create high–quality strategies using the latest business insights

and the freshest perspectives.

• Recognise the importance of strategic processes

within organisations

• Acquire the capability and skills to create and implement

effective strategy

• Learn from case studies on some of the leading corporate

organisations with award winning strategies

• Develop your ability to perform analyses across a range of

organisations, industries and problem areas

• Gain the skills to devise and implement a corporate-level

strategy within an organisation

marketing Planning and StrategyThis module provides an introduction to the purpose,

processes and methodologies of marketing management at

strategic and operational levels. It explores campaign planning,

as well as the strategic, operational and tactical issues that

affect its ongoing success. Participants will also learn how to

put traditional and digital marketing techniques into practice.

• Gain a comprehensive understanding of the overall function

of marketing within a business

• Develop a solid overview of the considerations to be taken

into account when developing a marketing plan

• Increase your ability to see the longer-term impact of

campaigns on the business as a whole

international business and new venturesThis module explores the opportunities and risks that exist in

launching a business abroad. Participants will learn about new

markets, new business models, regional taxation, legislation

and cross-cultural barriers. Working through case studies will

ensure the necessary understanding of the practical issues

involved in entering foreign markets, as well as the complexities

and challenges of global expansion.

• Gain a deeper understanding of the impacts of globalisation

and its effects on trading

• Develop the skills needed to draw up a strategy for

expanding business ventures overseas

• Improve your knowledge of how to effectively work with

different cultures in a global business environment

• Increase your confidence in trading on an international

stage and understanding of international negotiation

Effective management techniquesThis module is designed to equip participants with the

knowledge, skills, and competencies to understand strategic

planning and current thinking on leadership. It covers a number

of aspects of management and leadership that will help

participants gain a competitive advantage as a future manager

or leader.

• Strong focus on the aspects of people management and the

relationship between staff and leaders

• Forward-thinking approach to equipping students with key

management and leadership skills

• Includes technology management

• Case studies and group exercises included

in teaching methods

20

mARKEting mAnAgEmEnt PRogRAmmE

Entry Requirements




• Students who fail to meet academic requirements can be assessed on their relevant work experience (5 years professional

work experience minimum for mature study route)

The Marketing Management programme has been designed

for executives who wish to enhance their skills and knowledge

within the marketing domain. This programme focuses on four

specialist marketing modules, ranging from the key areas of

strategic marketing, including traditional marketing methods

still used today, through to new and innovative forms of

digital marketing. The modules, once completed, will provide

executives with a range of technical and transferable skills

required in today’s competitive world. Through the use of

lectures, class discussions, group-work assignments and case

studies, executives will be fully equipped with the knowledge

and understanding necessary to progress in the world

of business.

Key Facts

Duration:



Campus: London



21

marketing Planning & Strategy

This module provides an introduction to the purpose,

processes and methodologies of marketing management

at strategic and operational levels. Participants will explore

campaign planning, as well as the strategic, operational and

tactical issues that affect its ongoing success. Participants will

also gain a general overview of how to put traditional and digital

marketing techniques into practice.

• Gain a comprehensive understanding of the function of

marketing within a business

• Develop a solid overview of the considerations to be taken

into account when developing a marketing plan

• Increase your ability to see the longer-term impact of

campaigns on the business as a whole

international marketing managementThis module outlines the major themes and implications

of international business strategy and delivers a deep

understanding of changing business demands on a global

scale. The module will also provide executives with a working

knowledge of the themes of international business and

marketing and the ability to translate theory into practice.

• Develop marketing plans that consider complex

environments

• Understand macro and micro environmental factors that

affect marketing and business

• Distinguish between B2B and B2C buyers, buyer behaviours

and the DMU

• Undertake segmentation, targeting and positioning of

products/brand

• To apply the marketing mix and extended marketing mix

• Evaluate the latest developments in marketing strategy and

their relevance in application

marketing communicationsThis module targets the main marketing communication

techniques. Participants will address the need for an

appreciation of issues, concepts, and approaches for growing,

managing and communicating brands and their equities in the

context of globalisation.

• Identify and evaluate various approaches to the design of

marketing communications strategies

• Contrast marketing communications strategies employed by

organisations in different contexts

• Assess the importance of various marketing and integrated

marketing communications approaches on development of

brand equity

• Appraise brand strategies and apply the principles of brand

valuation and analysis

Strategic digital marketingThis module will provide participants with everything they

require to be able to create a successful digital marketing

campaign. The topics covered will enable learners to build

towards their own digital marketing strategy.

• Discuss the evolution of the internet and its impact on

global business in the context of social, ethical and legal

issues faced by digital marketers

• Contrast the nature of digital marketing to

traditional marketing

• Explain the integration of digital marketing and social media

into marketing strategy

• Assess communication theory, buyer behaviour and buyer

demographics in a digital marketing context

• Review and understand the range of digital marketing tools

and tactics available, such as SEO, content marketing, social

media and their purposes for branding and PR

22

AdvAncEd cERtiFicAtE PRogRAmmE

Entry Requirements

• Minimum 3 years of business experience and the drive to develop your skills further


LSBF offers a portfolio of ten stand-alone Advanced Certificate

programmes in a wide range of subject areas. Each course is

five days long and offers you the opportunity to actively engage

with more advanced subject knowledge and skills. Emphasis

is placed upon equipping executives with the competencies

required for success in particular disciplines. Delegates will

study alongside like-minded business professionals and will

benefit from the opportunity to network with peers from

around the world. These programmes implement real-life

case study scenarios and a strong industry focus throughout.

They’re ideal for those who are either looking for new

challenges in their careers, seeking new roles or are looking to

improve performance in their current position.

Key Facts

Duration: 5 days

Campus: London

Study Mode: Full day

Intakes: Throughout the year

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management consulting & Project management

This specialist course focuses on the practical application of

management consulting and project management tools to

resolve issues, generate value, maximise growth and improve

business performance for clients and organisations.

• Learn how to engage in the management of consultancy

projects and consultancy delivery

• Develop abilities to lead projects, design the project

scope, estimate budget/project costs and apply risk

management techniques

• Become confident in scheduling project networks as well as

preventing project creep and project crashing

• Learn to estimate the duration and critical path of

key projects

• Acquire the skills to effectively close out and terminate

projects when necessary

Strategic management in oil and gasOur Strategic Management in Oil and Gas course will analyse

the global oil and gas industry, focusing on strategic, financial

and business aspects. The course will explore the major

structural changes that are ongoing in the market, including

environmental issues, best practices of marketing and the

understanding of key accounting and finance practices.

• Analyse the global oil and gas industry focusing on strategic,

financial and business aspects

• Understand applicable management techniques to help

identify strategic options.

• Learn how to influence decision makers through

various methods

• Explore the major structural changes that are ongoing in

the market, such as environmental issues, best practices of

marketing and key accounting and finance practices

• Share your thoughts and network with like-minded

individuals in the same industry

Strategic Leadership and changeThis course will ensure delegates understand how to identify

and develop the correct strategy in any given situation;

understanding the theory of effective leadership and adapting

management processes where appropriate. Delegates will learn

various techniques to increase their ability to develop and build

strategies and successfully lead and sustain high-performing

teams, all whilst fostering a sustainable, innovative working

environment to gain a competitive advantage.

• Learn to effectively carry out financial analyses, position

audits and make strategic choices in developing and building

business strategy

• Achieve your strategic goals by improving your persuasion

and influencing skills

• Become skilled in the execution of business strategies

• Learn to confidently manage projects and execute business

process changes, leveraging on information technology

• Acquire the skills to effectively manage people and

organisations in a dynamic business environment

digital marketing and Social mediaThe Digital Marketing and Social Media course focuses on

the practical application of digital marketing and social media

marketing tools to set up and maintain a presence in the digital

and social world. Delegates will learn how to plan, coordinate,

deliver, and test digital and social media marketing campaigns,

setting targets to monitor their success.

• Develop integrated digital marketing strategies aligned with

general marketing and business objectives

• Design and deliver a social media

communication programme

• Implement digital marketing communication plans

• Analyse the performance of digital marketing channels

and activities

• Understand and evaluate the complexities of planning,

buying and executing a marketing campaign integrating

traditional and digital marketing activities

Strategic brand management This is a dedicated specialist course to foster strategic thinking

and develop the skillset required to build, measure, and manage

strong brands. This course aims to provide delegates with an

in-depth insight into the importance of brand equity and the

customer experience, and how best to maintain it.

• Develop and implement customer-based brand equity and

brand positioning strategies

• Learn to effectively design and implement branding

strategies, introducing and naming new products and brand

extensions

• Learn how to choose the most appropriate, effective

branding elements in order to build brand equity

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• Develop an assessment and management system for

measuring sources of brand equity (capturing consumer

mind-set)

• Learn to manage brands across market segments and

geographic boundaries

innovation and Entrepreneurship This course will outline the tools required for identifying and

evaluating the opportunities which can provide a vehicle for

entrepreneurial start-ups. A key element of this hands-on

course is a field trip to practice these skills, where delegates will

develop their creative and innovative abilities through practical

exercises, concluding with an elevator pitch at the end

of the course.

• Understand and apply both the entrepreneurial

and intrapreneurial processes in the relevant

organisational contexts

• Develop networks by identifying appropriate partners for a

creative and innovative journey

• Identify and develop sources of competitive advantage in

potential opportunities to exploit new ventures

• Understand the various approaches to financing the

business based on the business planning skills developed

during the course

• Pitch a business concept effectively to potential investors

and stakeholders

Financial Planning and Analysis This course provides an in-depth understanding of how

Financial Planning and Analysis (FPA) can be applied by

companies to gain a competitive edge in terms of identifying

cost patterns, uncovering savings and maintaining cash flow.

• Develop and apply financial models and analytical tools to

support analysis for strategic initiatives such as budgeting,

financial forecasting and operational planning

• Support senior management teams with in-depth analysis

of financial information and reports to provide accurate

financial recommendations to management

• Develop the knowledge and skills to monitor performance

indicators, report on trends and analyse causes of

unexpected variance

• Learn to implement intelligence tools and dashboard

reports for sustainable business use

• Prepare and present reports to senior management teams

and boards of directors

Finance for non-Finance managersThis practical five-day advanced certificate in Finance for

Non-Finance managers will develop delegates financial

understanding, appreciation of how decisions can affect

an organisation’s financial performance and improve an

organisation’s financial performance. The course will clarify the

jargon, explore key ratios, and examine key trends and areas

for concern. There will also be an emphasis on identifying any

future issues, threats and opportunities and how to plan and

budget for them.

• Make better bottom-line decisions with a working

knowledge of the numbers end of the business

• Gain a new sense of confidence when dealing with

financial professionals

• Understand business dynamics and take initiatives that

optimise results that are in line with short

and long-term goals

• Take the guesswork out of your decision-making and deliver

the results you need

• Cultivate proactive working relationships with financial

professionals and enhance your value to the organisation

• Learn how to “think finance” and translate various measures

of performance into financial terms

AdvAncEd cERtiFicAtE PRogRAmmE Continued

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FinAnciAL modELLing couRSES

Financial modelling is a key analytical tool used to aid

understanding and decision making in areas of planning,

investment analysis, valuation and strategy. LSBF Executive

Education offers a suite of financial modelling short courses

to allow professionals to gain practical skills and attain best

techniques and methodologies by applying them to different

scenarios. These courses will give attendees the confidence and

ability to develop sophisticated financial models.

introduction to Financial modelling with Excel This three day course covers all of the essential points to allow you to use Excel for financial modelling efficiently and effectively. It shows you how to alter Excel’s defaults to best suit the task in hand and goes through current ‘best practice’ techniques, explaining the reason behind them and the benefits of using them.

• Build a model that follows current ‘best practice’ techniques

and is also simple, logical and powerful

• Know how to set a spreadsheet’s default values to those

most appropriate for a financial model

• Appreciate the difference between copy/paste and cut/paste

and how to use these with absolute referencing to write

similar blocks of calculation quickly and easily

• Demonstrate a full understanding of Excel’s =IF function and

knowledge of Excel’s other logical functions

• Round numbers up, down, to the nearest whole number or

to the nearest five

• Know the best way of adding scenarios to a model and using

Excel’s text functions to label each scenario clearly

Advanced Financial modelling This three day course develops your financial modelling skills, teaching you how to build an integrated income statement, balance sheet and cash flow for a single company, following current ‘best practice’ techniques. You will also learn how to build models that contain no errors and be shown how to locate and correct any errors that may be present in a model.

• Calculate the cash balance and produce an accurate figure

for the interest without using circular references

• Learn how to use Excel’s text functions to echo input

data, such as sensitivity analysis adjustments in the text

descriptions of a calculation

• See how to use Excel’s data tables to show how the overall

value of a company is affected by changes to any of the

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input data values and how these changes can be presented

graphically

• Discover how to locate any errors within a spreadsheet

model so that they can be corrected

Advanced company Analysis, valuation and Financial modelling This five day course looks at the most generally used company

analysis techniques, teaching you how to calculate each figure

and interpret the results.

• Calculate the ratios used to assess the performance of a

company relative to its peers

• Interpret the meaning of those ratios

• Use ratios to value a company

• Build a financial model and use it to forecast results

• Calculate a discounted cash flow (DCF) valuation and

compare it to the ratios valuation

• Add a surplus cash waterfall to model accelerated

loan repayments

• Extend their models to include a leveraged buyout

(LBO) valuation

• Compare the LBO valuation to the DCF valuation and the

ratios valuation

• Use Excel as an efficient tool for further analysis

and valuations

Advanced Financial Forecasting and modelling This five day course builds on the most commonly used

DCF valuation techniques The course will show you how to

calculate the weighted average cost of capital and use it as the

appropriate discount rate in your DCF valuation. The course

also covers modelling the refinancing of a company, adding

the extra debt instruments that may be used. You are shown

how to incorporate both scheduled debt repayments and

accelerated repayments, which are made when a company

generates surplus cash.

• Produce advanced DCF valuation that is more accurate

and reliable

• Calculate the WACC figure in each year of the model’s

forecast and use it to discount that year’s cash flow

• Model the effects of refinancing a company

• Add the option of making accelerated repayments of

loans, in addition to the scheduled repayments, by using a

‘cash waterfall’

• Use switches to activate or deactivate the

accelerated repayments

Lbo Financial modelling This five day course covers leverage buy out modelling and

compares this with discounted cash flow techniques. Before the

LBO modelling can take place, you need to prepare your model

for refinancing by incorporating two extra debt instruments. The

course will also introduce participants to Excel’s solver and to

graphical methods of finding the maximum debt.

• Write an LBO model that calculates the LBO value of a

company

• Compare an LBO valuation to a DCF valuation and explain

the differences

• Gain a deeper understanding of private equity transactions,

the types of models used, and their structure

• Learn how to translate key financial and commercial aspects

into Excel

• Model debts with both scheduled and accelerated

repayments

Advanced Project Finance modelling This five day course will show you how to write top quality

project finance models that follow all the current best practice

procedures, giving you models that are integrated and

comprehensive whilst still being accurate and easy to use and

maintain. The course will also focus on using debt for funding

the whole project and the covenants that banks are likely to put

on any loans they provide.

Modelling uncertainty, particularly the uncertainty of the length

of construction for a project, will also be explored during

the course.

You will learn how to:

• Build a project finance model, including construction

and operating phases

• Model debts with both scheduled

and accelerated repayments

• Add uncertainty into a project finance model to calculate

the expected outcomes

• Interpret probabilistic results from a model

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Leadership development Programme PLuS

The Leadership Development Programme PLUS includes

an extra 4 days of management theory and practices called

Effective Management Techniques. This supplementary

course, which is normally part of our Management

Development Programme, takes place the week prior to the

Leadership Development Programme. This combination is

perfect for delegates who wants to enhance and upgrade

their existing management techniques. Delegates are

immersed in a variety of case studies and exposed to the

tools employed by the world’s top managers.

Today’s biggest organisations are in a state of constant flux,

ready to react to changing market conditions. As a result,

the most useful employees are those who make their own

informed decisions, giving you more time to address the

bigger picture. The Leadership Development Programme

is an intensive 1-week course, designed by LSBF, which will

hone delegates instinctive managerial qualities, helping them

to understand and overcome their current limitations. The

programme will aid the development of personal leadership

skills and provide delegates with the tools to motive and

inspire others. The course will also look at the benefits of

coaching staff as opposed to instructing.

LEAdERShiP dEvELoPmEnt PRogRAmmE

Key Facts

Duration: 5 days Campus: London

Study Mode: Full days

who is it for? The programme is designed for those who are keen to

develop their personal leadership skills and have some

experience in a leadership role.

Key Facts



29

“ If you can dream it, you can achieve it.

“

Zig Zigler

Leadership

• Learn about interpersonal style and developing personal

leadership styles

• Making an impact through communication effectiveness

• Inspiring productiveness in personnel

• Leadership essentials in times of change

• Emotional intelligence

• The leadership difference

• Creating successful leadership

coaching • Putting coaching in context

• Essential coaching skills

• Coaching models to smooth your journey

• Where to use your skills – continuing to practice

PRogRAmmE FocuS AREAS

30

This programme incorporates inputs, practical team

discussions/exercises and case studies. The course will also

provide an opportunity to network with global business

leaders and update your existing insights and techniques.

Entry Requirements


• Ideally 5 years’ minimum managerial experience


• Students who fail to meet academic requirements can be

assessed on their relevant work experience

Excelling in your Leadership and business Skills

• A comprehensive four day programme

• Addresses management of individuals, leadership of

teams, financial management, business strategy and

management of change

Many managers achieve their role through their own

expertise, yet management requires an understanding of

a broad range of subjects and skills. This four day-long

Executive Development programme provides an introduction

to a broad range of management subjects and provides the

skills and confidence to contribute effectively to wide ranging

management discussions and decisions.

minimbA ExEcutivE dEvELoPmEnt PRogRAmmE

Key Facts



31

the challenge of managing yourself

• Understanding your personal drivers

• Recognising how you impact others

• Discussing the principles of emotional intelligence

• Debating the best practices of managing yourself

Successfully managing individuals • Learning the Four Keys to performance

• Understanding psychological frames of reference

• Introducing to transactional analysis

• Recognising and managing your own communication style

Leading high Performance teams • Teams-vs-working groups

• Assuring effective team development

• Reviewing models of leadership

• Exploring effective leadership behaviours

the Fundamentals of Finance and budgeting • Analysing key financial statements

• Understanding and managing business finance

• Challenges with planning and the controlling of budgets

guiding growth through Effective business Strategy • Looking at marketing context

• Analysing external and internal business environments

• Generating business options

• Discussing growth strategies

• Opening up for innovative thinking

inspiring and managing change • Recognising the need for change

• Defining and selling change

• Managing human responses to change

PRogRAmmE FocuS AREAS

32

Flexible deliveryOur clients have full flexibility when it comes to choosing the duration, length and delivery pattern. Programmes can also be

delivered in any one of our global campuses. We are also happy to arrange a venue at a convenient location as well as deliver

programmes in-house.

cost and time EffectiveWith almost immediate skills impact for those taking our customised programmes, your organisation will make substantial

savings from having one of our courses delivered in-house, whether it be having a group of individual with the same training

needs or saving on travel costs and time away from business.

Practical and RelevantOur teaching approach ensures that every course we deliver has in-depth industry-focus and practice – orientation. Our

academic team are highly experienced having spent many years in their respective industries and possess the rights skills to

deliver programmes with have a perfect balance of theory and practice.

Extended SupportOur dedicated team provide extended support around your customised programme, and ensure all logistical requirements

including facilities, catering and accommodation are in place for a productive and high quality learning experience.

coRPoRAtE tRAining

London School of Business and Finance (LSBF) specialise

in customised training courses, helping companies and

organisations grow and develop, allowing them to reach new

heights in their business aspirations. We design and deliver

courses globally to meet the specific training needs of each

client. We provide an intensive hands-on approach on a huge

range of topics, giving professionals the practical skills they

need to improve their contribution to the business.

LSBF will work closely with each client to ensure that the course

designed achieves specific business needs, a key common

denominator to all of our programmes is our trainer’s ability to

inspire innovation and leadership in their students. We aim to

provide training solutions that will create a corporate culture

conducive to growth and positive change. With our customised

training solutions, you can be sure you’re receiving exactly what

you need for your business to succeed and grow within

your sector.

bespoke Programme Structure:

We work closely with organisations to understand their specific needs, requirement and objectives and will design a course which

will allow for maximum impact.

33

consultancy

LSBF academic staff and training consultants are proud to

offer business consultancy to organisations worldwide. We

can provide the specialist knowledge and expertise that comes

from working with academics, along with vast commercial

experience- this combination makes us a provider for many

global organisations.

LSBF will support businesses that require assistance in

identifying and specifying business needs and opportunities.

In collaboration with senior managers and directors, we

can review the key issues and opportunities facing your

organisation. Once we have identified the specific area or

specialist topic that organisations would like to address, we

then identify the best suitable academic practitioner who will

generate consultancy ideas and ensure the project meets both

academic and business demands.

we can offer • Cutting edge business intelligence

• Perfect balance between academia and commercial

expertise

• On-going support

Leadership development and coaching

LSBF specialise in either one-to-one or team based coaching,

which is flexible and tailored to your needs. We work with

private, public and voluntary sectors to design specific coaching

sessions for managers and executives. Our leadership coaching

methods will provide and stimulate creativity, and also deliver

key tools and techniques for dealing with various situations with

the confidence required.

Our coaching programmes have the requirements and

objectives of the client in mind. We understand that

different people have different needs and we tailor our

programmes accordingly.

Our experienced leadership coaches bring more than 15 years

of executive leadership experience. They will work closely

with individuals and organisations to carry out an analysis to

identify leadership style, strengths and weaknesses. Once this

is established, we work to mould them to become the desired

type of leader by honing their strengths and seeking ways to

transform weaknesses.

34

Our experienced tutors not only hold first-class academic

qualifications, but they also come with considerable professional

experience in their respective fields. This experience has been

acquired through having worked in the industry for years, and

our small, focused classes ensure that all students receive the

attention and the expertise that they deserve. Please see examples

of our core teaching faculty team profiles:

mEEt SomE oF ouR FAcuLty

dave coker Dave has over 25 years’ experience in international investment

banking, with expertise in Risk Management, Structured

Products and Portfolio Management. Having conducted

business in over 20 countries, he has gained valuable

experience during his employment with institutions such as

Deutsche Bank (New York, London & Frankfurt), Moody’s

(London), Dow Jones (New York) and EDS ABN AMRO Bank

(Amsterdam and London). Dave holds an MSc in Quantitative

Finance, an Executive MBA, and is also in the process of

completing his PhD in Finance.

Emanuela giangregorio Emanuela has been delivering bespoke professional training,

expert team-building and project consulting for over 14

years. She has trained employees from companies such as

Rothchild, Agrega, Zurich Financial Services and MasterCard

Worldwide. In 2001 she even established her own management

consultancy, operating across the globe.

In terms of her own education, Emanuela has a BSc degree in

Computer Science and a first class Honours degree in

Applied Mathematics.

carlton brown Carlton Brown has 25 years management experience,

15 years at Director Level, Carlton has track record for

delivering results. Carlton has extensive experience in leading

diverse teams, through his transformational and charismatic

leadership style, and, his pragmatic and innovative approach to

developing businesses and leading teams. Carlton is regarded

as a positive proactive, strategic visionary with a collaborative

management style. He is, also, a high calibre professional with

recognised business academic qualifications; MBA, PGDIP,

and, is currently undertaking a PHD within the area of business

performance management.

35

ben botes Ben holds an MBA from Surrey University (UK) and an MSc

in Psychology from Trinity College (USA). In addition to

being an experienced teacher, he is also an entrepreneur and

professional consultant. He founded Business Plan Whiz and

UK Business Planning; both web-portals, assisting first-time

business leaders and entrepreneurs. In 2006, Ben became the

youngest president of the European Coaching Institute. In his

most recent role as a Management Consultant, he coached

teams in multinational companies including Toyota, Accenture

and Hewlett-Packard.

barry goode Barry is an MCIPD-qualified human resources professional who

lectures on subjects related to strategy and corporate business

– both on academic courses and for LSBF’s corporate clients.

Barry has sixteen years’ experience at group director level and

has been an established consultant since 2001. He provides

expert training, consulting and transition support to companies

across a range of industry sectors, including banking and

finance, electronics and telecommunications. Barry’s strengths

lie in his pragmatic style and ability to translate business

strategy into actionable HR plans. Previous assignments include

strategic and HR operations, transformation, organisational

restructures, TUPE transfers and change management

projects. As an MBTI-qualified practitioner, Barry has also

facilitated the transition and development of new teams

following business restructures.

Paul bisping Paul Bisping holds both a both CFA accreditation and a degree

in Investment Management. With over 20 years’ experience,

he has gained extensive professional exposure to the financial

industry. This includes many positions in different equity

departments, the most recent being Head of Overseas

equities for Hermes Fund Managers.Paul teaches our executive

courses as well as lecturing for our Masters in Finance and

MBA programmes. He is also a consultant for numerous

preeminent investment firms in Central London. Paul has

a hands on approach when teaching financial topics, which

ensures students link theory to industry through real-world

case studies.

36

HoW to aPPly?decide on

a course or programme

Fill out an application form and send it to us

Receive an offer

Payment of tuition fees

Enrolment

Read through the prospectus or website and decide which course or programme. If you need advice, and would like to discuss your options you can contact us on +44 (0)207 823 2303 or via email [email protected]

Download the application form from http://www.lsbf.org.uk/programmes/executive and print it. Fill in all the required information carefully. Please make sure you write clearly in blue or black pen.

Scan the completed application form and email it to [email protected]

Don’t forget to attach the following supporting documentation:

• An English language copy of your CV/résumé (no more than 2 sides of A4 to include previous work experience and educational history)

• Proof of English language proficiency

• A copy of your degree certificate and a translated copy of your courses transcripts (Post-Graduate programmes applicants only)

• A copy of your passport and all previous UK visas (where applicable)

• A recent passport size colour photograph of yourself, 45mm high by 35mm wide. Your photos must show a close-up of your full head and shoulders. It must be only of you with no other objects or people

• A valid email address. The majority of communication will be done via email so it is very important that we have a correct address for speedy correspondence

37

Instructions on how to pay tuition fees are included in the Offer Letter. Course places are not secure until tuition fees are paid in full. Payment can be made by Credit/Debit Card, Cheque, or Bank Transfer. Please note that bank transfers take up to 5 working days to clear within our accounts. Payment can be made in currency other than pounds sterling https://www.gcen.co.uk/lsbf/ and following the simple on-screen instructions. LSBF students can take advantage of preferential rates. All payments are applied towards the costs of tuition fees for the programme. As such, all deposit payments received are for the sole purpose of reserving a place on the course and are non-refundable.

Students are responsible for payment of all bank fees and charges that may result from the transfer of money.

Once the application is received, it will be evaluated and a conditional or unconditional Offer letter will be sent within 48 hours. You will then have 14 days to make a full payment.

Enrolment happens once full tuition fees have been paid. The Enrolment Letter includes all course information.

https://www.gcen.co.uk/lsbf/

Q: Who do I contact for help choosing the right course?

A: You can speak to a Programme Consultant who knows our

programme portfolio well. They will be able to match your

experience and interest to the appropriate course. Please send

us a brief personal statement and your CV to executive@lsbf.

co.uk and a programme advisors will contact you directly.

Q: What level of attendance is required?

A: You are expected to keep a 100% attendance rate.

In order to pass the course, participants are required to

attend a minimum of 80% of the classes. Participants who do

not meet this requirement will not receive a certificate.

If circumstances arise that mean you are not able to attain

this level of attendance you should explain this to your Student

Support Officer who will advise you on how to catch up,

or discuss retaking the programme if you wish through the

following intake.

Q: How much self-study is required?

A: For courses that carry accreditation there is a certain

amount of self-study that is required. Please check in the

course description or contact your Programme Advisor for

more information. For non-accredited courses there is a

recommended reading list, and from time to time certain

courses set assignments. All students are encouraged to make

the most of your study time.

Q: Are LSBF’s Executive Educations courses accredited?

A: All our courses carry Continual Professional Development

(CPD) accreditation. Some of the courses also carry academic

credits that can count towards higher levels of achievement

such as a Masters or MBA course. Please check with your

chosen university what their requirements are.

Q: Can LSBF help me find accommodation?

A: LSBF has several options of accommodation depending

on your needs and desires. We can help you find hotel

accommodation at preferential rates for short courses. Or for

longer stays we have student accommodation or home stays

that can be arranged.

FREQUENTLYASKEd

QUESTIONS

38

London Manchester Birmingham Worldwide

Sceptre Court, 40 Tower Hill, London, EC3N 4DX, United Kingdom

T: +44 (0)20 7823 2303 E: [email protected] W: www.LSBF.org.uk/Executive

This document is accurate at the time of the publication. LSBF accepts no liability for errors or later changes. See our websites for the latest information.

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