Excellence in PR recognized - Teachers
Transcript of Excellence in PR recognized - Teachers
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Deadline May 31, 2019
2018/19 ATA
Local Public
Relations Award
PR-54 2018 07
Fort McMurray Local No 48 received a Local Public Relations Award of Excellence for its Mullets and Music event. Featuring a performance by local musician Dan Tulk, the project’s first goal was to raise local funds for mental health in the community and aid those directly impacted by the Fort McMurray fire. “Although it was a relatively small PR program compared to the comprehensive programs some locals submitted, it has significant importance and impact,” commented one of the award judges.
Recognizing ATA locals for excellence
in public relations
Check out the 2017 winner
Excellence in PR recognizedATA local honoured for excellence in public relations
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Competition Entry Form
Please include an entry form with every submission.
Project Title
Project Leader
Local President
Local
Project Leader’s Address
Postal Code
Telephone
Fax
Entries must be submitted by May 31, 2019 to
Shelley [email protected], orThe Alberta Teachers’ Association 11010 142 Street NW, Edmonton, AB T5N 2R1
Blueprint for Success
Reread your submission to ensure that it answers the following questions:
• What problem or need was addressed?
• What was the goal of your program?
• What actions were taken?
• How did you evaluate its success?
• What is creative or unique about this project?
Award Details and Recognition
1. This competition is open to all ATA locals and student locals.
2. To be considered, applications must be received on or before June 1, 2018.
3. Locals applying for the award must provide the name of the local president and identify a project leader who has agreed to serve as a contact for the purposes of the application.
4. Submissions should be presented on 8½-by-11-inch paper and include support materials. Every entry should include a competition entry form as well as a summary that describes the problems or needs addressed, the goals and objectives, actions taken, samples of support materials, and a program or project evaluation.
5. The ATA reserves the right to reproduce and publish copies of project materials submitted in support of an application.
6. Entries are judged by an independent panel of communications professionals who base their decisions on the following criteria: research (20 per cent), planning (25 per cent), communication (20 per cent), evaluation (25 per cent) and innovation (10 per cent). Specific scoring criteria can be found on the Association website (www.teachers.ab.ca) under My ATA>Programs and Services> Grants, Awards and Scholarships>Local Public Relations Awards.
7. Award of Excellence will be presented to representatives of the award-winning locals at the 2019 ATA Summer Conference.
2018/19 ATA Local Public Relations Awards
Competition Details
Award of Excellence: This award goes to the ATA local that planned and implemented the most comprehensive public relations program for the 2018/19 school year. Applications should demonstrate a well-researched communications plan for the year containing multiple tactics targeting a variety of audiences and an evaluation of the program’s effectiveness. The winning local in this category will receive a trophy at the ATA Summer Conference.