EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing....

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EVENT MAN & MARKETED BY SUPPORTED BY

Transcript of EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing....

Page 1: EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing. Longest dance festival celebrated with full energy.

EVENT MANGED & MARKETED BY

SUPPORTED BY

Page 2: EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing. Longest dance festival celebrated with full energy.

Navaratri - festival of worship ,prayer, fasting & dancing.

Longest dance festival celebrated with full energy.

Much awaited event representing celebration ,freedom ,fun & enjoyment

Expecting huge participation of around 6000+ Khaileyas of elite class.

Ambitious coverage and promotion in print media, Radio publicity, bill boards, emails, web portals, mass SMS, whatsapp, press coverage etc.

Wonderful opportunity for brand visibility, promotions and coverage.

Very good ambience , targeted audience segment, esthetically designed traditional set & renowned Bands along with state of the art sound system.

Page 3: EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing. Longest dance festival celebrated with full energy.

ROTARY INTERNATIONAL established in 1905, is world’s largest, oldest and premier humanitarian service organisation with 12 lacs members.

It is a diverse global network of community of Business and Professional Leaders who address relevant social cause to change lives and build goodwill and peace.

ROTARY has been main crusader in eradicating POLIO from the Globe by spending Rs. 7150 crore. Rotarians feel proud in making India POLIO FREE.

Its Associate organizations are UNICEF, WHO, Bill & Melinda Gates Foundation and various National Governments. It also focuses Time, Energy and Efforts on Significant service projects.

ROTARY has now taken up a project to make India LITERATE by 2017.The mission is called TEACH MISSION.

Page 4: EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing. Longest dance festival celebrated with full energy.

Features -- Traditional Raas-Garba-- Hi-Tech LED Projection-- Electrifying Flying Sound & Lights

Venue:-- AMIRAJ PARTY PLOT , S.G. Highway-- Plot Area: 75000 sq. ft-- Total Capacity: 6000+ with VIP enclosure-- Wide Parking Space

Inspired By:-- Rotary International District 3051-- All Rotary Clubs and Rotaract Clubs of Ahmedabad

Page 5: EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing. Longest dance festival celebrated with full energy.

Media Plan

The media plan for ROTARY GARBA -2015 includes the following

•Print Ads•Press Conference•Billboards / hoardings•Out of Home Media Ads•Pre Event Promotions •Local Television Coverage•E-Mail campaign – National & International•Radio Promotions•Promotion on Leading Web Portals•Mass SMS

Page 6: EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing. Longest dance festival celebrated with full energy.

Media Publicity Plan

•On Air Promotion•Coming soon promos•Launch promos / Giving event dates •Tune-in Promos / Episodes •Anchor mentions / Giving info on Sheri Garba •Feature story / Events / Interviews •RJ mentions for tune-in / Prime time shows •Tickers / Tune-in •Tagging value on promos / Presenting sponsor

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Whatsapp Campaign •Messages to be sent pre event •Whatsapp contest during event

Facebook Campaign• Messages to be sent pre event • Targeted Invitees - 1 Lac +

Web Promotion• Micro Site for Navratri• Web promotion in social media - Youtube

Press Coverage• Dedicated Column & Promotional write up for 1 week• Event Coverage For 1 Week (Pre & Post)

Page 8: EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing. Longest dance festival celebrated with full energy.

SMS Campaign•Approx. 5 LAC SMS to be shot Pre event •SMS contest during event(can be done)

TV-Campaign•Scroll-up in local Tv-Channel – IN Cable.•Promotional Advt. during NEWS on Local News Channels.

OOH….•Billboard at strategic locations all over Ahmedabad•Approx. 20 Hoarding & 50 Billboards to be put up for a minimum 15-20 Days prior to be event giving visibility.

Page 9: EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing. Longest dance festival celebrated with full energy.

Presenting Sponsor - 15 LACS•Name will get position as“XYZ Presents” ABC – ROTARY GARBA - 2015Deliverable to Sponsor:•Coverage in all publicity material as mentioned below:•Name will be located on to Backdrop as a Presenting Sponsor•Print ( NP, Passes, Posters, etc….), Cable Advertisement, hoardings & all publicity material•Advertisement in Leading Gujarati News Paper •Announcement during event as Presenting Sponsor.•Exclusive branding opportunity on Entry Gate •Brand mention in Event Promos on air •Web site banner ( if we make)•Branding in Ground–10 Banners Inside venue and on Gate(size 6*3 ft with framing).• 200 Passes Daily To be given to The sponsor• Announcement during Live coverage as Presenting Sponsor .• Super Imposed scroll Advertisement for 3 Channels duration 1 month with LOGO of Sponsors.

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Title Sponsor – 13 Lacs• Name will get positioned as“XYZ Presents” “ABC” – ROTARY GARBA - 2015Deliverable to Sponsor:•Coverage in all publicity material as mentioned below:•Name will be located on to Backdrop as a Presenting Sponsor•Print ( NP, Passes, Posters, etc….), Cable Advertisement, hoardings & all publicity material•Advertisement in Leading Gujarati News Paper •Exclusive branding opportunity on Entry Gate •Brand mention in Event Promos on air • Announcement during event as Title Sponsor.•Web site banner (If we make)•Branding in Ground – 7 Banners Inside venue and on Gate(size 6*3 ft with framing).• 150 Passes Daily To be given to The sponsor.•Announcement during Live coverage as Title Sponsor .• Super Imposed scroll Advertisement for 3 Channels duration 1 month with LOGO of Sponsor.

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Associate Sponsor - 10 LACS•Name will get position as“XYZ Presents, “ABC” ROTARY GARBA – 2015”in Association with “Your Brand” Deliverable to Sponsor:•Coverage in all publicity material as mentioned below:•Display on Side Panel of Stage•Advertisement in Leading Gujarati News Paper Logo as Associate Sponsor•Print ( NP, Passes, Posters, etc….), Cable Advertisement, hoardings & all publicity material•Brand mention in Event Promos on air • Announcement during event as Associate Sponsor.•Web site banner (If we make)•Branding in Ground – 5 Banners Inside venue and on Gate(size 6*3 ft with framing).• 100 Passes Daily To be given to The sponsor• Announcement during Live coverage as Associate Sponsor .• Super Imposed scroll Advertisement for 3 Channels duration 1 month with LOGO of Sponsor.

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Powered by Sponsor - 7 LACS•Name will get position as“XYZ Presents, “ABC” ROTARY GARBA – 2015”in Association with “MNO” POWERED BY “your brand” Deliverable to Sponsor:•Coverage in all publicity material as mentioned below:•Display on Side Panel of Stage•Advertisement in Leading Gujarati News Paper Logo as Powered by Sponsor•Print ( NP, Passes, Posters, etc….), Cable Advertisement, hoardings & all publicity material•Brand mention in Event Promos on air•Announcement during event as Powered by Sponsor.•Web site banner (If we make)•Branding in Ground – 4 Banners Inside venue and on Gate(size 6*3 ft with framing).• 70 Passes Daily To be given to The sponsor.• Announcement during Live coverage as Powered by Sponsor .• Super Imposed scroll Advertisement for 3 Channels duration 1 month with LOGO of Sponsor.

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Platinum Sponsor - 1 LacsName will get position as Platinum Sponsor

Deliverable to Sponsor:•Coverage in Stage Banner •Display besides gates side panel at entry and exit Zone•Print : in passes •Web Site banner (if we make)•Video Adv. On projection. ( Max 20 sec.) •Display on Side Panel of Stage•Branding in Ground – 4 Banners Inside venue(size 6*3 ft with framing).• 30 Passes Daily To be given to The sponsor• Announcement during event as Platinum Sponsor.

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Gold Sponsor - 50000/-Name will get position as Gold Sponsor

Deliverable to Sponsor:•Coverage in Stage Banner •Display besides gates side panel at entry and exit Zone•Print : in passes •Web Site banner (if we make)• Advertisement in our Facebook Campaign that aims 1,00,000 people•Video Adv. On projection. ( Max 15 sec.)•Display on Side Panel of Stage•Branding in Ground – 2 Banners (size 6*3 ft with framing).• 10 Passes Daily To be given to The sponsor

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Silver Sponsor - 25000/-Name will get position as Silver Sponsor

Deliverable to Sponsor:•Coverage in Stage Banner •Display besides gates side panel at entry and exit Zone •Web Site banner (if we make)•Display on Side Panel of Stage•Branding in Ground – 2 Banners (size 6*3 ft with framing).• 5 Passes Daily To be given to The sponsor

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STALLS :-Size of Stall – 10*10 ft

•Food Stalls -07 Nos. @ Rs. 50000/- each for 9 days.

•Water, Beverages, Tea/ Coffee, Ice cream – 4 nos. Rate on request

Deliverable to Stall Owner :a. 2 Counter Tablesb. 3 side coveredc. 4 chairsd. 1 plug point of 15Amp.e. 1 tube light

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1st Day 13th October Tuesday 300,0002nd Day 14th October Wednesday 300,0003rd Day 15th October Thursday 300,0004th Day 16th October Friday 400,0005th Day 17th October Saturday 500,0006th Day 18th October Sunday 500,0007th Day 19th October Monday 400,0008th Day 20th October Tuesday 500,0009th Day 21st October Wednesday 500,000

Rates & Benefits of Each Day of Navratri Event

Page 18: EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing. Longest dance festival celebrated with full energy.

Service Tax Extra on bill amount.Above Cost Includes -We will provide maximum 3000 passes of the event of that day.decorated main gate, Stage , VIP Seating, Chairs, Stalls, Ground Barricades, Fully lighting with consumption.Well Known Bands in different days with latest Flying sound System and Permission of Event and security.Security includes CCTV Camera coverage, Metal Detectors, male and female Security Staff, fire safety.Four-Color printed tickets with name as Co organizer of the event.Video Coverage CD and Photographs (soft copy).Banner at Venue provided by the client. Announcement as the Co-Organizer on the event day by the Anchor.

Rates & Benefits of Each Day of Navratri Event

Page 19: EVENT MANGED & MARKETED BY SUPPORTED BY. Navaratri - festival of worship,prayer, fasting & dancing. Longest dance festival celebrated with full energy.

Terms & Condition• The cheque to be drawn in the favor of ROTARY DISTRICT 3051 FINANCE COMMITTEE. •For the uniformity of branding, advertising and other promotional activities we request sponsors to provide us all branding and advertising designs as per the given size (6*3 ft)by the organizers.• The printing, framing and mounting of the flex banners would be done by the organizers, CHARGES TO BE BORN BY THE SPONSERS.•Please provide us confirmation of association, participation, sponsorship and partnership on your company’s letter head duly signed and stamped, attached with our MOU before 25 September 2015 also forward us all your relevant branding matter with the given specification latest by 30 September 2015 to commence the marketing campaign.• Please submit all your banners, hoardings, standees / merchandising and other branding materials design at the venue latest by 07 October 2015 to 10 October 2015.• Any material given on or after 11 October 2015 will not be entertained for desire space at the venue for branding.

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• All the material would be accepted only if given as per the proposed specifications.• The responsibility of any branding / publicity material and its transportation will be of the sponsor itself.• The organizer shall not be responsible for any damage, loss or any form of physical or mental harm or injury caused to the participant.• The organizer reserves its right to take decision on the allotment of space for branding at the venue, in its sole and absolute discretion.• The terms and conditions will vary if any special provision is mentioned in MOU.• The organizer reserves the right to modify the rules and/or the terms and conditions from time to time without any prior public notice by posting the applicable terms and conditions on its website.• All rights reserved by organizer.•For any other query you can contact on 079-26563513 or mail on [email protected]

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WHEN YOU START WITH ROTARY GOOD THINGS HAPPEN

Our Appeal

Join hands with ROTARY Your sponsorship will boost Rotarians’ resolve in helping community and achieving the target of

making India 100% LITERATE by 2017

THANK YOU