In what ways does your media product use, develop or challenge forms and conventions of real media products?

The Genre of music that my magazine is aimed at is Indie Punk, and the age range is 15-30 years old. Because of my age range I could not make the cover as messy and wild as the genre requires, however I was still able to add features that you would associate with the genre in their.

Like the genre, my name is very strange and unique, I chose AMOK for its initial impact its not a name that you are likely to here often therefore it will stick in your

mind and there will be only one association, my magazine. This wasn’t my first choice for my title though, I originally planned for it to be AMPLIFY, however after

experimenting with it, I could not find a suitable way of positioning such a large name on my magazine, therefore I was forced to change, and now my four lettered title fits symmetrically directly in the middle of my page much like my style model, MOJO. For

my font I used Gothic No.3, this is the font which I believe best resembles that of MOJO’s which is the style I was looking for, I had tried fonts such as Perpetua Titling MT however I thought that they looked to harsh and blunt which are both traits of

what I believe to be a Heavy Metal Magazine.

My Magazine Name & Font

The Cover layout is also very similar to that of MOJO’s, there are a couple of heading and quotes and then a large subtitle, however I had to adapt the positioning of these things because of MOJO’s free CD giveaway. The reason MOJO is laid out the way it is, is to accommodate for a CD, unfortunately my magazine does not offer a free CD so the layout had to be slightly different.

My Cover and costume

For my costume I asked the majority of my artists to wear modern indie punk clothing, I then asked my cover artist to wear a White dress this was to ensure that she was clearly the main point of focus for my audience.

I originally decided to take my photographs against a blank white canvas, however after taking them and applying them to my magazine I soon decided that they were too plain and boring my for genre so I decided that an outdoor shot was required and I came to the conclusion that a secluded forest was my best option.

Cover Photo

The colour scheme that I went for in my Cover page was Black, Green, Yellow and White, I chose these colours because of their tendency to stand out against each other, especially black and yellow. I also

used these colours as this is not a combination that you would often encounter, like my magazine it is

uncommon and unique and I wanted my colour scheme to reflect that.

Cover Colour Scheme

For my contents page I decided to add a twist and move away from my flamboyant colour choices and experiment with a simplistic and bland Black and White colour scheme. I did this so that it would follow the theme of my magazine genre, Indie Punk unpredictable and individual. No other magazine has experimented with such a radical difference between their cover and contents and like my magazine, I wanted to be the first.

However I felt that if I implemented this scheme into all of my pages then it would get a little tedious and boring therefore I went for a Blue, white, Black and Burgundy scheme for my double page spread to inject some life and personality into the magazine.