Evaluation Question 2

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How effective is the combination of your main products and ancillary tasks?

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HOW EFFECTIVE IS THE COMBINATION OF YOUR MAIN PRODUCT AND ANCILLARY TASKS?

Transcript of Evaluation Question 2

How effective is the combination of your main products and ancillary tasks?

How effective is the combination of your main products and ancillary tasks?For my A2 media coursework I was given the choice to create either a magazine or a movie trailer with 2 extra ancillary tasks. I chose the magazine, a billboard, and a website with a home page and 2 hyperlinked pages. The magazine which I created includes the first 4 pages, which includes a front cover, contents page and a double page spread. The primary target audience which I set myself for this task was females aged 13-25, which allowed me to set my tasks out in a way that students and young adults would understand. This also allowed me to price my items to suit the target age. I chose the theme of high street fashion for my products and looked even closer into the urban fashion style as a theme. I carried on this look throughout each product, dressing the models and creating pages to suit the theme. I had a colour scheme of pink, red, black and white as I thought these colours went well together and represented the stereotypical female, which are part of the target audience. I have used certain fonts throughout each product to keep my products identity, but I have also mixed other fonts to stop them from getting continuous and boring. In order to keep my high street fashion theme in my products, I arranged many photoshoots with a number of different models to keep a variety of images there. I dressed my model in clothes which suited the urban style theme, and makeup to match. I positioned the model in poses which I though suited the clothing best, and told her which facial expression to use and did their makeup in colours which didnt contrast with the clothes. These facial expressions included some in Marjorie Fergusons Female Facial Expressions such as the chocolate box and invitational with emphasis on the eyes. The model was positioned in a way that her body language showed her feelings or mood which worked well with the style of clothing she was promoting. Camera angles were thoroughly thought out before which allowed me to get the best final image. Long full length shots were used the most in my products. All of my photographs were taken in a photography studio as I kept all of my photographs in colours as I thought this made the colours bolder and most of the time the colours worked well with the colour scheme anyway. On my website I created a beauty page which included many images of beauty products rather than people as I didnt want to crowd my products with them, and I think it broke them up really well and gave something different to look at. Although my products had a fashion theme, this would still work with the theme as the products shown were makeup and hairdos which are another representation of fashion, and the products were just bought from high-street stores which mean that the students who are reading the products would still be able to afford them. All images which I have used throughout the three different products have been edited on Photoshop before use, some more than others. I decided that editing the images first will allow me to give them a better look as I was able to get rid of any blemishes and lighten/darken the photographs when needed to look alike other images. The images which I have used in my opinion are strong when used together as I have allowed time to prepare for the photoshoots before. I matched colours up from clothing to the colour schemes as well as keeping the theme throughout which worked well. I used pink as a main colour but the use of black and white as well allowed me to make things more bolder without them looking out of place in any way. Although my billboard did not have any text in pink to fit in with the theme of the products, I used an image in which the choice of clothing that is worn is pink so that the billboard itself is still part of the colour scheme even though the text used isn't. I used one specific shade of pink but in different pages and products I changed the shade slightly to suit what looked best, but overall I think the colour scheme worked well as theyre similar and can be noticed as a sequence.CONCLUSION

When all three of my products are put together, I have realised that they can be noticed as a set which is good for the target audience. I believe that all of the pages do not need to be visible in order to tell that they go together. This is mainly done through the use of colour and how all the pages include the same scheme, but it could also be because of the regular use of certain fonts and mastheads which are the same. Overall I do believe that the target audience would be able to tell that the products go together because of the way it has been set out which is what real media products would do.