Evaluation question 2

How effective is the combination of your main product and ancillary

tasks?

Costume• We felt it was imperative

that we kept the costume the same in the video and in the digipak/poster. We believed this as it allows the audience to make a link between the two a lot easier and when the audience sees one they automatically relate the other to the one they have seen. We kept the suits and sometimes glasses in all the pictures and scenes in the video.

Location

• We also kept the location on the ancillary tasks the same as the main video this similarly to the costume, meant an easy understanding of the two. This is effective as the audience will see the whole lot as a package rather than a video and then some un-relating pictures. Some of the pictures on the digipak are even screenshots from the video. This ensures that the message and effectiveness is clear. That they relate to eachother.

Screenshot of video.Screenshot of video.

Familiar staff room location.

Photo of album cover on poster, easy relation and understanding for audience.

Screenshot of video.

Photo of album cover on poster, easy relation and understanding for audience.

Screenshot of video.