POSTER – USING, DEVELOPING AND CHALLENGING ‘THIS IS ENGLAND’ FILM POSTER

USE

Use of reviews to promote itself

Slogan to help promote

Not much attention draw to credits

Emphasis on director

- The first similarity between the two posters is that they both use reviews to promote themselves. This is due to the fact both are independently made films and therefore would have low budgets. They both have their reviews at the top of the poster immediately drawing attention to them.- Both posters have a slogan or a 'catchphrase' in which somewhat describes the film and their themes. - Emphasis on both film directors is created by giving credits, in which are both written in larger font and therefore would rely on the audience to recognise the names and draw attention.- Both photos are placed against an urban background, with the model on my poster being stood against a wall, as are the whole cast in the 'This Is England' one. - Neither posters draw attention to the smaller credits at the bottom, this is more than likely because there is not a massive pre-existing audience so therefore there would be no recognition.

DEVELOP

Different mise-en-scene

looks set in a rougher

place

More reviews

Not as many credits – less is more

- There is different mise-en-scene between the two photos, the photo on my poster seems to have a much darker background, and although This Is England is also set on an urban background, mine has much more low-key lighting.- My poster has many more reviews and quotes from papers.- My poster has less credits opposed to the This Is England in which draws more attention to the people involved.- Both follow a simple colour schemes, however mine tends to have much more simple colours and fewer.

Only one model

Uses cast names

Diffe

rent

font

size

s

CHALLENGE

- Cast names included in the photo in a band at the top.- Different font sizes are used on my poster, This Is England tends to use a standardised one.- All cast members are in included on This Is England, whereas Warning adds only one, making it more dramatic and more emphasised placed upon it. - Colour scheme is much more lighter on This Is England and therefore gives it a more lighthearted idea.