Evaluation 3

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Jules Joseph What kind of media institution might describe your media product and why? My magazine genre is Grime, through some research I found out that there was a gap in the market for Grime artist that can not only rap but can also sing, therefore a grime magazine like mine can become very popular in the UK. My target audience will be males and females aged 15 – 24 and this is based on my questionnaire results. I have set a price of £4.50 for the magazine because this will cover the cost of making the magazine and the money will allow the magazine to make some profit, this magazine is a monthly magazine and so this will give people enough time to save up £4.50. Rewind Creative Media LTD is the media institution that will distribute my media product because they are known for distributing similar magazines to mine. After doing some more research I found out that the institution does a variety of different categories and most of their categories are aimed towards my target audience. They also publish a range of different music magazines and similar ones which is why I think there is a gap in the market for my magazine. The advantage of the publisher publishing similar magazines is that they are able to use the same techniques in order to make my magazines as successful as others, however the disadvantage is that people may not want to read a similar type of magazine because they prefer the old one and this could cost the media institution money. I think Rewind Creative Media LTD would be the best suited to distribute my magazine because the company also distributes online. The digital media distribution would be a useful for my magazine as it will increase the magazine distribution on a global scale which makes it easier to get to my targeted audience. Using digital media makes it easier to advertise through social media and this will reduce cost and increase the sales and readers.

Transcript of Evaluation 3

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Jules Joseph

What kind of media institution might describe your media product and why?

My magazine genre is Grime, through some research I found out that there was a gap in the market for Grime artist that can not only rap but can also sing, therefore a grime magazine like mine can become very popular in the UK. My target audience will be males and females aged 15 – 24 and this is based on my questionnaire results. I have set a price of £4.50 for the magazine because this will cover the cost of making the magazine and the money will allow the magazine to make some profit, this magazine is a monthly magazine and so this will give people enough time to save up £4.50.

Rewind Creative Media LTD is the media institution that will distribute my media product because they are known for distributing similar magazines to mine. After doing some more research I found out that the institution does a variety of different categories and most of their categories are aimed towards my target audience. They also publish a range of different music magazines and similar ones which is why I think there is a gap in the market for my magazine. The advantage of the publisher publishing similar magazines is that they are able to use the same techniques in order to make my magazines as successful as others, however the disadvantage is that people may not want to read a similar type of magazine because they prefer the old one and this could cost the media institution money.

I think Rewind Creative Media LTD would be the best suited to distribute my magazine because the company also distributes online. The digital media distribution would be a useful for my magazine as it will increase the magazine distribution on a global scale which makes it easier to get to my targeted audience. Using digital media makes it easier to advertise through social media and this will reduce cost and increase the sales and readers.