AUDIENCE

MALE

YUPPIE

20’s/30’sT

EE

NA

GE

R

S

Aspirers

Working

class

We regularly asked people for feedback and regularly had to change our ideas in response to this feedback

When we wanted feedback on our trailer, we regularly asked:

classteachers

Target audience

Social network sites

The reason we asked these people for feedback was that the majority of our friends, class and people on social networking sites are the people we are appealing to and therefore get to like our products.

We tried to get the people we asked to give us their honest opinion on everything they said, whether it be good or bad

Here is some of the feedback we had for our trailer :

“You have lost your narrative in the process of making your trailer.”This is very negative feedback however it was very honestAnd addressed a clear problem with our trailer. This resulted In us re filming the majority of the trailer

“The establishing shots give a good professional feel to the trailer and immediately show what genre it is”This is positive feedback and we feel that this confirms our choice to put these in was a good decision, however, we wanted to check that the target audience liked it.“The green £ sign works best with the poster and its colour scheme.”This was constructive feedback and told us what we wanted to know. We were unsure of what colour to use so thought it would be best to ask our target audience as ultimately they are the ones we want the poster to appeal to.”“ The red colour scheme works much better than the black one”This again was very helpful feedback as it told us which magazine template to carry on with. We were unsure of which was better, as we liked both, but we wanted to get the approval of our target audience, and the red magazine achieved this.

We listened to lots of Feedback, from lots of different people, in lots of different forms and we feel utilised all this feedback to its potential and improve our products greatly. Whenever we had a decision to make and weren’t sure what to do we asked people what they thought and we felt this was the best way to do it as at the end of the day its their opinion that matters as they are purchasing the product.