EVA TOKEN SALE WHITEPAPER - eventboost.io · Our breakthrough platform will be used to issue and...

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EVA TOKEN SALE WHITEPAPER Draft - v. 4.3 April 13, 2018

Transcript of EVA TOKEN SALE WHITEPAPER - eventboost.io · Our breakthrough platform will be used to issue and...

EVA TOKEN SALE WHITEPAPER

Draft - v. 4.3 April 13, 2018

www.eventboost.io 2

CONTENT

LEGAL INFORMATION AND CROWDSALE .................................................................. 3

EXECUTIVE SUMMARY .................................................................................................... 5

ABOUT EVENTBOOST ...................................................................................................... 7

THE EVENT TICKETING MARKET .................................................................................. 8

EVENT TICKETING MARKET OVERVIEW ................................................................. 8

EBT: A SOLUTION TO MANY OF THE INDUSTRY’S KEY ISSUES ........................... 9

SOLUTIONS & PRODUCTS ............................................................................................. 12

THE EBT PLATFORM (EVENTBOOST BLOCKCHAIN TICKETING PLATFORM) .................. 12

THE PRIVACY MANAGEMENT SOLUTION (PMS) .................................................. 19

THE EVENT SERVICE MARKETPLACE ..................................................................... 22

PRODUCT DEVELOPMENT ROADMAP & BUDGET ................................................. 24

CROWDSALE DETAILS ................................................................................................... 25

MANAGEMENT TEAM AND ADVISORS ..................................................................... 28

www.eventboost.io 3

LEGAL INFORMATION AND CROWDSALE

GENERAL INFORMATIONS

The EVA does not have the legal qualification of a security since it does not give any rights to dividends or interests. The sale of EVAs is final and non-refundable. EVAs are not shares and do not give any right to participate to the general meeting of Eventboost. EVA cannot have a performance or a particular value outside the Eventboost SA network. EVA shall therefore not be used or purchased for speculative or investment purposes. The purchaser of EVA is aware that national securities laws, which ensure that investors are sold investments that include all the proper disclosures and are subject to regulatory scrutiny for the investors' protection, are not applicable.

Anyone purchasing EVA expressly acknowledges and represents that she/he has carefully reviewed this white paper and fully understands the risks, costs and benefits associated with the purchase of EVA.

KNOWLEDGE REQUIRED

The purchaser of EVA undertakes that she/he understands and has significant experience of cryptocurrencies, blockchain systems and services, and that she/he fully understands the risks associated with the crowdsale as well as the mechanism related to the use of cryptocurrencies (incl. storage).

Eventboost SA shall not be responsible for any loss of EVA or situations making it impossible to access EVAs, which may result from any actions or omissions of the user or any person undertaking to acquire EVAs, as well as in case of hacker attacks.

RISKS

Acquiring EVA and storing them involves various risks, in particular the risk that Eventboost may not be able to launch its operations and develop its blockchain and provide the services promised. Therefore, and prior to acquiring EVAs, any user should carefully consider the risks, costs and benefits of acquiring EVA in the context of the crowdsale and, if necessary, obtain any independent advice in this regard. Any interested person who is not in the position to accept or to understand the risks associated with the activity (incl. the risks related to the non-development of the Eventboost platform) or any other risks as indicated in the Terms & Conditions of the crowdsale should not acquire EVAs.

IMPORTANT DISCLAIMER

This white paper shall not and cannot be considered as an invitation to enter into an investment. It does not constitute or relate in any way nor should be considered as an offering of securities in any jurisdiction. The white paper does not include nor contain any information or indication that might be considered as a recommendation or that might be used to base any investment decision. This document does not constitute an offer or an invitation to sell shares, securities or rights belonging to Eventboost or any related or associated company. The EVA is just a utility token which can be used only on the Eventboost platform and is not intended to be used as an investment.

The offering of EVA on a trading platform is done in order to access the Company’s platform, purchase services related exclusively to the latter and not for speculative purposes. The offering of EVA on a trading platform is not changing the legal qualification of the token, which remains a simple means for the use of the Eventboost platform and is not a security.

Eventboost is not to be considered as advisor in any legal, tax or financial matters. Any information in the white paper is given for general information purpose only and Eventboost does not provide with any warranty as to the accuracy and completeness of this information. Given the lack of crypto-token qualifications in most countries, each buyer is strongly advised to carry out a legal and tax analysis concerning the purchase and ownership of Eventboosts according to their nationality and place of residence.

Eventboost today is not a financial intermediary according to Swiss Law and is not required to obtain any authorization for Anti-Money Laundering purpose. This qualification may change in case Eventboost will offers services which are to be considered as qualifying a financial intermediation activity. In this case, the use of Eventboost services may require the positive conclusion of an AML/KYC identification process.

EVAs confer no direct or indirect right to Eventboost’s capital or income, nor does it confer any governance right within Eventboost; an EVA is not proof of ownership or a right of control over Eventboost and does not grant the controlling individual any asset or share in Eventboost, or in the Eventboost network. An EVA does not grant any right to participate in control over Eventboost’s management or decision-making set-up, or over the Eventboost network and governance to the Purchasers.

Regulatory authorities are carefully scrutinizing businesses and operations associated to cryptocurrencies in the world. In that respect, regulatory measures, investigations or actions may impact Eventboost’s business and even limit or prevent it from developing its operations in the future. Any person undertaking to acquire EVA must be aware of the Eventboost business model, the white paper or terms and conditions may change or need to be modified because of new regulatory and compliance requirements from any applicable laws in any jurisdictions. In such a case, purchasers and anyone undertaking to acquire EVA acknowledge and understand that neither Eventboost nor any of its affiliates shall be held liable for any direct or indirect loss or damage caused by such changes.

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Eventboost will do its best to launch all of its operations. Any person undertaking to acquire EVA acknowledges and understands that the Company’s platform will function and provide access and services as at the launching of the crowdsale. Depending on further potential developments of the Company’s platform, other services may be released and offered to the Users.

On concluding the Commercial Operation, these tokens will be issued by a technical process referred to as a «Blockchain». This is an open source IT protocol over which the Company has no rights or liability in terms of its development and operation. The token distribution mechanism will be controlled by a Smart Contract; this involves a computer program that can be executed on the Ethereum network or on a blockchain network that is compatible with Smart Contract programming language. They acknowledge and understand therefore that Eventboost (incl. its bodies and employees) assumes no liability or responsibility for any loss or damage that would result from or relate to the incapacity to use EVAs, except in case of intentional misconduct or gross negligence.

EVAs is based on the Ethereum protocol. Therefore, any malfunction, unplanned function or unexpected operation of the Ethereum protocol may cause the Eventboost network or Eventboosts to malfunction or operate in a way that is not expected. Ether, the native Ethereum Protocol account unit may itself lose value in a similar way to EVAs, and also in other ways.

REPRESENTATION AND WARRANTIES

• have read carefully the terms and conditions attached to the white paper; agree to their full contents and accept to be legally bound by them;

• are authorized and have full power to purchase EVA according to the laws that apply in their jurisdiction of domicile;

• are not a U.S. citizen, resident or entity (a “U.S. Person”) nor are they purchasing Eventboost or signing on behalf of a U.S. Person;

• live in a jurisdiction which allows Eventboost to sell EVA through a crowdsale without requiring any local authorization and are in compliance with the local, state, and national laws and regulations when purchasing, selling and/or using Eventboosts;

• are familiar with all related regulations in the specific jurisdiction in which they are based and that purchasing cryptographic tokens in that jurisdiction is not prohibited, restricted or subject to additional conditions of any kind;

• will not use the crowdsale for any illegal activity, including but not limited to money laundering and the financing of terrorism;

• have sufficient knowledge about the nature of the cryptographic tokens and have significant experience with, and functional understanding of, the usage and intricacies of dealing with cryptographic tokens and currencies and blockchain-based systems and services;

• purchase EVA because they wish to have access to the Eventboost platform;

• are not purchasing EVA for the purpose of speculative investment or usage.

GOVERNING LAW – ARBITRATION

The Client acknowledges and accepts that the Eventboost ICO operation is taking place within a Swiss legal environment that is still under development. The Parties agree to seek an amicable settlement prior to bringing any legal action. All disputes arising with the with papers provided, shall be resolved by arbitration in accordance with the Swiss Rules of International Arbitration of the Swiss Chambers of Commerce in force on the date when the Notice of Arbitration is submitted in accordance with these Rules. The arbitration panel shall consist of one arbitrator only. The seat of the arbitration shall be Chiasso, Switzerland. The arbitral proceedings shall be conducted in English.

www.eventboost.io 5

EXECUTIVE SUMMARY

Eventboost is considered one of the most influential and user-friendly event management and ticketing platforms on the market, helping event professionals all over the world increase guests attendance and create successful and unforgettable events.

The fully operational Eventboost platform serves over 160 regular customers in 28 Countries all over the world. Eventboost is used by Delta Air Lines, Audi, Nestlé, Havas Sport and Entertainment, Gildan Activewear, Diesel, Hostelworld, Volvo, Lamborghini, the City of Ottawa, plus many other respected brands and public organizations.

The event ticketing market is about to be revolutionized with the launch of the Eventboost Blockchain Ticketing platform (EBT), the most secure and efficient blockchain-based platform to sell fraud-proof, smart contract tickets for both B2B and B2C events.

EBT will be natively integrated with Eventboost, and its Open API Infrastructure will also enable third-party event management and ticketing systems to connect to EBT and gain the same benefits of customers using Eventboost’s platform for ticket sale.

Over the past 10 years, the event ticket marketplace has grown rapidly and made great progress at enabling consumers to instantly buy tickets online. But until now, ticket operators have been unable to solve many persistent issues affecting the event sale industry.

In this context, EBT will usher in a new era where ticket frauds, scalping and ticketing fees will be eliminated. Forever. We will redefine the way event planners, ticket buyers, and other ticketing systems currently handle ticket sale.

Our breakthrough platform will be used to issue and validate a new generation of fraud-proof event tickets. These tickets will be executed through event smart contracts and purchased with EVA, the EBT native cryptocurrency that ensures the secure execution of all operations.

Event organizers will be able to set rules and restrictions, monitor the ticket lifecycle, and even enable remuneration when buyers resell their ticket on the secondary market. Finally, organizers will be directly connected with ticket buyers, giving total control of the entire ticket sale process. Using EVA tokens to purchase tickets will ensure the security and the immediate execution of all transactions, including the permanent elimination of insane transaction fees, and “convenience fees.”

By removing third-party operators who previously withheld payments for days or even weeks, event organizers will now suddenly experience instant, full payment. And ticket buyers will also see reduced costs that reflect the actual price of the event.

Eventboost is already working on the development of a dedicated blockchain-based app: the EB App. This application will be available for web and mobile devices, enabling ticket buyers to interact with the EBT ecosystem. They will manage their ticket wallet, purchase tickets issued with EBT and resell them on the secondary market, and also store and use them at the event entry.

Using the revolutionary blockchain foundation, we will also launch the Eventboost innovative Privacy Management Solution (PMS), compliant with the new European General Data Protection

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Regulation (GDPR). Event organizers will be able to access event attendee personal data through the EBT platform and renew the personal data management authorization using EVA tokens as a form of incentive to ticket buyers. They will be able to access their personal data anytime, gaining benefit from the increased transparency and security provided by the EBT blockchain architecture.

This project is being developed with a coordinated effort from our talented team of successful entrepreneurs, expert managers, and respected advisors, who have many years of experience in the digital, blockchain, and startup world. Our passion, professionalism, and certainty in the fundamental role of new blockchain applications will foster the project success in the years ahead.

DEFINITIONS

EVENTBOOST: the existing, all-in-one event management system, enabling event organizers to configure events, send email messages, create registration pages, generate name badges, and many more functionalities.

EBT: the new decentralized blockchain-based platform, enabling organizations to sell fraud-proof tickets online and generate smart contracts to regulate ticket rules.

EBTKTS: the evolution of event tickets, generated within the blockchain environment throught the EBT Platform and regulated by smart contracts.

EVA: the internal digital currency for the EBT platform, which ensures the execution of all operations.

PMS: our Privacy Management Solution, the innovative solution to keep a trust-less audit trail for data interactions and manage access to user data.

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ABOUT EVENTBOOST

Eventboost is a cloud-based event management system helping event planners all over the world organize successful events, work more efficiently and effortlessly, and maximize return on investment when managing events.

The company was incorporated in June 2014 in Chiasso, Switzerland, by pioneers of the digital world in Italy, with three exits in their pocket and other successful former startups still in their portfolio. Eventboost offers a robust Web and Mobile Enterprise Cloud Platform sold as Software as a Service (SaaS) to manage the registration process for B2B and B2C events. The journey started in 2013 with a bold goal: create a fully integrated, user-friendly platform that would enable event professionals to simplify all guest management complexities before, during and after any kind of event.

The first online ticketing platforms (e.g. Ticketmaster, Eventbrite, etc.) reinvented the way consumers could buy tickets for events. But event organizers around the world were still managing events and registration with traditional tools (e.g. Excel spreadsheet, one by one email invitations, RSVP forms via pdf files, and paper lists to handle the check-in stage at the venues).

Eventboost decided to create intuitive guest registration and attendance tools that would redefine the entire workflow of guest management. The platform is now available in 7 languages (English, Spanish, Italian, French, German, Portuguese, and Russian). Organizers can:

* Manage private and public events

* Manage the event’s communication process by creating personalized email messages such as invitations, reminders, confirmations, save the date and many other types of messages

* Build beautiful and customized online event pages to collect guests’ details, preferences, and registrations (via online customized forms)

* Use Eventboost’s on-site printing technology to provide guests with customized name badges in different paper formats before or during the event

* Handle the check-in stage at the event with a dedicated app (iOS/Android) to scan QR/Barcode and search guests

* Manage post-event activities such as follow-up campaigns, “thank you” messages, surveys, analytics, reports, and much more

The platform has been live and fully operational since April 2015. Eventboost has now more than 160 regular customers in 28 different Countries. We operate primarily in Europe and the United States, but we are also selling in Asia, the Far East, and Australia. The company owns a C-Corp in New York City that operates in North, Central and South America, with licensed distributors in Spain, Chile, Peru, Argentina, Colombia, and Russia.

Over the past three years our company has been able to maintain a Churn Rate almost close to zero (0,6%) and our Recurring Annual Subscription Revenues are more than 70% of the total revenues, increasing organically by 100% every year. This achievement is all thanks to the determination and the daily job of our amazing team, who help us become trustworthy partners to the new customers we acquire every day.

Some references and proof of our daily work are: Delta Airlines, ICJ – International Court of Justice, Volvo Car Corporation, Husqvarna U.S., Gildan Activewear, Ducati Motor, FCA, Audi, City of Ottawa, Systemax Misco, Havas Sport and Entertainment, Southern California Edison, FolioDynamix, Poltrona Frau, Datalogic, Diesel, Egon Zehnder, Salomon R. Guggenheim Foundation, and many others.

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EVENT TICKETING MARKET OVERVIEW In the last 10 years, the event ticketing industry has grown enormously, accumulating over $30 billion worth of transactions in 2017, with a forecasted increase of more than 76% in the period from 2018-20221.

These numbers refer to a variety of different types of events: sports, concerts, conferences, as well as business and charity events. Event planners all over the world rely on ticketing systems to organize their events, promote them, and sell tickets. The market acknowledges two kinds of ticketing platforms:

* Systems to promote events and sell tickets

* Event Management Systems (EMS) to manage the entire event workflow (manage registrations, send invitation messages as well as confirmations, reminders and post event follow-ups, create event ticketing websites, sell tickets online and on-site check-in)

All these systems enable consumers to effortlessly buy tickets online, from anywhere in the world, using any desktop or mobile device.

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EBT: A SOLUTION TO MANY OF THE INDUSTRY’S KEY ISSUES

• PRIMARY AND SECONDARY EVENT TICKET MARKET

In the primary event ticket market, event organizers define and control the initial ticket price, and tickets are sold through online ticketing platforms such as TicketMaster, Eventbrite, StubHub, and much more. In secondary market, tickets purchased on the primary market are resold with no control on both price and authenticity.

Despite its unquestionable growth and expansion, the global ticket industry has failed to solve many crucial issues particularly related to the secondary event ticket market.

Some of the common problems that EBT intends to solve:

* Fake tickets

* Speculation & Scalping

* Lack of transparency

* Tickets transaction fees

* Reputation issues

• EVENT TICKET INDUSTRY MAIN ISSUES

Fake tickets

Counterfeit tickets are one of the biggest issues in the secondary market. Current technologies are unable to validate ticket authenticity, which is a problem for both event organizers and also buyers who want to use or resell their own tickets.

Speculation & Scalping

Scalpers significantly drive up the cost of tickets by purchasing large volumes, inflating the price, and then reselling them on the secondary market. This practice hurts both the event organizers and the ticket buyers: ticket buyers cannot afford tickets due to the insane markup applied to the original pricing, while event organizers lose a significant percentage of their targeted audience and potential revenue from merchandise, long term loyalty, etc.

With the implementation of our blockchain technology:

* The EBT platform enables the event organizer to issue smart contract tickets, which cannot be counterfeited or sold to multiple customers.

* Proof of ownership can be verified through the blockchain, and ticket holders can prove the ownership of their tickets without revealing any information besides the fact the ticket is theirs.

* Tickets can maintain data in the form of smart contract code. Therefore, if a ticket is resold, the original ticket information is still embedded in the framework.

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To make matters worse, the majority of ticketing platforms provide full or partial refunds of unused tickets. This allows scalpers to pocket the profit from the secondary market without significant risk, while event organizers lose income and profit.

Lack of transparency

The current technology is not able to provide high levels of transparency when managing tickets sale and transactions, especially in the secondary market. Indeed, when buyers resell their tickets, the event organizer loses track of that operation since eventual markups on the original ticket price cannot be determined, and the new ticket owner is unknown.

Transaction Fees

Transaction fees unnecessarily eat into event profits, so organizers often add a “convenience fee” to recoup those costs and further increase the price for buyers. Furthermore, payment processors usually delay deposits into the organizers bank account for 2-5 days. Sometimes payment is even delayed until after the event, which prevents organizers from covering the costs of the event with the profit from ticket sales.

Reputation issues

The EBT platform will create a trust system that prevents fraudulent activity and allows ticket buyers to identify ticket operators with a bad reputation.

Through blockchain technology and the execution of smart contracts, the EBT platform will create a built-in reputation-based system to ensure the quality of events created and managed through the system.

Our blockchain technology enables event organizers to:

* Decide whether tickets can be resold on the secondary market and set the maximum markup value.

* Add variants to the tickets and enable group ticket sale in both the primary and the secondary market.

* Augment tickets with smart contracts that manage the entire distribution chain and workflow.

With the implementation of our blockchain technology:

* The transparency of all transactions and the ticket proof of ownership is ensured by smart contracts.

* Event organizers and all players involved have a full control of the ticket lifecycle and a secure access to all ticket operations.

With the implementation of our blockchain technology:

* Inconvenient Transaction fees are eliminated, forever.

* Buyers can purchase tickets using EVA tokens and other supported cryptocurrencies.

* EBT will enable event organizer to transfer payments collected to their bank account instantly.

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• CURRENT PLAYERS CANNOT OFFER A CONCRETE SOLUTION

Many players are currently leading the event ticketing industry with their centralized platforms:

Ticketmaster Ô Considered the main ticket sale platform, Ticketmaster enables event organizers to create and promote tickets for event. Organizers control the event while Ticketmaster sell the tickets acting as an agent.

Eventbrite Ô Eventbrite is an online ticketing platform providing an event management platform to manage registrations and on-site check-in. With over 2 million events hosted every year, Eventbrite has recently become one of the most adopted ticketing platforms for conferences, seminars, business and charity events, and concerts.

Cvent Ô Cvent is the most complete B2B event management platform providing event organizers with different solutions to manage registrations, travels, attendances, on-site registrations, and sell tickets online. Cvent is currently the most popular solution for large size corporations around the world.

StubHub Ô Originally founded as a small platform to buy and sell tickets, the system owned by eBay is now one of the largest ticketing platform operating in the secondary event sale market.

With the implementation of our blockchain technology:

* The EBT platform will verify the identity of event planners, promoters, and other players involved in the ticketing sale process. They will be subjected to the Know Your Customer process (KYC) eliminating any risks of frauds.

* When a fake event is created on the system, EBT will notify the ticket buyer and shut the event down, ensuring the exclusion of the event from the platform and an automatic refund.

ALL LEADING COMPANIES HAVE NOT BEEN ABLE TO ADDRESS THE KEY PROBLEMS AFFECTING THE EVENT SALES INDUSTRY. THE EBT PLATFORM, USING BLOCKCHAIN TECHNOLOGY AND SMART CONTRACTS, WILL PROVIDE SOLUTIONS TO THESE ISSUES AND ENABLE SECURE AND TRANSPARENT PEER-TO-PEER TICKET TRANSACTIONS.

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SOLUTIONS & PRODUCTS

THE EBT PLATFORM (Eventboost Blockchain Ticketing Platform)

• PLATFORM OVERVIEW

Over the past ten years, new technologies and innovative internet applications have produced a profound impact on the global ticketing market. Cloud-based event management systems and online ticketing solutions have rapidly changed the event sales industry.

The experience and success gained in building one of the most flexible and powerful event management platform available on the market, led us to the idea of using blockchain technology for ticket sale, validation, and management.

The EBT Platform will be a secure, efficient, decentralized platform, that provides event organizers, corporations and third-party ticketing systems with solutions to the biggest challenges currently affecting the event ticketing industry.

Our blockchain-based technology eliminates the limitations of existing centralized platforms, including counterfeit tickets, transaction fraud, and vulnerability to malicious attacks and single points of failure.

Event organizers can use the EBT Platform in two ways (see Fig. 2 - The EBT Ecosystem):

* In a natively integrated mode with Eventboost to experience an all-in-one tool to manage the whole event workflow and the ticket lifecycle.

* Using our Open API Infrastructure to connect their current ticketing system with EBT. Tickets will be configured on the third-party platform, but executed, validated and sold through the EB Smart Contracts.

Ticket buyers will use a high performing and user-friendly solution that will enable them to check and verify that the ticket purchased has been executed, validated, and secured in their wallet with no risk of fraud.

We will implement a new generation of event tickets, called EBTKTS, which is a type of non-fungible-token based on blockchain technology and regulated by event smart contracts.

We firmly believe that the broad adaptability and high flexibility of the EBT platform are the key elements for predictable scalability and growth.

All operations within the EBT Ecosystem are executed with its internal virtual currency, the EVA token, which will be used to set up the event’s smart contracts and handle all the transactions.

The transaction volume of EVA tokens will increase as a result of three key factors: the establishment of a stable customer base, the increase in events managed through the EBT platform, and the growth in the number of ticket transactions.

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Fig. 2 - The EBT Ecosystem

Figure 2. shows the EBT Ecosystem architecture. The EBT Platform is the blockchain component that governs and controls the whole system. EBT will be natively integrated with the existing Eventboost Platform and makes it disruptive. The EB Open API Infrastructure is the key element of the new platform, representing the gateway to the advanced blockchain features. The EB Open API will interface the standard functionalities provided by the Eventboost Platform with the advanced capabilities originated by smart contracts.

Event organizers will continue using Eventboost to manage private and public events, communication towards guests, and post-event activities, but ticket sales and management will be powered and controlled by the advanced features of the breakthrough built-in blockchain infrastructure. Tickets will be created using smart contracts and managed by event planners independently through their Ethereum wallet. Ticket buyers will be able to purchase EBTKTS directly with their wallet using EVA tokens.

This innovative configuration represents a unique example in the event management history. Event organizers will finally be able to transparently interact directly with ticket buyers without intermediaries.

At the same time, third-party ticketing systems will be able to integrate with the EB Open API in order to connect their platforms to EBT. They will be able to use EBT to manage and track ticket sales, run EB Smart Contracts, and use the EB Wallet with EVA. This will eliminate costs related to expensive installation or complex configurations.

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• EBTKTS: THE EVOLUTION OF TICKETS

The explosive growth of internet ecommerce and the ubiquity of smartphones, have made online electronic tickets (printed PDF or Bar/QR Codes on a phone) preferable over paper tickets.

Digital tickets have provided strong benefits:

* Reduction in box office lines

* Instant, global purchasing of online tickets

* Easy storage and retrieval of tickets from the cloud on any device

In this contest, Eventboost Blockchain Tickets (EBTKTS) will represent a further evolution of digital tickets. Tickets will be transformed into a secure digital asset, using blockchain and smart contracts controlled by the organizers, becoming the new standard for the event ticketing industry.

Each EBTKT is unique and can be managed using rules and restrictions previously defined, in total transparency for all platfor’s users. Also, each EBTKT will be a non-fungible-token on the Ethereum Blockchain: it can be managed and distributed to the EBT Ecosystem users' wallets according to predefined rules.

Purchased EBTKTS will be securely stored in the EB Digital Wallet, which will also enable buyers to resell and return the ticket. Ticket validation is ensured by EB Smart Contracts, which allow event organizers to monitor the entire ticket sale lifecycle (from issuance through redemption), and the transparency of all operations. Also, with the adoption of the EBT Blockchain Technology, event organizers will be able to regulate ticket payments, fees, commissions and any other form of exchange and resale.

• TOKEN IMPLEMENTATION

Blockchain technology is ideal for for event ticket sale because it eliminates any form of unauthorized and unverified human activities in the ticket sales processes.

The EBT Platform is the digital environment where all operations will be executed through its cryptocurrency: the EVA Token.

Although end-users can pay with fiat currencies or other cryptocurrencies, the EBT Platform will foster the utilization of EVA tokens. All significant ticketing benefits (such as discounts, early bird, priority seating, etc.) will be available only for consumers using EVA.

EVA Tokens can be used for:

* Ticket purchase, resale, return or exchange.

* Payments to cover the event expenses such as vendors, sponsors, etc.

* Purchase Eventboost products and other services related to the event (i.e., event app, event insurance, etc.).

* Profit distribution among all players involved (event organizers, promoters, ticketing systems, etc).

• THE EB APP

The EB App is a graphical user interface which allows ticket owners to interact with the EBT Ecosystem. It is a client application for web and mobile devices, and a server application able to manage data storage and interactions with the blockchain.

The EB App can handle:

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* Ticket Wallet management, using Open API

* Ticket purchase

* Ticket storage

* Ticket exchange and transfer

* Ticket resale rules set by the event organizer

* Communication with other ticket holders

* Event entry (ticket QR code for the on-site check-in stage)

The EB App represents an advanced interface for ticket buyers to simplify all procedures related to ticket purchase, resale, transfer, and redemption. All operations and transactions made with and through the EB App are settled and authorized by EB Smart Contracts (using the EB Open API) following the rules established by the event organizer before the ticket issuance.

The EB App allows the ticket buyer to operate transactions and purchase tickets in two different ways:

* Through EVA Tokens available in the Wallet (discounts apply when using EVA)

* By any fiat or cryptocurrency supported by the ticketing system

The EB App allows buyers to search for event tickets, register a new account or login, and purchase the ticket using either EVA tokens or debit/credit card.

• THE EB OPEN API INFRASTRUCTURE The EB Open API Infrastructure will represent the virtual bridge between current event management systems or ticketing platforms (not only event tickets) and the EBT Blockchain Layer. While the Eventboost Platform will be natively integrated with the EBT Platform, third-party ticketing operators and event management systems will be able to use the Open API infrastructure to connect with EBT.

The EB Open API is a software library that allows third-parties to interface with the core components of the blockchain technology on which the EBT platform is built. These components are:

* An Ethereum wallet that allows event organizers and third-party ticketing platforms to: a) generate EBTKTS using smart contracts b) receive and collect payments in EVA token

* A series of event smart contracts to generate EBTKTS and manage associated information such as ticket price, ticket description, ticket category, and much more).

This innovative solution won’t replace the third-party ticketing operators’ traditional system but will allow them to issue EBTKTS directly with the EBT Platform, giving them access to the most secure and transparent blockchain based ticketing system.

Existing ticketing systems, event organizers, and consumers will now be able to benefit from the adoption of our blockchain technology:

* Third-party ticket operators will provide their customers with an innovative and fraud-proof solution to sell tickets for their events.

* Event organizers will be able to control the entire event lifecycle by setting up the rules executed by smart contracts.

* Ticket buyers will purchase tickets securely and with no risk of frauds using EVA tokens.

Persuading third-party ticket operators and resellers to integrate with the EBT platform via Open API will entail considerable efforts concerning both marketing and sales.

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• HOW THE PLATFORM WORKS 1. Opening an account

The event organizer opens an account on the Eventboost platform through the EB App, using EVA tokens or other crypto or fiat currencies (a discount applies when using EVA). In case of fiat or other supported cryptocurrencies, the order placed is automatically converted into EVA tokens. For new accounts, the application will automatically generate an Ethereum Wallet through the EB Open API.

When the account is active, the organizer will be able to interface with the EBT blockchain layer and use all available components provided by Eventboost.

The EBT platform is natively integrated with Eventboost and enables the event organizer to configure events and sell tickets using the EBT blockchain technology and EB Smart Contracts.

If the event organizer is using a third-party event management or ticketing system, he can integrate his platform with EBT through the EB Open API Infrastructure to execute smart contracts, sell tickets in EVA, validate tickets transactions, and send them to the buyer’s EB Ticket Wallet. In other words, they will continue configuring and selling tickets on their current platforms, but they will use the EBT platform in a transparent mode to benefit from the latest blockchain technology.

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2. Defining an event

2.1. Creating and defining the event

The event planner can create an event using the Eventboost platform in its standard mode. In this phase, the organizer will be able to:

* Configure private and public events

* Manage the event’s communication process creating personalized email messages such as invitations, reminders, confirmations, save the date and many more messages

* Build beautiful and customized online event pages to collect guests’ details, preferences, and registrations (via online customized forms)

* Use the Eventboost on-site printing technology to print customized guest name badges in different paper formats before and during the event

* Manage the check-in stage at the event with a dedicated and strictly integrated tablet App (iOS/Android Tablets) to scan QR/Barcode and search guests by the last name

* Manage post-event activities such as follow-up campaign, “thank you” messages, surveys, analytics, reports, and much more.

2.2. Setting the EBTKTS requirements

When the event is configured, the event planner will be able to define EBTKTS requirements. EBTKTS are generated through EB Smart Contracts and deployed by the organizer through the EB Open API Infrastructure. During this phase, the event planner will be able to define the following EBTKTS features:

* Ticket description

* Ticket category (single buyer, multiple buyers, type of buyer, groups, variants, early bird, discounted, etc.)

* Amount of tickets

* Ticket fees (if any)

* Ticket resale policy

* Maximum ticket resale markup amount/percentage

* Ticket Resale fees or commissions

* Ticket return policy

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* Ticket returns fees (if any)

* Ticket cancellation rules, including timing and fees (if any)

* Profit distribution among ticketing system, organizer, promoters and any other player involved

Once rules and restrictions are set, the smart contract will generate EBTKTS to start the sales process on the EBT platform.

3. Buy or sell an event

The ticket buyer can search the event on the EB App using different keywords (event name, location, event list, event price, artist, and much more).

Once the user has chosen the desired event, they will use EBT to initiate an EB Smart Contract to purchase an EBTKT. The EB Smart Contract will check that all requirements are met (ticket availability, eventual availability of EVA token in the buyer's wallet, possibility to transfer the ticket, etc.) and transfer the EBTKTS to the buyer's wallet.

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THE PRIVACY MANAGEMENT SOLUTION (PMS)

• SOLUTION OVERVIEW

The new European General Data Protection Regulation has replaced the previous 1995 European data protection directive. General Data Protection Regulation, or GDPR, will overhaul how businesses currently process and handle data.

The new directive will enter into force on May 25, 2018, and European corporations, as well as not European Organizations (but operating in one or more EU Member States), must become compliant with these new procedures within the end of the year. Companies, Startups, individuals, Charity Organizations and other entities will be covered by the GDPR either as “controllers” or as “processors” of personal data.

The definitions of “personal data” and “sensitive personal data” are mainly the same as those within current data protection laws, and can relate to all information that is collected through automated processes.

However, there are several differences between the previous and the current regulation:

* The pseudonyms: personal data can be anything that allows a living person to be directly or indirectly identified. It involves a name, an email address, or even an IP address. It includes automated personal data, and it can also encompass pseudonymised data if a person can be identified from it.

* Individuals have the following rights: a. the right to be informed; b. the right of access; c. the right to rectification; d. the right to erasure; e. the right to restrict processing; f. the right to data portability; g. the right to object; h. the right not to be subject to automated decision-making. including profiling.

With our blockchain architecture, we will keep a trust-less audit trail for data interactions and manage access to user data. EBTKTS will distribute encrypted and sensitive user data securely.

Our platform will offer advantages to event attendees, event organizers, and service providers.

• BENEFITS FOR EVENT ATTENDEES

* Access the personal data the event organizer hold on them through Eventboost

* Know exactly how the data is being used

* Ask for errors to be rectified

* Stop or restrict the processing of their data

* Obtain and reuse their personal data

* Request and execute the deletion of their data

* Use the service provided to handle their personal data, even when attending events managed with third-party event management/ticketing system (right to data portability).

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* Be rewarded if they accept with a small amount of EVA tokens each time the event organizer asks to use their personal data after the license expiration date.

• BENEFITS FOR EVENT ORGANIZERS

* They are keeping personal data safe and secure.

* They can respond to data access requests.

* They use data in a transparent, appropriate, fair and permitted way.

* They have appropriate data management processes and controls in place.

* They have ways of minimizing errors, correcting inaccuracies and deleting data.

* They can respond thanks to us with- in 72 hours in the event of a data breach

* In case of a dispute, there is an audit trail of third-party contracts made with users who registered/attended an event.

* User's data will be stored in a third-party user-trusted location. Permission management and data-interaction will be logged within the blockchain.

In details, the organizers can define and easily document: a. all the personal data being stored b. the event where the data was acquired c. all the entities who shared accessed to the data d. timestamps from when the data was shared e. the length of time the shared data was under third party control

• HOW IT WORKS

* Organizers set up the event on the Eventboost platform

* Organizers upload the invitee list for the event (or they use existing lists stored in the Evenboost platform)

* If a guest has already registered for an event promoted through Eventboost in the past, and he gave the consent to his data management, the registration process is instantaneous. Indeed, before finalizing the registration and the purchase, the guest can log in his data management dashboard (provided by Eventboost). and the registration form will be automatically populated with the guest personal details.

* If a guest registers for the first time, the Eventboost platform will enable him to create his data management account in few steps.

* Data will be stored and encrypted in a third-party event attendee data escrow server, and each operation will be registered and secured within the blockchain.

* Each time the attendee allows the event organizer to access his personal data, he gains a small amount of EVA set by the organizer and executed through the blockchain. The token/s will be released and paid by the event organizer if the guest grants him access to his personal data until the end of data usage expiration date.

* If the attendee blocks the access to his personal data before the end of the period, the event organizer will be immediately notified (by email, message or with a CRM notification if any

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integration is in place), and the smart contract will take off the token the attendee previously received.

* At the end of the data period of validity, the organizer can use the Eventboost platform to request an update. The cost for the update service will be paid in EVA per User. Tokens will be distributed through smart contract to Eventboost and to the attendee to compensate the update of the data.

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THE EVENT SERVICE MARKETPLACE AND OTHER SERVICES

• SOLUTION OVERVIEW

Event organizers are fully aware of the complexity of organizing events. Event registration and ticketing are crucial, but there are also other aspects that every event planner has to take care of to make the event a success.

A few of the main challenges that any event organizer has to deal with include: on-site guest engagement tools, insurance services (for the venue, the equipment, guests, etc.), venue booking, vendor selection, sponsor management, and A/V providers.

Selecting among a variety of different vendors as well as using new products and services might be risky, difficult to handle, and sometimes stressful. For this reason, we envisioned the development of an event service marketplace integrated with our platform.

Our customers could buy partner products and services using EVA tokens. The smart contracts will keep the network reliable and encourage fair compensation.

• EVENT APP FOR GUESTS

Over the last few years, event apps have radically changed the way event organizers manage on-site guest communication and engagement. The event app facilitates interaction with participants and helps event planners provide guests with information about the event (agenda, locations, speakers, attendees, documents, QR/Bar code management, and much more).

Also, the use of the event app enables the event planner to engage guests during the event. The organizer can activate private social networks (where guests can post pictures, videos, comments, and chat with other attendees) and enable interactive functionalities such as live polls, real-time surveys, Q&A sessions, and mobile rewarding “gamification” tools.

Some “gamification” tools are:

* The “Leaderboard” – it allows the organizer to track guests’ interaction through the app and reward them at the end of the event. For instance, points can be assigned when a guest posts a picture on the social network, asks a question using the Q&A function, answer a live survey/poll, and much more.

* The “Sponsor Engagement” - this enables the event planner to drive measurable traffic from the attendees to the event sponsors’ booth and banner. For instance, QR codes are hidden throughout the venue (at the sponsor’s booth or next to their banner logo) and to be rewarded, guests need to scan and collect them all. Guests are motivated to visit sponsors’ booths and event sponsors are happy to increase the visibility of their brand.

Through the EBT platform, event organizers will be able to:

* Add fully customizable and integrated event apps for guests (provided by our partners). The organizer can purchase the event app with either EVA tokens or fiat currencies (a discount is always applied when purchasing products and services with EVA).

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* Track guests’ interactions at the event through the execution of smart contracts (when Leaderboard and other “gamification” tools are enabled).

* Connect sponsors with event attendees and reward them with EVA tokens. Event organizers will be able to purchase on the EBT platform other products and services provided by our partners such as:

* On-stage live services

* Check-in equipment (QR/Bar code scanners, tablets, name badge printers, wi-fi routers)

* Venue reservation (through integrated venue booking platforms)

* Travel and accommodation booking * Insurance Services

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PRODUCT DEVELOPMENT ROADMAP & BUDGET

ROADMAP

The product development timeline might not be final and is subject to change depending on the feedback we receive from our initial customers. PHASE 1: EBT PLATFORM, WALLET AND PRIVACY SOLUTION

Goal Develop and launch a fully-operational, blockchain-based ticketing system, with ticket wallet and GDPR compliant privacy management solution.

Budget EUR 2 Mln

Timing PMS GDPR Privacy Solution Q4 2018 EBT Platform and Wallet Q3 2019

PHASE 2: 3RD PARTY OPEN API INFRASTRUCTURE, EVENT APP PLATFORM

Goal Develop and launch the Open API Infrastructure and offering our solution to all the ticket vendors. Create and launch the Event App Platform.

Budget EUR 3 Mln

Timing Open API: Q4 2019 Event App Platform: Q2 2020

PHASE 3: EVENT SERVICES MARKETPLACE

Goal Develop and launch an Event Services Marketplace, to enable our customers to buy partner services and products integrated with our platform (event apps, insurance, and much more), giving all players the right compensation using smart contracts.

Budget EUR 4 Mln

Timing Technology: Q4 2019 Launch in the market: Q2 2020

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BUDGET The proceeds from the token sale will be used to fund the continue development of the project, including new users acquisition, platform’s research and development.

2% Security

3% Legal

10% Operations (Management, employee salaries)

10% Infrastructure

35% Marketing, sales, merchant acquisition & partnerships (expenses for attracting merchants, making partnerships with payment providers, loyalty program, etc.)

40% Product development according to development roadmap

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CROWDSALE DETAILS

The EVA Crowdsale and the corresponding token creation process will be issued by Eventboost SA, a Swiss Company Limited by Shares, and will be organized around smart contracts running on Ethereum.

Participants willing to support the development of the EBT Project can do so by directly sending Ether currency to the designated address. By doing so, they are purchasing EVA tokens at the rate of ETH 0,0001 per token.

Thanks to our partners Bitmax SA/Eidoo, participants can also support the project by sending EUR or CHF to a dedicated Swiss Bank Account. By doing so, they are purchasing EVA tokens at the rate of EUR 0,04 per token. THE BASICS

Jurisdiction of Issuance: Switzerland Legal qualification: Hybrid token (utility and payment token) Total Token supply: 1.000.000.000* Tokens for sale: 50% Token price: ETH 0,0001 ( ∼€ 0,04) TOKEN DISTRIBUTION

* Should there be any unsold tokens at end of the full sale period, all remaining unsold tokens will be not created.

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EVA SALE TIMELINE

The Eventboost EVA Token public sale will start the 28th of June 2018 and will last for two weeks. During these weeks, a sliding scale of bonuses will be applied: • Day 1 and 2 - 15% bonus • Day 3 and 4 - 10% bonus • Day 5 and 6 - 5% bonus • Day 7 until the end of the ICO - No bonus Before the public sale takes place, a private pre-sale phase will be held for strategic buyers, which will offer bonuses for volume purchases. The token sale soft cap is set at ETH 2.500 (€ 1 Mln), the hard cap is set to ETH 35.000 (€ 14 Mln.) Should there be any unsold tokens at end of the full sale period, all remaining unsold tokens will be not created. The sale will cease when all tokens are sold. All partners and employees at Eventboost will be allocated tokens as part of this sale, with a maximum total of 4% of the total tokens minted for all employees combined. These tokens will vest on a gradually increasing scale over a two-year period, starting six months from the final day of the sale period. An additional 4% of tokens has been set aside as an additional long-term retention incentive for existing and new team members. None of these tokens have been allocated yet and will not be allocated until 1 January 2019, at which point they will also be subject to a vesting schedule. TOKEN TECHNICAL INFO

The EVA token will be an Ethereum-based token of value. The token is a digital asset, bearing value by itself based on its underlying assets, properties and/or associated rights.

Ethereum-based tokens rely on a well-established Ethereum infrastructure, benefiting from several advantages:

* Security and predictability (as opposed to, for example, having to run an independent blockchain network).

* Use of robust and well-supported clients (Ethereum-based tokens can be managed with official Ethereum clients).

* High liquidity (interchangeable with other Ethereum-based tokens or Ether), easier listing on exchanges with infrastructure already in place.

EVA Ethereum-based token contract complies with the ERC20 standard. More detailed info about the ERC20 standard can be obtained from: https://github.com/ethereum/EIPs/issues/20

After the ICO, all the products/services available on the Eventboost website could be purchased in EVA with a discount compared to the original price payable in fiat currency.

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MANAGEMENT TEAM AND ADVISORS

THE EVENTBOOST MANAGEMENT TEAM

Our team consists of successful entrepreneurs and expert managers who have many years of experience and success in the digital and startup world. We all share a passion for emerging technologies and new digital products and services, and this has helped us establish Eventboost as a leader in the industry.

The EBT project is managed by a team of high-end professionals with demonstrated skills and unquestionable accomplishments in many key areas, including blockchain applications, credit, digital payments, data protection, software and product development as well as digital products sales and marketing.

The EBT project does not exist in a universe separate from the current event ticketing world, rather it represents the innovative solution we intend to develop to address the main issues that our customers and their ticket buyers have been experiencing in the past. Just as the introduction of online ticketing platforms did over 10 years ago, we are running this ICOs with the consciousness that the EBT project will radically change the event ticket marketplace.

We firmly believe that the experience gained with Eventboost, the exceptional team’s background and its outstanding reputation represent an incredible added value that will foster the company and the EVA token success for the years ahead.

FRANCO BONDI Group Managing Director

After graduating with a degree in Economics in 1991, Franco spent several years working in sport marketing and later in political communication. He founded his first startup - Quadrante - one of the first Italian digital agencies, where he held the role of Chairman and CEO until March 2014. In the last 15 years, he founded and managed several digital Companies, including: Web Marketing Tools, Jakala, Kangaroo, +Plugg and Eventboost. He has successfully completed 3 exits. Many years of Experience as external professor at the Bologna University (1991-1999) with a seminar named “The impact of new technologies on Company Organization”. He continues teaching in areas of Entrepreneurship and Open Innovation.

ANTONIO FERNE Chief Operating Officer

Originally from Bologna, Italy, Antonio is the founder and current Chief Operating Officer of Eventboost. Once graduated in Business and Economics, he became a Chartered Account and specialized as Auditor, working internationally for prestigious tax consulting firms. In 1996, his passion for technology and faith in the emerging role of innovative digital solutions, led him to found Quadrante, one of the first Italian digital agencies where he undertook the position of General Manager until March 2014. Over the past fifteen years, Antonio has specialized in digital marketing and SaaS product development, gaining experience in communication, Search Engine Optimization (SE0), and marketing automation. He is passionate about Startup and innovative software-based solutions.

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CORRADO DEL FANTI Chief Marketing Officer

Corrado has extensive experience as an international manager of marketing and communication in the world of luxury goods. After graduating with a degree in Political Sciences, majoring in International Economics, Corrado began his career at Saatchi & Saatchi. He then moved to the Corporate world – motor vehicles, fashion and luxury yachts – where he occupied various posts in several multinationals, such as: Honda, Volvo, Ferretti Yachts, Azimut Benetti, and Santoni. He has been teaching Luxury Management at Milan’s Cattolica University and at Rome’s Luiss University, as well as at the business school of the Il Sole 24 Ore daily newspaper. He is an innate networker, intriguing and sensitive to excellence.

LUIGI TENTI Chief Technology Officer

Born in the brilliant Romagna, he now lives in Bologna where he started his career in 1998 with a solid degree in Computational Engineering. When the Internet is still a newly born baby, Luigi is a junior programmer at Quadrante, one of the first digital agency in Italy, where he immediately reveals his execution capacity, his analysis and problem-solving attitudes and his technology centric personality. So, in just a few years he qualifies himself for the CTO position. It’s him who loves good things, an excellent red wine that makes all things appear friendlier, it’s him to gain a civic honor medal and it’s him the one who love exceeding performance – a brave plunge to save a life or powerful software architecture.

SABRINA MASTALLI Customer Care Manager

She shares her life between Switzerland and Italy, carrying the suitcase of 20 years of multifaceted experience in media and digital authoring, from old fashioned Jaka books to video and film post-production, from web to apps, being a product specialist for high-end editing and digital effects at Quantel, Discreet Logic, Softimage. She has given production support to customers all over Europe and while member of the Digital Studio user interface experience team, and she has lived in Montreal. She volunteers and manages programs of community engagement in West Africa for BBC and other international organizations with an educational background in Literature and Philosophy and a recent specialization in Media Anthropology at the Cambridge University. She loves very human projects dressed in technology.

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FRANCESCO PRANDONI CEO Eventboost Inc.

Graduated in Mechanical Engineering at Politecnico di Milano, split between Italy and the States since ever, Francesco plays without hesitation his distinctive role in senior positions at large corporations where he gives his valuable contribution as a manager in procurement and logistics. He finally settles down in New Jersey, and in 1999 he establishes Doc International, an international company devoted to corporate meetings for the pharmaceutical industry. 20 years of entrepreneurial activity, marketing, sport management, an intense experience spread all over for also pure passion. It’s a never-ending activity to orchestrate and manage everybody’s vital events. He is currently the CEO of Eventboost Inc.

STEFANO ROCCA Director of Business Development, U.S., Canada, Central-South America

Originally from Rome, Italy, Stefano moved to New York in 2014. Graduated in Political Science, with a major in International Relations, he is the Head of Business Development at Eventboost USA since 2016. Stefano is a blockchain enthusiast, passionate about innovative digital products, and a true technology believer, with experience in B2B and B2C sales, SaaS products development, and market growth strategy. His innate ability in contract negotiation and sales motivation facilitated the company expansion in North, Central, and South America. Stefano’s 15+ years in the Scout Movement played a crucial role in his education and the development of his leadership skills.

MICHELE DE BUONO Chief Blockchain Technology Officer

Michele is the CEO, Chairman, and Co-Founder of Scai Lab Srl (80+ employees, SCAI Group subsidiary company). He is a blockchain early adopter and enthusiast, with experience in the ICT Innovation environment, specifically applied to Fashion, Cybersecurity, and Blockchain (15+ years). His solid performance track records in turnaround and start-up projects, specifically on e-commerce and cybersecurity fields, make him as one of the most innovative and respectful executives in Europe. He is Senior Partner at Italian Cybersecurity District in Cosenza, Italy in collaboration with Poste Italiane (Specialties: Brand Protection, Mobile Security, Identity Management), and also co-founder of an early stage startup – Inzhoop – that developed the first mobile light wallet for the Ethereum blockchain.

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THE EVENTBOOST ADVISORS

FEDERICO ZAMBELLI HOSMER General Manager, PayPal Italia

Federico is the General Manager of PayPal Italy since February 2017. Graduated in Business and Administration, with a 24-month Executive MBA at the University of Bologna, Federico has a strong background in marketing, ePayment, and business development. Before joining PayPal, he has been working for leading companies operating in both the payment and the financial sector such as Compass Spa, and CRIF Group. During eight years at PayPal, Federico has also covered critical executive positions as Head of Market Development in Italy, and Head of Small and Medium Businesses for Western Europe in Paris. His result-driven attitude focused on customers’ satisfaction has contributed to the company expansion in Europe. He is passionate about new business challenges, starting from scratch in innovative scenarios.

PIERO CRIVELLARO Vice President Public Policy - South Eastern Europe, MasterCard

Piero is a Government Relations professional with several years' experience in public affairs, communication and advocacy in Europe. He has worked across sectors, with a particular focus on financial services, including work on insurance, consumer/mortgage credit, payments and credit/business information. His experience has also included building up government relations plans within companies in the field of data protection, e-commerce and agro-food, with a particularly strong background in European countries and on EU lobbying and advocacy campaigns that help make the case for legislative change. Appointed by the EU Commission as expert at the EU Expert Group on Credit Histories.

ANTONIO ALLEGRA Italian Market Director Stickers & Cards, Panini S.p.A.

Antonio is working in the Panini Group since 1993. He has strong experience in Marketing and licensing management of sport, entertainment and educational products (sticker and trading card collections, etc.) linked to the media strategy and plan. He managed for the Company Partnerships and co-marketing operations, Institutional and PR activities, Statistical analysis of market trends and economic models. He founded and directed for 10 years the new media department following for the Group the Internet and wireless applications development on an international basis.

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EYAL OSTER President, Mobile Bridge

Eyal is one of MobileBridge’s co-founders and today as President, he continues to drive the company’s overall vision and strategy. Eyal has more than 20 years of experience in leadership roles in both software and hardware companies and start-ups. These include aiPixel in which he led the development of the Nasa space shuttle solid state flight recorder program and won the ‘Partner of the Year’ award for the International Space Station video compression program, and Ai-Tech which was sold to Stern group. Blockchain Investor and enthusiast, he is speaker in many blockchain related conferences and meetings.

RICCARDO POZZI International relation Advisor

Graduated in International Law, Co-Founder of Cool Sequence a Blockchain consultancy firm, Riccardo is one of the Eventboost advisors since 2017. In January 2018, he was appointed as OSCE Special Representative on Youth and Security. Together with his colleagues, he advises the Chairperson-in-Office on youth policy issues and the impact of blockchain and new technologies on Security. He has previously worked as Advisor to the Chairman of the Italian Senate Standing Committee on Foreign Affairs, and he is also Professor at the School of Governance and Politics of the Moscow State Institute of International Relations of the Ministry of the Russian Federation (MGIMO University). Beyond his work, he is also Junior Fellow of the Aspen Institute, founder of the Transatlantic Youth Summit, and Program Director at the Centre for Eurasian Studies.

MATTEO DE BRABANT CEO, Jakala Group Graduated in Business Administration in 1998 at the Luigi Bocconi, University of Milan, with major in Economics and Commerce. Matteo began his professional career at Alcatel, working for the marketing headquarter in Belgium. In 2000, he founded Jakala, which later became Jakala Group, a major shareholder of Seri Jakala, currently the leading company in Italy and among the first European players in the “Martech”, with over 150 million revenues. In 2003, he founded Arimo Cooperativa Sociale, a non-profit Organization with the aim of opening an educational community for minors and creating new and concrete paths of support for economic, educational and social autonomy, for adolescents (aged 14-18) in difficulty. In 2012, he was one of the founding partners of Alkemy SpA recently went public at the Italy AIM Stock Exchange.

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YOUNGSOOK PARK Professor and Blockchain - AI Futurist

Professor Youngsook Park is teaching Futures Studies at Design Graduate School – Ewha Women’s University. Actually she is highly involved in global blockchain initiatives and among others: Korea Chair at Global Woman in Blockchain, Co-Chair at Global Blockchain AI Council, Co-Chair at Global ICO Association, Korea Chair at Bitnation. She focused her research activities on blockchain and AI assessing the impact of these technologies on our present and future society. As Chief Editor at BlockchianAI News in Seoul Korea (http://blockchainai.kr/) she writes on a daily base article on different arguments related to the Blockchain – AI world.

MAJA VUJINOVIC CEO, OGroup

Maja Vujinovic is committed to a future where innovative technologies such as blockchain and AI enhance and support the global human experience. As CEO of OGroup, Maja focuses on investing in technologies and advising companies looking to innovate with applications of emerging tech that are driving disruption in business models. In her previous role as Chief Innovation Officer of Emerging Tech & Future of Work at General Electric, Digital, she drove change in one of the world’s largest technology companies. Maja spearheaded company-wide innovation around legacy systems and how blockchain could aid in development of agile business processes and anticipate market changes, minimizing investment risk.

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Terms and Conditions

The Terms and Conditions (the “T&C”) apply to the buyer of the EVA Token (hereinafter the “EVA” or the “EVA Token”) and user of the Eventboost platform (the “User”). PLEASE READ THESE TERMS CAREFULLY BEFORE PARTICIPATING TO THE TOKEN SALE. THE T&C AFFECT YOUR OBLIGATIONS AND LEGAL RIGHTS, INCLUDING, BUT NOT LIMITED TO, WAIVERS OF RIGHTS AND LIMITATION OF LIABILITY. IF YOU DO NOT AGREE TO THESE TERMS OF SALE, DO NOT PURCHASE TOKENS.

By purchasing the EVA Token during the token sale period (hereinafter the “Token Sale”), in the jurisdiction of Switzerland, you will be bound by these T&C, and all terms incorporated by reference. Your purchase of EVA Tokens is subject to these T&C.

Applicability

1. The following T&C constitute the agreement (the “Agreement”) between Eventboost SA (hereinafter “Eventboost” or the “Company”), a Swiss Company Limited by Shares incorporated in Chiasso, and you with respect to the purchase of the EVA Token and the use of the services offered through the Eventboost platform. By using our services, you are agreeing to be bound by the T&C in its latest version. You are aware that Eventboost may change this T&C at any time at its sole discretion. Your continued use of the Eventboost platform or your continued hold of the EVA Tokens means that you accept any new or modified terms.

Services

2. Eventboost developed a platform which simplifies guests management complexities before, during, and after any events.

3. Eventboost will develop a secure, efficient, decentralized blockchain-based platform that provides event organizers, corporations and third-party ticketing systems with solutions to the biggest challenges currently affecting the ticketing industry.

4. Eventboost has released the “EVA Token” the internal digital currency for its blockchain ticketing platform, which gives access to the platform and ensures the execution of all operations.

5. Eventboost does not allow the deposit, withdrawal or direct exchange of assets between Users of the service. Eventboost is not a market-maker. All purchase and disposal of crypto assets by Eventboost take place through third-party exchanges, platforms or agents.

The EVA Token

6. EVA Token functions as a utility token on the Eventboost platform, which will allow Users the access of the Eventboost platform. Through the Token Sale, the Users acquire the rights to use the Eventboost platform.

7. EVA Token does not have the legal qualification as a security since it does not give any rights on dividends or interest. EVA Token does not have the legal qualification as a payment token, since it is not intended to be used as a means of payment to acquire goods or services outside Eventboost’s services, or a means of money or value transfer. EVA Token is final and non-refundable. EVA Token is not a share and does not give any right to participate in the general meetings of the Company. EVA Token cannot have a performance or a particular value outside the Eventboost platform. The purchase and use of EVA Token shall therefore not be done for speculative usage.

8. EVA Token can be purchased during the Token Sale directly from the Company or after the Token Sale at the Company or any exchanger.

9. Any User purchasing EVA Token expressly acknowledges and represents that she/he has carefully reviewed the T&C and fully understands the risks, costs and benefits associated with the purchase of this token as indicated in the T&C.

Knowledge required

10. The User undertaking to purchase EVA Token in relation to the Token Sale should ensure that she/he understands and has significant experience of cryptocurrencies, blockchain systems and services, and that she/he fully understands the risks associated with the Token Sale as well as the mechanism related to the use and custody of cryptocurrencies.

11. Eventboost shall not be responsible for any loss of EVA Token or situations making it impossible to access to EVA Token, which may result in any actions or omissions of the User or any person undertaking to acquire EVA Token.

Voluntary Know-your customer (KYC)

12. There will be a KYC procedure that Users will have to perform within the Eventboost platform in order to contribute to the token sale and to accept that Eventboost can refuse any payment which is not compliant with the internal due diligence.

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Risks

13. Acquiring and storing EVA Token involves various risks, in particular that Eventboost may not be able to further develop its platform. Therefore, and prior to acquiring EVA Token, any User should carefully consider the risks, costs, and benefits of acquiring EVA Token within the Token Sale, and, if necessary, obtain independent advice in this regard. Any interested person who is not in the position to accept nor to understand the risks associated with the activity Eventboost or any other risks as indicated in the T&C, should not acquire EVA Token, at this stage or later.

Important Disclaimer

14. The T&C shall not and cannot be considered as an invitation to enter into an investment. They do not constitute or relate in any way nor should they be considered as an offering of securities in any jurisdiction. The T&C do not include or contain any information or indication that might be considered as a recommendation or that might be used to base any investment decision. This document does not constitute an offer or an invitation to sell shares, securities or rights belonging to Eventboost or any related or associated company. EVA Token will be used as a utility token and is not intended to be used as an investment.

15. Any information in the T&C is given for general information purpose only and is relevant to the day it has been written and Eventboost does not provide with any warranty as to the accuracy and completeness of this information now or in the future.

16. The offering of EVA Token on a trading platform is done in order to access the Eventboost platform, purchase services related exclusively to the latter and not for speculative purposes.

17. Eventboost is an operative entity managing the Eventboost platform. Eventboost is not a financial intermediary according to Swiss Law and is not required to obtain any authorization for Anti Money Laundering purpose.

18. Regulatory authorities are carefully scrutinizing businesses and operations associated to cryptocurrencies in the world. In that respect, regulatory measures, investigations or actions may affect Eventboost’s business and even limit or prevent it from developing future operations. Any person undertaking to acquire EVA Token must be aware that the Eventboost business model and the T&C may change or need to be modified because of new regulatory and compliance requirements from any applicable laws in any jurisdictions. In such case, any person undertaking to acquire EVA Token acknowledge and understand that neither Eventboost nor any of its affiliates shall be held liable for any direct or indirect loss or damages caused by such changes.

19. Eventboost will do its best to launch all of its operations and further develop the Eventboost platform. Any person undertaking to acquire EVA Token acknowledges and understands that Eventboost platform will function and provide access and services as at the launching of the crowdsale. Depending on further potential developments of the Eventboost platform, other services may be released and offered to the Users.

20. Acquiring EVA Token shall not grant any right or influence over Eventboost’s organization and governance to the Users. These tokens will be issued by a technical process referred to as a «Blockchain». This is an open source IT protocol over which the Company has no rights or liability in terms of its development and operation. The token distribution mechanism will be controlled by a Smart Contract; this involves a computer program that can be executed on the Ethereum network or on another blockchain network that is compatible with the Smart Contract programming language. User acknowledge and understand therefore that Eventboost (incl. its bodies and employees) assumes no liability or responsibility for any loss or damage that would result from or relate to the incapacity to use the EVA Token, excepted in case of intentional misconduct or gross negligence.

21. EVA Token is based on the Ethereum protocol. Therefore, any malfunction, unplanned function or unexpected operation of the Ethereum protocol may cause the EVA Token network to malfunction or operate in a way that is not expected.

22. Employees of Eventboost are allowed to operate with EVA Token at market price if they are not in knowledge of information that may modify the price of the EVA Token.

Representation and Warranties

23. By participating in the Token Sale, the User agrees to the T&C and in particular, they represent and warrant that they:

i are authorized and have full power to purchase EVA Token according to the laws that apply in their jurisdiction of domicile;

ii are not a U.S. citizen, resident or entity (a “U.S. Person”) nor are they purchasing EVA Token or signing on behalf of a U.S. Person;

iii are familiar with all related regulations in the specific jurisdiction in which they are based and that purchasing cryptographic tokens in that jurisdiction is not prohibited, restricted or subject to additional conditions of any kind;

iv are not acting for the purpose of speculative investment; v live in a jurisdiction which allows Eventboost to sell the EVA Token through a crowdsale without requiring

any local authorization;

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vi does not lives in a jurisdiction which is qualifying token issued through a crowd sale as securities; vii will not use the Token Sale for any illegal activity, including but not limited to money laundering and the

financing of terrorism; viii are solely responsible for determining whether the acquisition of EVA Token is appropriate for them; ix are acquiring EVA Token exclusively for use of the Eventboost platform; x understand the risks associated with the Token Sale (incl. the risks related to the non-development of

Eventboost platform and operations) and xi understand the use of cryptocurrencies and its associated risks. xii acknowledges and accepts that the EVA Token crowdsale is taking place within a Swiss legal environment that is still

under development.

Intellectual Property Rights

24. To the extent that copyright trademark or any other intellectual property rights exist in the Eventboost platform, such as software, know-how, analysis or programs, those existing and future copyrights and other intellectual and industrial rights (hereinafter “IP rights’) belong solely to Eventboost and its affiliated companies and you as a buyer do not and will not have any related rights in such IP Rights.

Limitation of Liability

25. Eventboost, as well as its officers, directors, agents, joint ventures, employees, suppliers and advisors and anyone on its behalf, assumes no liability or responsibility for any loss raised from the Token sale, arising out of or related to the use of the Eventboost platform or any technical, interruption or malfunction of the Eventboost platform.

26. The limitation of liability set out above shall not be applicable in the event that Eventboost, or a Eventboost-employee, has caused the damage by intentional misconduct or by gross negligence.

Severability

27. If any of the provisions of the T&C or of the Agreement are deemed to be invalid, void or unenforceable, the remaining provisions shall continue in full force and effect.

Applicable Law and Jurisdiction

28. The T&C are subject to and governed by Swiss Law to the exclusion of Swiss International Private Law and any International Treaties. Any User and Eventboost agree to seek an amicable settlement prior to bringing any legal action All disputes arising from or under these T&C shall be resolved by arbitration in accordance with the Swiss Rules of International Arbitration of the Swiss Chambers of Commerce in force on the date when the Notice of Arbitration is submitted in accordance with these Rules. The arbitration panel shall consist of one arbitrator only. The seat of the arbitration shall be Chiasso, Switzerland. The arbitral proceedings shall be conducted in English.