Europeana Creative: Creative re-use of cultural heritage
83
Creative Re-Use of Cultural Heritage: Europeana Creative Lizzy Komen, Netherlands Institute for Sound and Vision "Make it Happen: Creating Business“ Conference Porto, June 4, 2015 @lizzykomen [email protected]
-
Upload
lizzy-komen -
Category
Presentations & Public Speaking
-
view
330 -
download
0
Transcript of Europeana Creative: Creative re-use of cultural heritage
Creative Re-Use of CulturalHeritage: Europeana Creative
Lizzy Komen, Netherlands Institute for Sound and Vision
"Make it Happen: Creating Business“ ConferencePorto, June 4, 2015
Intro Sound and Vision
Europeana Creative & Europeana
Re-use of cultural heritage content
GLAMs and Creative Industries
Film from 1898 onwardsTelevision from 1951Advertising 1920Cinema journals ‘22–’80Radio from 1934Dutch royal family collectionDutch football league archive National Music ArchiveObjects related to mediaWeb videoAmateur film Documentary filmPhotographsWebsitesVisual art collections…and much more.
a million hours
“We enable everyone to utilize the collections to learn, experience and create.”
“Images for the Future” digitisation programme (2007-2014)
137.200 hours video MXF SD (HD for Film)17.510 hours film (DPX and MXF)123.900 hours audio WAF1.200.000 photo’s TIFF
http://beeldenvoordetoekomst.nl/publicatie/
9
Europeana: Europe’s portal to cultural heritage
42 million records from 2,500 European galleries, museums, archives, libraries
images, sounds, texts, video, 3D
31 languages
Metadata under CC0
Europeana Creative
creative re-use of digitised content
how?
critical mass of content for re-use
Europeana Content Re-use Framework
Europeana Labs & technical infrastructure
co-creation events
five Pilots
series of challenge events with the creative industries
incubation of the most viable projects
the project
February 2013 – July 2015 (30 months)
CIP ICT PSP Best Practice Network
Call: CIP-ICT-PSP-2012-6• Theme 2: digital content, open access and creativity
26 partners from 14 EU member states
Coordinated by the Austrian National Library
835 person-months effort
Budget: € 5,312,514
EU contribution: € 4,250,000
project partners
content providers
Europeana
creative industries hubs
living labs
technical & multimedia experts
business planning specialists
Europeana Labs
“Europeana Labs is a playground for remixing and using your cultural and scientific heritage.”
“It is both an online space and a network of real-world places for inspiration, innovation and sharing.”
brand proposition
what is the goal? achieve much higher rates of use of Europeana (Network) metadata and associated content
who are the users?
the developer inspired to or paid to develop based on our API and/or code
the creative industry professional or entrepreneur with a commercial motivation to remix or republish heritage
the designer-developer or multi-disciplinary teams who want to do both of the above
‘The cultural & creative industries account for 4.2% of GDP in Europe (€535.9 billion and more than 7 million workers).* 3rd largest employer after construction and F&D…’*
*Creating growth | Measuring cultural and creative markets in the EU
Economic impact
“CCIs have impacts that go far beyond leisure, entertainment, jobs or economic growth. They also provide invaluable social cement; they contribute to the feeling of belonging to a society; in short, they help forge a European identity.”*
*Creating growth | Measuring cultural and creative markets in the EU
Social impact
‘..innovation is now widely recognised as encompassing more than just technological and scientific innovation. Soft innovation and creative design processes are increasingly relevant in this context’*
Infrastructure impact
*Entrepreneurial Dimension of the Cultural and Creative Industries, 2014
Website and API
Living LabsIncubationHands-on support
labs.europeana.eu
featuring pre-selected, high quality datasets
open licenses and links to original files
direct links to search portal and API Console
updated each month as data is added &
enhancedspecial focus on Europeana Creative
challenges
for all the great things people have done
inspirationtools & Codecollaborationpromotion
Example: Google Field Trip app
Example: Europeana Beacon
contentre-use ....
Europeana will be highlighting digital objects that meet re-use recommendations
additional search tools that allow to identify content suitable for re-use
Europeana will expose direct link to full-size object via API
content for re-use
images with min. 800px
direct links to 300dpi images
rights statements that allow re-use
Europeana re-use requirements
Co-Creation
a space to work…What: Discussions and co-design activities around content and processes for digital/offline projects
Why: In order to inspire, guide and help the development of pilots and projects
When: At the very beginning of ideas and concepts
Where: In ad hoc open and collaborative spaces/contexts
Who: - Professionals from the Creative Industries- Content providers / Heritage institutions- Developers / programmers of applications- Designers and creative minds of different fields- Other stakeholders
Pilots
5 Themes – 5 Pilots – 3 (5) Challenges
Started Nov. 2013Started May 2013 StartedMay 2014
History Education Pilot
History Education Historiana Apps
An exemplar application of the Analysis Tool using a satirical map from the National Library in France. The Analysis tool can be used for free by educators to create their own online learning activities at http://apps.historiana.eu. For a video tutorial, click here.
Natural History Education Pilot
serious adventuregame
located inMuseum für Naturkundein Berlin
MemoryMatch:game for children
Application code on GitHub: https://github.com/semantikaeu/memorymatch/
Social Networks Pilot
‘Sound Connections’
invite communities to interact
enrich sounds withEuropeana materialsand other websources
Tourism Pilot
recreate paintings and images and share via social media
Design Pilot
Business Models for Pilots
http://pro.europeana.eu/europeana-creative/project-documents
Business Model Canvas by Osterwalder and Pigneur
Challenges
identify, incubate and spin-off viable projects
based on the 5 thematic areas of Europeana Creative
pilots as inspiration
Challenge winner receives support package
– technical, strategic and business support to help develop the idea and get the business started
Tripmaps/ Zeitfenster/Pathways/Timepatch/Public Domain City/ Gallery Dynamic
GLAMs* and Creative Industries
*Galleries, Museums, Libraries, Archives
What Creative Industries want
content:
high quality (and curated) content
pre-selected content collections
show possibilities of available metadata
technical:
further developed integration of Europeana API
improved search functionality in Europeana and via Europeana API
offer inspiration
It‘s all about the quality!
What do GLAMs need to offer?
content “fit for purpose”
high quality
easy access – easy to find
interesting material
open licenses
sufficient metadata
tagging, filtering
technical aspects
available direct link, reuseable format
more information
http://www.europeanacreativeculturejam.eu/
Europeana Space www.europeana-space.eu
Re-use Europeana content in SmartTV applications to create new TV experiences
Europeana TV pilot
Led by Sound and Vision
Nightingale & Canary by Andy Thomas
As part of the eCreative Social Networks Pilot, commissioned by Sound and Vision
http://vimeo.com/103364847
Lizzy [email protected] @lizzykomen & @benglabs
Thank you!www.europeanacreative.eutwitter.com/eCreativeEUwww.facebook.com/EuropeanaCreativehttp://ecreativedesign2015.istart.org/
With slides from:• Max Kaiser• Harry Verwayen• Johan Oomen
