E U R O P E A NPATENT REFORMFO R UM U S A

WHY A WAIT AND SEE APPROACH WILL MAKE YOU LOSE OUT TO YOUR COMPETITORS

S I L ICON VALLEY, DECEMBER 10 | NEW YORK, DECEMBER 12

S P O N S O R S

S U P P O R T E D B Y

FREE FOR

IN-HOUSE CO

UNSEL

w w w . m a n a g i n g i p . c o m / e u p a t e n t u s a

BENEFITS OFATTENDINGDelegates are invited to attend a fullday of training and discussions to hearfrom, and network with, leadingexperts on the European PatentReform. All delegates will be party toimportant debates about the mostsignificant changes in the Europeanpatent system and will have theopportunity to contribute as well as tolearn. Attending this forum will allowcorporations to enhance their IP rightsand protection in Europe and get ahead-start on their competitors.

The topics will equip attendingcorporations with the necessary meansto strategise for building a robust andprofitable patent portfolio. Whetheryour industry is pharmaceuticals,software, technology & telecoms orautomobiles & aviation, this forum willcater to your needs and concerns.

WHO YOU WILLMEET• Patent counsel

• General counsel

• Private practice lawyers

• Heads of IP

• Heads of legal

• IP director

• IP Manager

• Head of litigation

INTRODUCTIONWith the onset of the European Patent Reform and Unitary Patent Court fastapproaching, now is the time to look at how this will impact your work and startmaking necessary adjustments to your strategy. MIP’s European Patent ReformForum USA is tailored to a US audience and will discuss the unified patent courtand the unified patent in detail. It will also take an in-depth look at the most press-ing issues for US companies such as: winning opposition proceedings without dis-covery; why you shouldn’t be scared of bifurcation; litigation planning and forumshopping in the European Unified Patent Court; alternative European IP dispute res-olution; and global litigation strategies.

By discussing the next steps and most recent updates of the European PatentReform, this forum provides an invaluable analysis of the details and specifics ofthe UPC, the unified patent and litigation strategies under the new court. By look-ing ahead and focusing on what US IP specialists need to be aware of, the forumwill help you to create a strong IP strategy for Europe. It is a learning opportunityfor IP experts who want to have a head-start on their competitors.

The programme addresses the major issues at hand and will encourage highest-level debate on all of the pertinent topics and technical matters from the varied per-spectives of a wide range of stakeholders. In addition to this, MIP brings to theagenda its global expertise to offer you cutting-edge guidance on handling IP port-folios under the new UPC. The MIP European Patent Reform Forum USA bringstogether leaders in corporations, service providers and the sciences and, ofcourse, leading legal experts to discuss and impart valuable knowledge.

WHAT YOU WILL LEARN• Get to know the European Unified Patent Court in great detail

• Discuss split proceedings and bifurcation

• Learn how to win opposition proceedings without discovery

• Join analysis on litigation planning and forum shopping in the EuropeanUnified Patent Court

• Find out about the status of fees

• Listen to cost saving alternative dispute resolution options in Europe

• Debate how the UPC will impact on your global litigation strategy

S I L I CON VA L L E Y, D EC EMB E R 1 0

N EW YORK , D EC EMB E R 1 2E U R O P E A NPATENT REFORMF O R U M U S A

TO REGISTERVisit: www.managingip.com/EUPatentUSA

Call: 852 2842 6980

Email: register@managingip.com

• Michael Schneider, partner, WraggeLawrence Graham & Co

• Kim Jessum, associate general counsel,Heraeus Incorporated

• Gottfried Schüll, partner, COHAUSZ &FLORACK

• Arwed Burrichter, partner, COHAUSZ &FLORACK

• Katy Motiey, Chief Legal Officer,Spansion

• Subroto Bose, IP counsel, AlteraCorporation

• Michael Moore, deputy general counsel,IP, Rambus Inc.

• Koen Bijvank, partner, V.O.• Tim Powell, partner, Powell Gilbert

• Penny Gilbert, partner, Powell Gilbert• Ken Korea, head of US IP Centre,Samsung

• Dmitry Tulchinsky, intellectual propertyliason, DuPont Industrial Biosciences

• Roger Kuan, senior IP counsel, ThermoFisher Scientific

CONFIRMED SPEAKERS

8.00 Registration

8.45 Opening remarks by Managing IP

8.50 The Unitary Patent• What does the new patent look like? How does it work?• Pros and cons of filing the UP in comparison to a national patent• Strategic advice for prosecution• A guide to the translation regime• An overview of costs and implications for your budget

9.40 Understanding the Unified Patent Court in detail• How to best understand and utilise the new divisions and structures• A practical guide to making best use of the courts and mitigating costs• Strategising in advance to gain a competitive edge over your competitors

10.30 Coffee break and networking

10.50 Bifurcation: Why you shouldn't be scared of it• What is it, and how does it work?• Evaluating pros and cons of bifurcation• What can you learn from current German practices?• Implications of bifurcation for US companies, and how to handle them

11.40 The European Court of Justice and the Unified Patent Court• How does the European Court of Justice impact on the UPC?• Issues you need to be aware of when doing business in Europe• When the ECJ will be able to review issues of law, and how can you utilise this for your own objectives

12.30 Lunch

13.20 How to win opposition proceedings without discovery• The benefits and pitfalls of discovery• Similarities with and lessons learned from PTAB proceedings

14.10 Litigation planning and forum shopping in the European Unified Patent Court• Game over? Litigation planning and strategy under the new UPC• Risks and opportunities of forum shopping in Europe

15.20 Coffee break and networking

15.40 Alternative IP strategies parallel to the UPC• Avoiding costly litigation: dispute resolution alternatives in Europe• Best practices and strategies to utilise: third party observation; opposition; and central revocation• Interdependency and interplay between existing legal mechanisms and the UPC

16.30 Industry discussion: Global litigation strategies• How to utilise simultaneous proceedings in a number of countries to get ahead of your competitor• Which countries are best suited to invalidate your competitor's patents• Best global litigation practices on limited budgets

17.20 End of conference

DRAFT TOPICS

S I L I CON VA L L E Y, D EC EMB E R 1 0

N EW YORK , D EC EMB E R 1 2E U R O P E A NPATENT REFORMF O R U M U S A

S I L ICON VALLEY, DECEMBER 10

NEW YORK, DECEMBER 12E U R O P E A NPATENT REFORMF O R U M U S A

Booking fee Academics, in-house IPcounsel, in-house patentcounsel and R&Dprofessionals

Private practitioners,consultants, advisers andsolution providers

Super early booking rate (until Friday 3 October 2014)

FREE $695

Early booking rate (until Friday 31 October 2014)

FREE $795

Standard booking rate (after Friday 31 October 2014)

FREE $895

Payment must be received before the conference date to guarantee your place.Please tick box to select payment method and sign agreement in box

Bank transfer quoting reference number£ Account – 01043191; Sort code – 30-00-02IBAN no – GB 97 LOYD 300002 01043191Lloyds Bank TSB Plc, City Office, PO Box 72, Bailey Drive,Gillingham Business Park, Gillingham, Kent, ME8 0LS, UK$ Account – 11512129; Sort code – 30-12-18IBAN no – GB 29 LOYD 301218 11512129€ Account – 59008833; Sort code – 30-12-18IBAN no – GB 25 LOYD 301218 59008833SWIFT address: LOYD GB2 LCTY

To make a payment by credit card, please register and pay online at:www.managingip.com/EUPatentUSA or call + 852 2842 6980

Please note that in completing this booking form you undertake to adhere to the cancellation andpayment terms listed opposite.

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CANCELLATION POLICY: If you cannot attend you mustcancel your registration in writing by 12 November2014 to receive a refund less a 10% administrationcharge. Cancellations received after 12 November2014, or no shows, are liable for the full conference fee(where applicable). You may send a substitute to attendin your place at no extra charge, however we must knowby 8 December 2014 via email. We cannot accept ver-bal cancellations. If you make your booking online, byemail or via the telephone, you are automatically adher-ing to our terms and conditions.

CONTINUING LEGAL EDUCATION: An application hasbeen made for New York CLE points with the New YorkState Continuing Legal Education Board and CaliforniaCLE points with the State Bar of California. Based on theirguidelines, we expect that delegates will attain 8 CLEpoints (where applicable) for their full attendance. CLEapplications in other states will be reviewed on request.

REGISTRATION FEE: The registration fee includes partici-pation in the forum, documentation material, coffeebreaks and lunch. All delegates are responsible for theirown accommodation and travel.

PAYMENT: All registration fees (where applicable) must bereceived in full prior to the event date.

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