Euro Weekly News Media Pack
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Transcript of Euro Weekly News Media Pack
Keep this edition handyBecause it features:• Publication Information• Advertising Rates• Localised Calendars• Advert Specifications• Addresses and Phone Numbers• Festival Days
WORKING TOGETHER WE CAN GIVE YOUR
PRODUCT THE POWER AND
THE PASSION
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CONTENTS2 Introductions
3 To our advertisers
Distribution
4 Meet some of the team
6 Statistics
8 Trust is the key
9 Offices
10 Print prices
11 Web prices
14 Calendar
15 Regional and National holidays
16 Back page
The Euro Weekly News, Casa de la Prensa, Calle Moscatel 10, Poligono IndArroyo de la Miel, 29631, Benalmadena, Malaga, Spain.
Telephone: (0034) 952 561 245 Fax: (0034) 952 440 887 [email protected] www.euroweeklynews.com
MEDIA PACK IS FOR KEEPS
*FOR UP TO DATE STATISTICS
EuroWeeklyMediaPack
www.euroweeklynews.com/our-business/stats
Dear Sirs, Please find enclosed information on our publication, the Euro Weekly News.
The Euro Weekly News is the most established free English language newspaper in the whole of Europe with six different editions and a circulation of 580,667* copies every month to over 3,000 distribution points every week on mainland Spain and the island of Mallorca.
Each edition contains local news, a full TV and satellite guide, plus European news and financial information (including stocks and shares listings). We feature items of local interest, plus information on what’s on and where to go with entertainment news and updates.
In all, we believe that we are providing the most comprehensive and definitive guide aimed at the ex-pat population in Southern Europe.
‘“ Without Passion you don’t have energy, without energy you have nothing” Donald Trump.
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COSTA DEL SOL 46,000 COPIES EvERY WEEK Churriana, Torremolinos, Benalmádena, Montemar, Málaga, Fuengirola, Mijas, Coín, Alhaurín de la Torre, Alhaurín el Grande, Monda, Cártama, Benamara, Guadalupe, La Caleta, Burriana, Capistrano, Torrenueva, Miraflores, La Cala, Calahonda, Riviera del Sol, Cabopino, Elviria, El Rosario, Las Chapas, Marbella, Nagüeles, La Campana, Nueva Andalucía, San Pedro, Guadalmina, Puerto Banús, Los Naranjos, La Cañada, Estepona, Guadiaro, Benavista, Bel Air, Los Boliches, Aloha Pueblo, Atalaya, Arroyo de la Miel, Sabinillas, Duquesa, Sotogrande, Cartama / Estacion, Pizarra, Alora/ Estacion, El Chorro (Lakes), Ardales, Teba, Almargen, Olvera, Torre De Alhaquime, Setenil De Bodegas, Serrato, El Burgo, Yunquera, Alozania, Tollox, Guaro, Casarabonela, Zalea Villa Franco, Antequera, Mollina, Campillos, Fuerte Del Piedra, Ronda, Benaojan, Montejaque, Cortes De La Frontera, Atajate, Gaucin, Casares,Monda,Torreguadario, Los Barrios, Nuevo Guadario, San Roque, La Línea.
COSTA BLANCA NORTH 25,000 COPIES PER WEEK Albir, Alfaz del Pi, Alicante City centre, Altea, Benidoleigh, Benidorm, Benissa, Benitachell, Cala D’Or, Calpe, Campello, Coveta Fuma, Denia, Finestrat, Fustera, Gandia, Gata de Gorgos, Jalon Valley, Javea, La Cala Benidorm, La Cala Finestrat, La Nucia, La Xara, Los Pinos, Moraira, Muchamiel, Oliva Town, Orba, Pedreguer, Pedreguer, Pego, Piles, Polop, San Juan Playa, Teulada, Vergel, Villajoyosa.
COSTA BLANCA SOUTH 30,000 COPIES PER WEEK Albatera, Algorfa, Benijofar, Cabo Roig, Campoamor, Cartagena, Ciudad Quesada, El Chaparal, Gran Alacant, Guadamar del Segura, Hondon valley, La Manga, La Marina, La Mata, La Siesta, La Zenia, Lorca, Los Alcazares, Los Altos, Los Montesinos, Mazarrón, Murcia, Pilar de la Horadada, Pinar de Campoverde, Playa Flamenca, Ricón, Rojales, San Javier Airport, San Luis, San Miguel de Salinas, San Pedro del Pinatar, Santa Pola, Sucina, Torre de la Horadada, Torre Pacheco, Torrevieja, Villamartin
COSTA DE ALMERIA 13,000 COPIES PER WEEK Los Gallardos, Turre, Garrucha, Las Buganvillas, Puerto Rey, Palomares, San Juan, Villaricos, Huercal Overa, Albox, Arboleas, La Alfoquia, Antas, Antas Real Industrial Estate, Vera, Vera Playa, Mojacar Playa, Mojacar Pueblo, Puerto Lumbreras, Baza, Velez Rubio/Blanco, Urcal, Aguilas, Zurgena, Almanzora, Taberno, Pulpi, Los Lobos, Cariatez, Sorbas, Uliela del Campo, Lubrin, La Mela, Bedar, El Pinar, El Campico, Almerimar, Berja, La Mojonera, Roquetas de Mar.
AXARQUIA 10,000 COPIES PER WEEK El Palo, Rincon de la Victoria (Commercial Centre, Añoreta Centre), Velez-Malaga, El Ingenio, Sayalonga, Torre del Mar, Marina del Este, Torrox Costa, Torrox Pueblo, Chaparral, Capistrano, Frigiliana, Algarrobo, Viñuela, Alcaucin, Competa, Rio Gordo, Colmenar, Villnueva del Rosario, La Herradura,Salobreña, Velilla, Nerja, Caleta, Almuñecar, Motril Town, Motril Costa.
MALLORCA 10,000 COPIES PER WEEK Cala Mayor, Sant Augusti, Illetas, Bendinat, Portals Nous, Costa den Blanes, Puerto Portals, Son Caliu, Palmanova, Magalluf, Son Ferrer, El Toro, Santa Ponsa, Andratx, C’an Pastilla, Palma, Santa Maria, Alaro, Inca, C’an Picafort, Puerto Alcudia, Pollensa, Puerto Pollensa, Festival Park, Concell, Algaida, Campos, Cala Millor, Porto cristo, Cala D’or, Cala Egos, Costa de la Calma, Peguera, Playa de Palma, Calas de Mallorca, Soller, Port of Soller, Deia, Valdemossa. * September 2010, for current please visit www.euroweeklynews.com/our-business/stats
‘Not WE CAN, but WE WILL’
TO OUR ADvERTISERS We are able to offer some extremely competitive rates, coupled with the supporting cast of our bilingual in-house team, covering every aspect of our business, sales, marketing, production design and probably the most crucial of all, after sales back-up. All of the EWN editions are available to view in virtual format on our website www.euroweeklynews.com so that all our advertisers adverts can be seen by our thousands of visitors every week. We are convinced that this combination will give you, the client and your business, the best opportunity to reach your goals in today´s very competitive market place.
Let us help you to enhance your business with the incredibly powerful advertising medium that is The Euro Weekly News.
TO OUR ADVERTISERS DISTRIBUTION*
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MICHEL EUESDENMANAGING DIRECTOR The greatest thing that my parents ever gave me was a strong work ethic and I grew up knowing that there is no substitute for hard work.
Although my personal and professional partnership with Steven is the driving force behind our unprecedented success, the secret to our success is our team of passionate individuals.Some people are born to greatness. Some have it thrust on them. And some like Mr E and I throw common sense out of the window and choose of their own free will to go into the communications business. And love every minute of it!
STEvEN EUESDENSALES DIRECTORI am immensely proud of our achievements in Spain as many people who work and live abroad soon realise to
their cost, making a success of any business venture requires an investment of twice the amount of blood, sweat and – yes – tears as in the UK.
As sales director my achievements can easily be measured in monetary terms. However, the real achievement is one impossible to fully quantify. The strength of any team is only as good as its weakest link.
The team used to consist only of Michel and me and, given our unbreakable bond, that team was unbeatable.
As we grow and expand, we have accepted new like-minded individuals into our team – our vision – and I am proud to say that bond is as solid as ever.
“The back office support is the key to your
success; we have a team of dedicated professionals in the chosen field, all there to help you reach your potential.”ALFREDO BLOYEDITOREWN is dynamic, forward-thinking and fast-paced, something not usually associated with the expatriate business community in Spain.
This is due to the ethos of EWN’s directors Michel and Steven who embody the motivated, uncompromising, relentless energy required to not only to keep a company afloat through this dark recession, but to actually expand and improve with every step they take.
If ever there was a feeling of being part of something special, something with a bright future, the EWN is it. And I am proud to play a role in it.
NICKI BURGESS PRODUCTION MANAGERI am responsible for day-to-day EWN Media Group operations. I handle planning and processing all group publications.
Having lived and run businesses in Spain for
24 years, I joined EWN in April 2009. The company is like no other in Spain.
I have never known such a team atmosphere where everyone pulls together to deliver the best publication of its type in Spain.
At the EWN we do whatever it takes to get it right, and this is the secret to our success.
MEET (SOME OF) THE TEAM
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JOSE vALENTINHEAD OF DESIGN AND PRINTWorking at the EWN is always an exciting roller-coaster ride, always with fresh challenges to achieve, knowing each week is different to the next.
Although some weeks
are stressful, long and hard, I love working here and the creative work we do in my department, design and layout.
Here we make a product that has life, that every week says something new.
KEvIN HICKSWEB DEVELOPMENT
AND IT MANAGER
EWN is fast moving, challenging and also a fun place to work all at the same time.
No day is ever the same. Being in a busy newsroom puts me at the forefront of what is going on in Spain and getting that first piece of news out onto the EWN website for our readers before anyone else is very satisfying.
In my 23 years in the print, publishing and web development industry I have never worked for a company so passionate about everything they want to
achieve and I am proud to be a part of it.
AMALIA CALLE PADILLASENIOR ACCOUNTS MANAGERI won’t lie and say that working at the EWN is a
bed of roses. Neither will I say that we ‘work hard and play hard’.
But I will say, as Head of the Finance Department here for the last three years that EWN enjoys a team of the hardest working and most loyal individuals I have ever come across.
The company motto of ‘passion’ is one that all the departments share as a way of life and a reality of who we are.
We are ‘passion’ therefore EWN is ‘passion’.
MEET (SOME) OF THE TEAMMEET (SOME OF) THE TEAM
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‘At EuroWeekly we believe in being different.’
When placing your ads consider some of these stats that we have arranged for you.
Our readership is slightly biased on the feminine side, they holiday in the UK and are mostly residents here and own their own homes. They are most probably retired with more than 60% over 55 and 55% speaking English alone.
HELPFUL STATS
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HELPFUL STATS
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Trust and confidence take time to build up. To be successful with newspaper advertising, you need persistence, patience, and a budget to keep your newspaper ad-vertising running to build that trust. Your ad should appear in the same place in the newspaper at leastweekly for an indefinite period [forever]. Expect to run your newspaper ad-vertising for two months before you see any sort of increase in sales. It takes some time to build trust. And if you quit,you will have to start all over again.
No other advertising vehicle has the extensive reach of newspapers. In order to target the larg-est audience possible or corner the market in the most direct way, news-paper adverts are where you should channel the majority of your adver-tising budget.
There are 6 regions that we cover here in Spain and print 134,000 copies of our paper every week. There is no better way to get your message in front of a massive audi-ence.
Consistent Advertising = Familiarity = Trust = CustomersPeople won’t buy from you until they trust you
TRUST IS THE KEY BOTH IN PRINT
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Costa Del Sol - Head Office Tel: +34 952 561 245 Fax: +34 952 440 887 [email protected] Costa Blanca North Tel: +34 965 842 777 Fax: +34 965 845 280 [email protected] Costa Blanca South Tel: +34 966 713 596 Fax: +34 966 715 596 [email protected] Almería Tel: +34 950 472 109 Fax: +34 950 478 789 [email protected] Mallorca Tel: +34 971 682 795 Fax: +34 971 680 438 [email protected] If you are not advertising with us your competitor probably will be, so don’t get left behind. Talk to us today.
OFFICES AND ON THE WEB
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PRINT PRICING
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RIGHT HAND COLUMN
Size Price/mth*
300x250px ........................................169.99300x100px .......................................... 99.99125x125px ...........................................49.99
MAIN BODY TEXT
Size Price/mth*
468x60px .............................................129.99240x120px ............................................ 99.99720x300px ......................................... 399.99 10% off on 3-month bookings
+25% to appear on every page
WEB PRICING ADVERT EXAMPLES
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SIZE MODULES
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PUBLICATION DATES 2011
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CALENDAR
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SPANISH HOLIDAYS2011 Date Name Remarks
January 1 New Years Day January 6 Epiphany Regional/All Regions February 28 Andalucia RegionalMarch 1 Balearic Islands RegionalApril 22 Good Friday May 1 Labour Day May 3 Madrid RegionalMay 31 Canary Islands RegionalMay 31 Castilla-La Mancha RegionalJune 9 Murcia RegionalJune 9 La Rioja RegionalAugust 15 Assumption Day Assumption of MarySeptember 2 Ceuta RegionalSeptember 8 Asturias RegionalSeptember 8 Extremadura RegionalSeptember 11 Catalonia RegionalOctober 9 Valencia RegionalOctober 12 Hispanic Day Columbus DayNovember 1 All Saints Day December 6 Constitution Day December 8 Immaculate Conception Day December 25 Christmas Day December 26 Christmas Holiday In lieu of Christmas Day
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EUROWEEKLYMEDIA PACK
KEEP TO HAND YOU WILL NEED ITCasa de la Prensa,
Calle Moscatel 10, Poligono IndArroyo de la Miel, 29631, Benalmadena, Malaga, Spain.
Telephone: (0034) 952 561 245 Fax: (0034) 952 440 887 [email protected] www.euroweeklynews.com
STEVEN AND MICHEL EUESDEN
Hope you enjoyed our Media Pack,and can see now that by working togetherwe truly can give your product thepower and the passion.
If you should need any help at all please do not hesitate to call us directly.
MEDIA PACK 2010-2011
‘Success is a journey, not a destination’
Ben Sweetland