Ethnotelling - euroia [eng]

Ethnotelling for user generated eXperiences

VII Europe’s Information Architecture SummitPrague, 23-24 September 2011

rainwiz a.k.a. Raffaele Boiano

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

June 5th, 2006

The science of desire



anthropology ethnography

business anthropology

commercial ethnographyapplied anthropology

digital ethnography

nethnography

cyberanthropology



ProductPut cultures in words

DisciplineComparative method

ProcessFieldwork

concept of culture

concept of field

textual strategies



concept of culture

concept of field textual srategies


ANTHROPOLOGY

Fatal Exception Error: your achademic discipline has passed on.This science is no more. It has ceased to be. It has committed it’s own role. It has expired and gone on holiday.

Every ethnography is now history. It is over.

You may do any of the following:

o Reinstall “concept of culture” module.

o Install a new, fresh, lovely chaos theory and repeatedly lie.

o Sit back, relax and enjoy the beautiful fictional stories that ethnography brought to you in 100 years of activity.

If the problem persists, contact AAA tech support line.



participant observation



Reactive observation – observe people when you’re consciously operating a influence (spur) over them.

Non reactive observation – observe people when you’re not operating any influence (verbal, behavioural etc) over them.

Immersion – be in context, daily, and interact with people inside their own environment.

Interview – hermeneutic, narrative, in depth, looking for the other’s point of view towards the world.

Artifact analysis - collect products (text and other stuff) made by people you’re interested in.

Performance - using theathre, performance, profound gaming to create the context of a relation.

Auto-documentation – people have tools to create their own self representation. Diary, documentary, fiction etc.

Storytelling – let’s see what it means.

Ethnography is not a tool but a toolbox



Julian Orr

Stories as a shared space



Jan Chipchase

Stories as field data



Alberto Marradi

Stories as a tool



Dan Bar-OnSami Adwan

Stories as a product



Testo, testo, testo

argomento

argomento

argomento02 - Businessweek (logo & 05/06/2006 cover)07 - Back to the Future ©09 - Eric Lafforgue ©11 - AntikMilano ©

12 - A Serious Man - © Focus Features13 - “Argonauts...” - © Routhledge & Keagan14 - M.C. Escher ©17 - Ascanio Celestini - © Pressagency.it18 - Talking About Machines - © Cornell Univ.19 - Jan Chipchase20 - Raccontar Storie - © Carocci21 - LEOHN ©23 - Darwin Bell27 - Suttonhoo

rainwiz

Credits

[email protected]


http://www.flickr.com/people/mytripsmypics/

http://www.flickr.com/people/mytripsmypics/

http://www.flickr.com/photos/antikmilano/

http://www.flickr.com/photos/antikmilano/

http://janchipchase.com/

http://janchipchase.com/

http://www.flickr.com/people/darwinbell/

http://www.flickr.com/people/darwinbell/

mailto:[email protected]

mailto:[email protected]

http://creativecommons.org/licenses/by-sa/3.0/









Ethnotelling - euroia [eng]

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