Ethnog

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5 most common financial scams Shannon Martensson Professor Klinkowstein http://money.cnn.com/2013/09/12/pf/financial-scams Shannon Martensson Professor Klinkowstein Selected Article:

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Transcript of Ethnog

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5 most common financial scams

Shannon Martensson Professor Klinkowstein

http://money.cnn.com/2013/09/12/pf/financial-scams

Shannon Martensson Professor Klinkowstein

Selected Article:

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Shannon Martensson Professor Klinkowstein

Look out for!

Free lunch

Cold calls

E-mails from

abroad

You won the lottery!

Penny stocks

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Shannon Martensson Professor Klinkowstein

Men and elderly are the biggest targets

Financial fraud has risen to $50 billion/year

What are financial scams?

E-mails and phone calls promising money

Promising too good investments to be true

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Shannon Martensson Professor Klinkowstein

“People often fail to report financial fraud—either because they don’t know who to report it to or because they’re too embarrassed” FINRA

FINRA is the United States Financial Industry Regulatory Authority, Inc.

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Ethnographic Research

Shannon Martensson Professor Klinkowstein

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The Hammer Lab

-Everyone was within the age range of 19-22.

-It was a highly calm and quiet setting.

Shannon Martensson Professor Klinkowstein

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Shannon Martensson Professor Klinkowstein

Shannon Martensson Professor Klinkowstein

-It is crowded and the noise level has raised.

-There are people from many different nationalities.

The Hammer Lab

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Christina Kaschte

Have you ever been a victim of financial fraud?

“I have never personally, I like to believe I’m smarter than that!”

Shannon Martensson Professor Klinkowstein

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Edwin Samuels

Do you know anyone who has fallen victim to a financial scam over the internet?

“My uncle lost a few thousand dollars when falling victim to ‘junk email’ scams”

Shannon Martensson Professor Klinkowstein

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Diagonals

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Arcs

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Irregular Shapes

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Grids

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Monochromes

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Neutrals

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High Key

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Low Key

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Combination

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Combination: Black and White

Shannon Martensson Professor Klinkowstein