Ethnicity in TV Drama
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Transcript of Ethnicity in TV Drama
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Ethnicity and TV Drama
What are the Stereotypes?How can we use Media language to explain how Ethnicity is represented
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White Race
Everyone Else
Stereotypes – 4 minutes
Pairs - YOU MUST note down as many stereotypes that you can think would be associated to someone who is White and/ from another Ethnic background.
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Reception theory Stuart Hall 1980
• Reception theory states that media texts are encoded by the producer- they are loaded with values and messages.
• However, the text is then decoded by spectators. However, different spectators will decode the text in different ways, perhaps not in the way the producer intended.
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Reception theory Stuart HallAccording to Hall, audience members adopt one of the following
three positions when they decode the text:
• Dominant, or Preferred, Reading - how the producer wants the audience to view the media text;
• Oppositional Reading - when the audience rejects the preferred reading, and creates their own meaning for the text;
• Negotiated Reading - a compromise between the dominant and oppositional readings, where the audience accepts parts of the producer's views, but has their own views on parts as well.
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Ethnicity“Mind Map” what YOU think is the
‘preferred reading’ (Hall – 1986) of these representations of Ethnicity.What might an ‘opposition reading’ be? Can you think of any from programmes you have
watched
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Ethnicity
DO YOU AGREE?
Poole (2000) argued that Islam has always been demonised and distorted by the media.
Key Terms:
Different?
Terrorist?
Dangerous?
Inhumane?
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Hotel Babylon
• How is ethnicity dealt with in this clip?
• Model answer• Read the model answer carefully and
highlight the three key areas – EAA, EG and T
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Holiday Homework!
• Skin – Disability- rooftop• Discuss the ways in which the extract
constructs the representation of Ability/ Disability using the following– Camera shots, angles, movement and composition– Editing– Sound– Mise en scene
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Holiday Homework!
• Audiences and Institutions
• “Media production is dominated by global institutions, which sell their products to global audiences only.” To what extent do you agree with this statement?
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“Media production is dominated by global institutions, which sell their products to global audiences only.” To what extent do you agree with this statement?
INTRO: KEY STATS/FACTS
Case Study One
Case Study Two
Case Study Three
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Media production is dominated by global institutions, which sell their products to global audiences only.” To what extent do you agree with this statement?
Conglomerate Independent and/or UK
Production
Marketing
Exhibition
Distribution
Production
Marketing
Exhibition
Distribution
Examples Examples
Consumption Consumption
ExchangeExchange