Ethics Legendary Leaders

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    Professor Jaana Myllyluoma, Ph.D.

    Team 4: Randall Casper and Vincent ZhangAssignment 1: Leadership Ethics Proseminar

    March 5, 2011

    Legendary LeadersJohn Francis Welch, Jr.

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    Legendary Leaders: Jack Welsh

    I. Who is Jack Welch?

    II. What is the Moral Challenge?

    III. Discover the Facts

    IV.Evaluate Stakeholders Claim

    V. Discern the Options

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    Legendary Leaders: John Francis Welch, Jr.

    Who is Jack Welch? born in 1935 in Peabody, Massachusetts.

    BS chemical engineering from University ofMassachusetts at Amherst, 1957

    PhD from University of Illinois Urbana Champaign,1960.

    In 1960, joined General Electric, at a plant inMassachusetts.

    became a vice president of General Electric in 1972

    moved to GE's consumer goods and services division in 1977.

    vice chairman of E Credit Corporation in 1979

    CEO and chairman of GE in 1981 (age 46)

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    Legendary Leaders: Moral Challenge ofShareholder Value Movement

    Jack Welch gave a speech in 1981 at NewYorks Pierre hotel, shortly after taking the helmat GE.

    This speech was the birth of the ShareholderValue Movement.

    In the speech, entitled Growing Fast in aSlow-Growth Economy, he outlined hisbeliefs in selling underperforming businessesand aggressively cutting costs in order todeliver consistent profit rises that wouldoutstrip global economic growth.

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    History of the Issue

    Before the era of Reagan, it was generallyunderstood that business operated on a stake-holdermodel.

    Companies were privately held but public in nature

    given that they were accountable to smallshareholders and unions as well as large investors

    Jack realized from the start that he needed to makesome changes in order to stay competitive.

    He decided to reorganize GE by focusing only onthose businesses that were strongest, manufacturing,

    services, and technology.

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    Shareholder value is a result, not a strategy

    your main constituencies are your employees,

    your customers and your products.

    On the face of it, shareholder value is thedumbest idea in the world.

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    Legendary Leaders: Jack Welsh, Neutron Jack

    135,000 GE employees paid off this is 25

    percent of the company's workforce.

    73 plants closed and 232 offices sold infive years.

    GE's various companies were organizedinto three umbrella groups:manufacturing, services, and technology.

    Neutron Jack.

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    Legendary Leaders: Jack Welsh, WINNING

    GEs success under Jack Welch

    conglomerates market capitalization rosefrom $13 B to $400 B

    profits grew tenfold to almost $14 billion

    prompted many executives to placegreater emphasis on shareholder value.

    Many fund managers also backed conceptbecause they are judged on a quarterly

    basis.

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    The Stakeholder CSR Model

    3/2/2013 9

    Tertiary

    Secondary

    Primary

    THE FIRM

    Intermediaries

    Influence/support

    COMMUNITIES

    CUSTOMERS

    EMPLOYEES

    FINANCIERS

    SUPPLIERS

    GOVERNMENT

    MEDIA

    SPECIAL

    INTEREST

    GROUPS

    CONSUMER

    ADVOCATE

    GROUPS

    POLITICAL

    ACTORS

    COMPETITORS

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    Jack Welch, whose stellar record in his two decades at GE helped

    make shareholder value popular, said that it was wrong for managersand investors to set consistent earnings growth and steady share priceincreases as their overarching goal.

    shareholder value come as the credit crisis and the global economic

    slowdown have caused a radical rethinking of many of the corporateand financial beliefs that held sway over the past few decades.

    others who tried to perpetuate the stakeholder power model and theywere generally eaten up by the market place.

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    C f

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    Legendary Leaders: Moral Challenge ofShareholder Value Movement

    Shareholder Value in the Current Credit Crisis and Global

    Economic Slowdown?

    We have to look critically at his success in light of the strengths andweaknesses of the shareholder value movement.

    We had to really assess who were the winners and the losers.

    Jack Welsh was succeeding at the expense of others in a globalcapitalist market where we do not yet have new and sufficient standardsfor doing business.

    Context influence behavior and influences strategic decisions aroundbehavior.

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    Questions