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A Quick Brief etchbee creative group, established in October 2010, is of companies that was a resultant of unique business idemission is to create a selection of brands that lead their pand services to regional and international recognition.
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Our Br
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A creative agency that entices itself with
every client. They treat each brand with and understanding.
Everything is online, divice is engineersneed of its clients, from online user expedesktop applications.
The need of the right selection of modelsspot conversational experts and becomeambassador. Pearls & Feathers gives you
With the calibre of creative output, why the public, similarly giving our partners more captivated and concentrated mediu
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JoRavers.com, a Joint Venture and an onElectronic Dance Music, catering to nearegion hosts music downloads and podc
X Recordings is a record label for the reproducers staffed with the regions favoulabel is set to sail on the beginning of 20
Hosting a roster of the greatest artists in t
Management boasts off its massive expegive you an unforgettable musical exper
ThisFrequency.com, The first and the ononline radio station in the Middle East aroster of only the regions best and the m
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Lets Get To Business...
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The Evolution of the B- based
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Boutique ,doesnt necessary mean young, it mostly means
And thats who we are, we are a group of taand experienced creative people w
concentrated in value, quality creativity in ourWe are solely focused in generating bi
But... If we occupy this page with informationus... You will still not know who we re
A creative agencys work speaks louder than
WHO ARE WE?
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Define a set of unique goals andobjectives of a campaign or brand.There has to be a single mindedmission to any campaign or brand.
Research is the one of the mostimportant elements in generatinga clear understanding of what themarketplace is. We dig into thesmallest detail of the market andmake sure we dont leave anythingbehind.
Determine a set of mind blowingcreative and unique ideas that areelastically usable throughout allmodern mediums. The elastic ideais what gives you the position youdeserve.
Design a product that works withincontext and within brand. Weunderstand your brand, and yourposition in the marketwe will workhand in hand to make sure we coverall your needs.
Evolve a big idea market, if it doesnt LCreativity also extenand production.
Reinforce the Big market and make suron its feet by using thcommunication med
HOW DO WE MAKE THE PRODUCT
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WHEN DO WE WORK WITH YOU?
Ours elective numberof services gives youmany reasons to startworking with us.
Advertising / Creativ Brand Consultancy BelowTheLine / Online Solutions / P Photography Film Production Print Management &
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If we left it to technology, wed be m
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Define a set of unique goals andobjectives of a your product. Therehas to be good reasoning behindevery task we put.
Research is the one of the mostimportant elements in generatinga clear understanding of what yourbusiness is all about. We dig into thesmallest detail and make sure wedont leave anything behind.
Determine a set of mind blowingcreative and unique ideas that cancreate the perfect user experiencefor your product. The interfaceproduction is what gives you theproduct you deserve.
Design a product that works withincontext and within brand. Weunderstand your brand, and yourposition in the market we willwork hand in hand to make sure wecover all your needs.
Test the most deliour process. is testinganswer to our selves
- Does it Work- Does it Look- Is it easy to u
Rollout & Run. Wthe keys in our pockeall yours, we will trainthey are completely ainterface and be profi
HOW DO WE MAKE THE PRODUCT
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WHAT IS THE PRODUCT?
CONTENT
MANAGEMENTSYSTEM
Connectivity
InterfacExperie
CMS is an software systemthat is developed to keep allyour information, and givesyou an easy to use interfaceto update and manageyour product
All our developments are
developed with a base toConnect. Your productcan connect to most of the top social mediumsgiving you a goodmarketable ground.
Your Produmany interfaWeb ApplicApplication?Mobile Ap
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Please take your timeand look through ourcase studies.
WHAT DID WE DO?
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Al Wahda MallSeasons of lifestylesOutdoor
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No other television offers a viewing experience like the Viera Full HD3D Plasma. It combines 3D technology and HD clarity with addedvisual depth to take you into a 3D world thats almost too realistic.
WARNINGCHARACTERS MAY
APPEAR CLOSERTHAN THEY AREON SCREEN
r l i i r i i ri l i i r lll I i l l ri i
i l i rl l r li i
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Join the most exclusive community!
www.royal-drive.com18 20 March 2010
Feel the redcarpet treatment, see the eclectic lifestyle that youown. If youare an ownerof one of the top supercars, thenJointhe exclusive community ofRoyalDrive!
Formore information anddetailsplease visit ourwebsite orcalluson +97143174964
Join the most exclusive community!
www.royal-drive.com18 20 March 2010
Feel the redcarpet treatment, see th e eclectic lifestyle that youown. If youare an ownerof one of the top supercars, thenJointhe exclusive community ofRoyalDrive!
Formore information anddetailsplease visit ourwebsite orcalluson +97143174964
T H E LA P O F
L U X U R Y
R o ya l D r ive co m
b ine s redc ar pe t
h o s p it al it y w it h a n u
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t he re g io n s fi rs te xc lu
s ive s u perc are ven t.
T o p a r t i c i p a t e i n t h
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www.royal-drive.comwww.royal-drive.com
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SHEZAN HOTEL & RESTAURANT
SHEZAN
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SHEZAN HOTEL APARTMENTS
SHEZAN FITNESS & SPA
SHEZAN
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Designed for Change
Premium automotive foiling for vehiclecustomisation, protection & window tinting.
FF_ProductBrochur _ 0410 (fir t t .indd 1
FF_Productrochure_90410 (first set).indd 5/19/10 5:44 PM
FibraFoilwas designedfor change. Theseautomotivefoilsallowyou tochangeyourcarscolourwhilstretainingandprotectingitsoriginalpaintwork.Non-permanent,thefoiliseffortlesslyremovedallowingyoutocustomiseyourcaragainandagain.
Engineeredto guarantee100%opacity,ensuringthe sameopticalappearanceandsurfacestructureasyourcar.
Thefoilalsoactsasashield,protectingyourcarsexistingpaintworkfromstonechips,abrasionsandUVbleaching.
Choosefromover1000colours,designsandeffects.
FF_Product rochure_ 90410 (f irst set ).indd 8 5/19/10 5:44 PM
Designed for Change
F F_Product rochure_ 90410 (fi rst set ). indd 4 5/19/10 5:44 PM
Shieldyourcarfromtheelementswiththishighperformanceprotectionfoilthatcoversyourcarsbodyworkwithoutchangingitscolour.
TheMiddleEastisaharshdrivingenvironmentwherestonechips,sandabrasionandUVbleachingcandamageyourvehicleandeffectitsresalevalue.FibraShieldcanprotectyourcaragainstthesenegativeimpactswhilstpreservingitsoriginallacquerandpaintwork.
Longlastinganddurable,thefoilcanbeeasilyremovedleavingnotrace,justpristinepaintwork.
F F_Product rochure_ 90410 (fi rst set ). indd 10 5/19/10 5: 45 PM
A car will take you rom A to B......but style will take you anywhere
Acaris morethanamode o transport.Itsasymbolo taste,arefectiono styleanda
re erencetoonessuccess.AtFibraFoil,wehavethe acilitiesyouneedtotrans ormyourcarintoanexpressiono yourindividuality.
FF_Product rochure_ 90410 (f irst set ).indd 3 5/19/10 5:44 PM
FibraDesign oilingtechnology letsYOUcreatecustomiseddesigns oryourcarthatrefectyourpersonaltasteandstyle.
Usingstate-o -the-artprinting technologysuperiortoany airbrushingorpaintjobs,FibraDesigntechnicianscandigitallycreate,printandapplyanydesignto yourvehicle.
Choose romcrestsand sportingstripestoartistictattoos,orprovide uswithyourownpersonaldesigntoturnyourcar intoapieceo art.
FibraCrystalFoils
Fi b raD es ig n a l s o o ers a c ry s ta loil,madeup o thousandso tiny crystalstogiveyourcarthatextrasparkleandbling.
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Thisquality oilwrappingandfnishingsystemallowschangingitsoriginalpaintwork.Non-permanent,the oilunlikepaint,ise ortlesslyremovedallowingyoutocus
Customisation,ProtectionandW
Availableinover1000Colours
AppliedbyexpertGermanDesi
Get Automotive Creativ
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FibraGuardisapro essionalwindowtintingflmdevelopedspecifEast.Theflmo ersupto98% heatrejectionand85%nightclearyourvehiclesinterior romheatde ormation.
Transparent lms work asa protective barrierbetweeny o u an d y o u r carw i n d owinthe event o an accident.Complete with advancedanti-burst properties,the flmholdsglassinplace,protectingy o u an d y o u rp as s eng erswithinthe vehicle.
Re f e c tive lms shievehicle romthe suns
Thishighly e ective oil pro98% heat rejection,protey o u rcar s i n t e ri o r ro mdamage.Choose romred,borange,green,purple,brogoldandsteel flmcolours
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u t Tr r _L m u r hi ni .i n 1 1 : 5
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The Bookend
Inspired by Arabic calligraphy anddesigned to frame the event. Simple.Fluid. Contemporary. Distinctive.
The Wordmark
A marriage of clean contemporary font and Abu Dhabi masterbrand font.
THE SOLUTION
Create a unique, ownable and fexibleBrand Identity or Abu Dhabi Art, a newannual international art- air based in the
UAE capital.
THE OBJECTIVE
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1 9 2 2 N
o v e m b e r
2 2 - 1 9
A r t i s a l l a r o u
n d u s
E m i r a t e s
P a l a c e, A
b u D h a b i
w w w. a b u d
h a b i a r t f a i r
. a e
O r g a n is e d
b y :
19 22 No vember22- 19
Associa tes ponsors:
Principals ponsor:
Ar t is all
around us
Emira tesPalac e, Abu Dhab i
Organisedby:
w w w.abudhabiar t fair.ae
1 9 2 2 N o v e m b e r
E m i r a t e s P a l a c e ,A b u D h a b i
U n i te d A r a b E m i r a t e s
O r g a n i se d b y:
T h e r e g i o n s m o s t v i b r a n t n e w a r t f a i r .
H e r e s a v it a l n e w d a t e o n y o u r c u l t u r a l c a l e n d a r . A b u D h a b i A r t i s a u n iq u e
m o d e r n & c o n t e m p o r a r y a r t f a i r f e a t u r i n g w o r k f r o m s o m e o f t h e w o r ld s l e a d i n g
g a l l e r ie s c o m p l e t e w it h s p e c i a l e x h ib it i o n s , p e r f o r m a n c e s , w o r k s h o p s a n d
c u l t u r a l e v e n t s .S e e r e v e r s e fo r t h e f u l l e v e n t p r o g r a m m e .
S o b e p a r t o f t h e f u t u r e o f a r t w e l l s e e y o u i n A b u D h a b i .
E m i r a t e s P a l a c e , A b u D h a b i
w w w .a b u d h a b i a r t f a i r .a e
H e r e s a
v i t a l n e w
d a t e o n y
o u r c u l t u r a
l c a l e n d a r
. A b u D h
a b i A r t i s
a
u n i q u e m
o d e r n & c
o n t e m p o r
a r y a r t f a i
r f e a t u r i n
g w o r k f r o
m s o m e o
f t h e
w o r l d s l e a
d i n g g a l l e
r i e s c o m p
l e t e w i t h s p
e c i a l e x h i b
i t i o n s , p e r
f o r m a n c e
s ,
w o r k s h o p
s a n d c u l t u
r a l e v e n t s
. S e e r e v e
r s e f o r t h e
f u l l e v e n t p
r o g r a m m e
.
S o b e p a r t
o f t h e f u t u r
e o f a r t
w e l l s e e y
o u i n A b u
D h a b i .
E m i r
a t e s P a l a
c e , A b u D
h a b i
w w w . a b u
d h a b i a r
t f a i r . a e
T he reg ion s mos t v i bran t
ne w ar t fa ir
Emira tes Palace, AbuDhabi
w w w.abudhabiar t fair.a e
19 22 No vember22 - 19
Emira tes Palace, Abu Dhabi
Organised by:
Associatesponsors :
Principalsponsor:
THE COMMUNICATIONS ELEMENTS
programmegui de
P.O.Box126888,AbuDhabiUnitedArabEmirates T+97126908207www.abudhabiartfair.ae
06MuseduLouvre TheFuneralsofMonnaLisa
07
TheFuneralsofMonnaLisawerecreatedaftertheLouvreMuseumsproposal,whichconsistedininvitingacontemporarypainterwhowouldexposehisownvisionofamasterpiecefromtheLouvrecollection.YanPei-Ming,FrenchartistoriginallyChinese,well-knownforhiscelebritiesportraits,(Mao,BruceLee,MarylinMonroe),choseMonnaLisa-LaJoconde-immediately,notonlybecauseitsreproductionfeaturedinpaintingmanualsheusedtostudyinShanghai,butalsobecausethispainting,whichsymbolizestheLouvrethroughouttheworld,becameaveritableicon.InYanPei-Mingsopinion,theonlywaytoofferanewlifetothepaintingandmakeitmoreattractiveistoburyitwithdignity.
TheFuneralsofMonnaLisaarepaintedwithadominantwhite;colorassimilatedtomourninginChina.Thelandscapeinthebackgroundisdevelopedhereontwobigcanvasesscatteredwithskulls.LaJocondeispairedwithmoreintimistportraitsoftheartistsfatherandtheson;thepainterhimself.Oneisdeadbutremainspresent,whiletheotherlivesbutisrepresentedatthemorgue.Theoverallviewofthefivecanvasescomposesataleofdifferenttemporalitiesbysurroundingthefamouspaintingandthepainterslife:thecycleoflifeanddeath,thestrengthoffiliation,therebytherenewedpowerofpainting.
YanPei-MingwasborninShanghaiin1960.HelivedinChinauntiltheageofnineteenwherehepaintedportraitsofMao.Hethenleftfor Francein1980andenrolledattheFineArtsSchoolofDijon,in1988-9andpursuedhisstudiesattheInstituteofHigherStudiesinPlastic
ArtsofPariswhileheresidedattheVillaMedicisin1993-94.In1999,YanPei-Mingexhibitedavastpicturegalleryofchildrenportraits(LeRetable,logedesmtissages)atthePanthon.In2005,heparticipatedtotheYearofFranceinChinaandexhibitedattheMuseumofFine
ArtsinDijon,ShanghaiandGuadandong(Canton)lHommagemonpre(Tributetomyfather).In2007-8,theMaeghtFoundation(Saint-Paul-de-Vence)welcomedhisPortraitsdartistes(ArtistPortraits).
TheFuneralsofMonnaLisawereexposedintheXIXthCenturypaintingsgalleriesattheLouvreinspring2009,justaftertheexhibitionof PabloPicassosfamousworksinspiredbytheFemmesdAlger byEugneDelacroix.
ToexhibitYanPei-MingsworkinAbuDhabiisonceagainassertedasapowerfulsymbol.AsymboloftheLouvrespresencestartingtodayintheUnitedArabEmiratesanditsengagementtocreate,withtheotherFrenchmuseums,asingularanduniquemuseumthatwillbear itsnamefor30years.Asymbolofthe Louvresuniversaldimensionremindedhere,whilewearefacingglobalization,showingathinlinkbetweenitsprestigiouscollectionsandtheartisticcontemporarycreationbyreminding,withstrength,thepowerofthegreatartwork thatbindspeoplefromdifferentnations.ThemuseumoftheLouvre,affirmsitselfasanessentialelementandfounderoftheculturaldialoguesinthebeginningoftheXXIstcentury.
( .
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1980 . 1960 -1989-1988
- 1999 .1994-1993 2005 . (LeRetable,logedesmtissages)
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2009 .
- . 30
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: 22 -19
:
Date:
1922November
Location:
Dome,EmiratesPalace
Lanyard
Unisext-shirt
Shoppingbag option2
Front Back
VIPbag
FrontFront Back
Regularbag
Front Back
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THE EVENT
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www.etchbee.com