Environmental Scan June 13, 2005 Documentary Policy.

EnvironmentaEnvironmental Scanl Scan

June 13, 2005June 13, 2005

Documentary PolicyDocumentary Policy

IntroductionIntroduction Volume of Documentary ProductionVolume of Documentary Production Financial StructuresFinancial Structures AudiencesAudiences Revenue SourcesRevenue Sources Cultural and Social IndicatorsCultural and Social Indicators Policy IssuesPolicy Issues ConclusionsConclusions

Outline of the Outline of the PresentationPresentation

Documentary Policy Summit, April Documentary Policy Summit, April 20042004

Doc Policy Advisory Group Meeting, Doc Policy Advisory Group Meeting, June 2004June 2004

Doc Policy Summit, April 2005Doc Policy Summit, April 2005 Doc Policy Advisory Group Meeting, Doc Policy Advisory Group Meeting,

June 2005June 2005

IntroductionIntroduction

Documentary Production - Chart 1Documentary Production - Chart 1

Volume of Independent Documentary Production, 1994-95 to 2003-04

0250500750

1 0001 2501 5001 750

1994-95 1995-96 1996-97 1997-98 1998-99 1999-00 2000-01 2001-02 2002-03 2003-04

Source: CAVCO

Nu

mb

er

of

ho

urs


Canadian Specialty Television Services, 1980-2004

020406080

100

1980 1985 1990 1995 2000 2004

Source: CRTC Statistical and Financial Summaries

Nu

mb

er

of

se

rvic

es

digital

analog

Independent Television Documentary Production, 1999-00 to 2003-04

0

200

400

600

800

1000

1999-00 2000-01 2001-02 2002-03 2003-04

Source: CAVCO

Nu

mb

er

of

ho

urs

English

French


Independent Feature Documentary Production, 1999-00 to 2003-04

0

5

10

15

20

25

30

1999-00 2000-01 2001-02 2002-03 2003-04Source: CAVCO

Nu

mb

er

of

ho

urs

English

French


NFB Documentary Productions and International Co-productions, 1999-00 to 2003-04

0

10

20

30

40

1999-00 2000-01 2001-02 2002-03 2003-04

Source: NFB

Nu

mb

er

of

ho

urs

One-offs

Features


Sources of Financing for Independent English-language Documentaries, 2003-04

10207

6

810

625

2839

25 2011

10 10 119 8 6

0

20

40

60

80

100

Features ($5.2 million)

One-offs ($44.7 million)

Series ($121.4 million) Source: CAVCO

Pe

rce

nta

ge

Federal tax credits

Provincial tax credits

CTF

NFB

Broadcaster funds

Broadcasters

Cdn. distributors

Cdn. producers

Other Cdn. sources

Foreign

Financial Structures - Chart 6Financial Structures - Chart 6

Sources of Financing for Independent French-language Documentaries, 2003-04

14 9

15

6

1525

41

8

19 25 22

19 19 16

6 7 10

0

20

40

60

80

100

Features ($1.2 million)

One-offs ($21.7 million)

Series ($46.7 million) Source: CAVCO

Pe

rce

nta

ge

Federal tax credits


CTF

NFB

Broadcaster funds

Broadcasters

Cdn. distributors

Cdn. producers

Other Cdn. sources

Foreign


Sources of Financing for Independent Documentary Features in 1999-00 and in 2003-04

108

14

24

6

4515

7

10

520

25

10

156 8

825 8 19

9 10 16 198 9 9 6

0

20

40

60

80

100

99-00($11.5

million)

03-04 ($5.2

million)

99-00 ($4.8

million)

03-04 ($1.2

million) Source: CAVCO

Pe

rce

nta

ge

Federal tax credits


CTF

NFB

Broadcaster funds

Broadcasters

Cdn. distributors

Cdn. producers

Other Cdn. Sources

Foreign

English French


Sources of Financing for Independent Documentary One-offs in 1999-00 and in 2003-04

1014 7 14 9

7 8 566

24 2819 25

5

25 2028 25

8 10 19 19

6 8 5 7

0

20

40

60

80

100

99-00($27.3

million)

03-04($44.7

million)

99-00($11.9

million)

03-04($21.7

millions) Source: CAVCO

Pe

rce

nta

ge

Federal tax credits


CTF

NFB

Broadcaster funds

Broadcasters

Cdn. distributors

Cdn. producers

Other Cdn. Sources

Foreign

English French


Sources of Financing for Indepenent Documentary Series in 1999-00 and in 2003-04

29 20 7

9

6

2739

3341

11 11

26 22

6 11 15 16

8 6 8 10

0

20

40

60

80

100

99-00($91.9

million)

03-04($121.4million)

99-00($35.0

million)

03-04($46.7

million) Source: CAVCO

Pe

rce

nta

ge

Federal tax credits


CTF

NFB

Broadcaster funds

Broadcasters

Cdn. distributors

Cdn. producers

Other Cdn. Sources

Foreign

English French


Average Production Budgets for English-language Independent TV Documentaries, 1999-00 to 2003-04

0

100

200

300

400

1999-00 2000-01 2001-02 2002-03 2003-04

Source: CAVCO

Th

ou

san

ds

of

1999

$ p

er

ho

ur

One-offs

Series


Average Production Budgets for French-language Independent TV Documentaries, 1999-00 to 2003-04

050

100150200250300350

1999-00 2000-01 2001-02 2002-03 2003-04

Source: CAVCO

Th

ou

san

ds

of

1999

$

pe

r h

ou

r

One-offs

Series


Audiences - Chart 13Audiences - Chart 13

Source: Statistics Canada

Canadian Documentaries' Share of All Canadian Viewing

2.2

3.4

2.21.9 1.8

2.11.8 1.8

2.3

3.3

4.4

3.63.8

0

0.5

1

1.5

2

2.5

3

3.5

4

4.5

5

1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003

Chart 13

Telefilm's Recoupment as a Share of Commitments, 2000-01 to 2003-04

4,6 3,2

10,9

0

5

10

15

one-offs mini-series series

Source: Telefilm Canada

Pe

rce

nta

ge

Revenue Sources - Chart 14Revenue Sources - Chart 14


Pre-sales and Sales of a Sample of Telefilm and NFB Documentaries as a % of the Production Budget

278 8

14

16 23

0

1020

3040

50

Series Mini-series One-offsSource: Telefilm Canada

Pe

rce

nta

ge

Sales

Pre-sales


Gross Sales For 35 projects in 1998-99 Canadian Canadian Pre-Sales & Sales by Market SegmentPre-Sales & Sales by Market Segment

Telefilm Canada National Film Board

Theatres0.4%

Institutional51.4%

TV37.9%

Home Video10.2%

Institutional1.8%

TV98.2%

Cultural and Social Cultural and Social IndicatorsIndicators

Case studies are useful as detailed Case studies are useful as detailed examples of particular social and examples of particular social and cultural behaviourcultural behaviour

Surveys provide results for an entire Surveys provide results for an entire population but are dependent on population but are dependent on opinions about behaviour rather opinions about behaviour rather than a study of the behaviour itselfthan a study of the behaviour itself

Policy IssuesPolicy Issues

Definition of a documentaryDefinition of a documentary Development financing Complexity of the financing

environment Broadcasters’ financial

participation Variations in financing by format POV documentaries

Policy Issues (cont.)Policy Issues (cont.)

Sunsets on funds mandated by the CRTC

Tax credits International sources of financing Theatrical feature documentaries Non-theatrical markets Broadcasting and new media in

the future

ConclusionsConclusions The driving force behind the growth in The driving force behind the growth in

Canadian documentary production over the Canadian documentary production over the last ten years has been television, last ten years has been television, particularly the proliferation of specialty particularly the proliferation of specialty services.services.

Broadcasters and distributors prefer Broadcasters and distributors prefer documentary series to one-offs and features documentary series to one-offs and features owing to the associated economies of scale.owing to the associated economies of scale.

Now the rapid growth in independent Now the rapid growth in independent television production may be at an end.television production may be at an end.

Conclusions (cont.)Conclusions (cont.)

The optimal strategy may involve greater The optimal strategy may involve greater diversification in the financing of diversification in the financing of documentary formats and a greater documentary formats and a greater attention to non-traditional marketsattention to non-traditional markets

This strategy might involve a dedicated This strategy might involve a dedicated documentary fund for one-offs and documentary fund for one-offs and features, with special attention to POV features, with special attention to POV documentaries.documentaries.

The Doc Policy Advisory Group may want The Doc Policy Advisory Group may want to further develop its long-term planning.to further develop its long-term planning.

Environmental Scan June 13, 2005 Documentary Policy.

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