Entrepreneurship And Electronic Communication (Case Study ...
Entrepreneurship Study 2014
-
date post
17-Oct-2014 -
Category
Business
-
view
636 -
download
0
description
Transcript of Entrepreneurship Study 2014
![Page 1: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/1.jpg)
Entrepreneurship Study 2014
06.20.14!
What Millennials Really Think About Entrepreneurship!! ! ! !!
![Page 2: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/2.jpg)
Who was Involved?
The YEC and Buzz Marketing Group’s Entrepreneurship Study 2014 is based on qualitative and quantitative research conducted with more than 600 buzzSpotters® throughout the United States during the months of January, February and March, 2014. This report is available for download at www.buzzmg.com/reports.!
Composed based on data from 1.1.2014 – 3.22.2014!
684 Participants!30,000 Panelists!
48% Female!52% Male!
Survey fielded online!
Ages 18-40!18-22 ! ! ! !19%!23-26 ! ! ! !23%!27-31 ! ! ! !26%!32-35 ! ! ! !16%!36-40 ! ! ! !16%!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
![Page 3: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/3.jpg)
Location
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
NY#16%#
CA#14%#
IL#9%#
TX#6%#FL#
4%#PA#5%#
GA#6%#
Rest#of#USA#40%#
![Page 4: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/4.jpg)
Ethnicity
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
White#60%#
Black#16%#
Asian#American#
8%#
Hispanic#12%#
Mixed#4%#
![Page 5: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/5.jpg)
Marital Status
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Single#25%#
DaPng#6%#
In#a#relaPonship#
29%#
Married#40%#
![Page 6: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/6.jpg)
Education
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
High#school#diploma#27%#
Associates#Degree#16%#
Bachelors#Degree#43%#
Masters#Degree#12%#
Doctorate#2%#
![Page 7: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/7.jpg)
Employment
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Unemployed# Working#partTPme#
Working#fullTPme#
SelfTemployed# A#student# A#fullTPme#home#maker#
2%#7%#
47%#
35%#
7%#
2%#
![Page 8: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/8.jpg)
Household Income
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Less#than#$8,000#
$8,000#T#$33,000#
$33,000T#$82,000#
$82,000#T#$170,000#
$170,000#T##$370,000#
More#than#$370,000#
I#don't#want#to#specify#
11%#
17%#
39%#
18%#
2%#1%#
12%#
![Page 9: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/9.jpg)
The following questions were asked to aspiring
entrepreneurs and aspiring small business
owners:!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
![Page 10: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/10.jpg)
Do you believe that entrepreneurship education is important given the new economy and job
market?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
94%#
6%#
![Page 11: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/11.jpg)
Do you feel that colleges and higher education institutions are helping startups?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
73%#
27%#
![Page 12: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/12.jpg)
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Have you ever been offered a class in entrepreneurship?!
Yes# No#
38%#
62%#
![Page 13: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/13.jpg)
If you did have an entrepreneurship class, do you think that it was adequate enough to start
a new business post-school?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
38%#
62%#
![Page 14: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/14.jpg)
Have you ever been offered a class in coding?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
23%#
77%#
![Page 15: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/15.jpg)
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
If you have never been offered a class in coding, would you have liked to have been
offered a class?!
Yes# No#
79%#
21%#
![Page 16: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/16.jpg)
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Have you ever worked as a freelancer in your chosen field?!
Yes# No#
46%#
54%#
![Page 17: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/17.jpg)
If not, would you consider working as a freelancer in your chosen field?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
89%#
11%#
![Page 18: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/18.jpg)
Are you interested in starting your own business?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
82%#
18%#
![Page 19: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/19.jpg)
Do you think that unpaid internships are helpful ways to gain skills you can use to start a business?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
82%#
18%#
![Page 20: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/20.jpg)
Do you believe a college degree is a prerequisite for starting a company or working at a startup?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
40%#
60%#
![Page 21: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/21.jpg)
Would you like to work for an entrepreneur?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
88%#
12%#
![Page 22: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/22.jpg)
Do you feel that an MBA is a worthwhile investment?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
68%#
32%#
![Page 23: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/23.jpg)
Do you believe that you will be a business owner or self-employed at some point in your
career due to the new economy?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
81%#
19%#
![Page 24: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/24.jpg)
Do you want to pursue entrepreneurship at some point in your lifetime?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Yes# No#
87%#
13%#
![Page 25: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/25.jpg)
Do you think it is more difficult to become an entrepreneur if you are ____?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
a#woman# a#minority# not#college#educated#
from#a#lowTincome#
community#
young#(18T35)#
52%# 52%#59%#
78%#
46%#
% of participants who answered “yes”#
![Page 26: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/26.jpg)
If you were unemployed which of the following would you be more likely to do?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Take#any#job# Keep#looking# Create#a#job# Go#back#to#school#
21%# 23%#
37%#
19%#
![Page 27: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/27.jpg)
Would your parents prefer that you get a “real job” or start your own business?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
get#a#"real#job"# start#your#own#business#
61%#
39%#
![Page 28: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/28.jpg)
What is the most important thing that a startup can offer you to consider working
there?!
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
Strong#office#culture# Health#Insurance# Job#training#and#conPnued#educaPon#
29%#22%#
49%#
![Page 29: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/29.jpg)
Key Findings
What Millennials Really Think About Entrepreneurship!
Entrepreneurship Study 2014!
94% believe that entrepreneurship education is important given the new economy!
89% would consider working as a freelancer in their chosen field!
87% want to pursue entrepreneurship at some point in their lifetime!
78% believe it is more difficult to become an entrepreneur if you are from a low-income community!
62% do not believe their entrepreneurship class was adequate enough to start a business post-graduation!
![Page 30: Entrepreneurship Study 2014](https://reader033.fdocuments.us/reader033/viewer/2022051322/54411646b1af9fff4b8b4608/html5/thumbnails/30.jpg)
Buzz Marketing Group !132 Kings Highway!
East Suite 202!Haddonfield, NJ 08033!
856.433.8579!Fax: 856.520.8581!
www.buzzmg.com!
Contact Us