Enterprise Communication Trends - infographic | ON24

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Social media — and its integration with virtual communications platforms — will facilitate a transition from stand-alone virtual events and webcasts to persistent virtual environments in which communication occurs, virtually, on an ongoing basis. This will enhance engagement, foster the creation of online communities and fuel the growth of virtual communications. 20 % 91 % annual average market growth for the next five years plan to increase virtual training use in 2013 VIRTUAL COMMUNICATIONS 100 % 300 % expected growth during 2013 expected during 2013 growth during 2012 ON24 MOBILE USAGE ON24 MOBILE USAGE HR & TRAINING PROFESSIONALS 74 % are considering virtual learning environments LEARNING PROFESSIONALS Training is going virtual. Out of the 3,000 registrants of ON24’s Virtual Learning Edge virtual conference, fully 9 in 10 (91%) HR and training professionals plan to increase virtual training use in 2013, and 1 in 3 (33%) even said they would be increasing use by more than 25%. ON24’s market research indicates that 74% of learning professionals are considering virtual learning environments in the next 6 to 12 months and that 72% are considering training webinars. Mobile will gain ground for enterprise content consumption. Since ON24 made virtual events and webcasts accessible via smartphones and tablets in 2011, it has seen rapid growth of mobile usage on its platform. Mobile consumption jumped dramatically this past year— more than 300%. ON24 predicts mobile usage on its platform to increase another 100% in 2013. THE BIG TRENDS FOR 2013 IN ENTERPRISE COMMUNICATION VIRTUAL COMMUNICATIONS THREE FOR THIRTEEN SOCIAL MEDIA, THE NEW INTERACTIVITY PROTOCOL, WILL FUEL VIRTUAL COMMUNICATIONS GROWTH. MORE TRAINING WILL GO ONLINE THAN EVER BEFORE. MOBILE WILL SEE EQUAL FOOTING WITH DESKTOPS FOR ENTERPRISE CONTENT CONSUMPTION. SOCIAL MEDIA CHANGES EVERYTHING NO 1 33 THE PERCENT WHO WOULD BE INCREASING USE BY AT LEAST 25%. 72 THE PERCENT CONSIDERING TRAINING WEBINARS. 1B MOBILE WEB USERS NO 2 NO 3 ONLINE TRAINING IS THE NEW NORMAL ENTERPRISE GOES MOBILE

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Enterprise Communication Trends for 2013, infographic www.ON24.com

Transcript of Enterprise Communication Trends - infographic | ON24

Page 1: Enterprise Communication Trends - infographic | ON24

Social media — and its integration with virtual communications platforms — will facilitate a transition from stand-alone virtual events and webcasts to persistent virtual environments in which communication occurs, virtually, on an ongoing basis.

This will enhance engagement, foster the creation of online communities and fuel the growth of virtual communications.

20%

91%

annual average market growthfor the next five years

plan to increase virtualtraining use in 2013

VIRTUAL COMMUNICATIONS

100%300%

expected growth during 2013

expectedduring 2013 growth during 2012

ON24 MOBILE USAGE

ON24 MOBILE USAGE

HR & TRAININGPROFESSIONALS

74%are considering virtuallearning environments

LEARNINGPROFESSIONALS

Training is going virtual. Out of the 3,000 registrants of ON24’s Virtual Learning Edge virtual conference, fully 9 in 10 (91%) HR and training professionals plan to increase virtual training use in 2013, and 1 in 3 (33%) even said they would be increasing use by more than 25%. ON24’s market research indicates that 74% of learning professionals are considering

virtual learning environments in the next 6 to 12 months and that 72% are considering training webinars.

Mobile will gain ground for enterprise content consumption. Since ON24 made virtual events and webcasts accessible via smartphones and tablets in 2011, it has seen rapid growth of mobile usage on its platform. Mobile consumption jumped

dramatically this past year— more than 300%. ON24 predicts mobile usage on its platform to increase another 100% in 2013.

THE BIG TRENDS FOR 2013 IN ENTERPRISE COMMUNICATION

VIRTUAL COMMUNICATIONS

THREE FOR THIRTEEN

SOCIAL MEDIA,

THE NEW INTERACTIVITY PROTOCOL,

WILL FUEL VIRTUAL COMMUNICATIONS

GROWTH.

MORE TRAINING WILL

GO ONLINE THAN EVER BEFORE.

MOBILE WILL SEE EQUAL FOOTING

WITH DESKTOPS FOR ENTERPRISE

CONTENT CONSUMPTION.

SOCIAL MEDIA CHANGES EVERYTHING

NO1

33 THE PERCENT WHO WOULD BEINCREASING USE BY AT LEAST 25%. 72THE PERCENT CONSIDERING

TRAINING WEBINARS.

1BMOBILE

WEB USERS

NO2

NO3

ONLINE TRAINING IS THE NEW NORMAL

ENTERPRISE GOES MOBILE