Ensogo presentation
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Transcript of Ensogo presentation
![Page 1: Ensogo presentation](https://reader033.fdocuments.us/reader033/viewer/2022060121/5594c64f1a28abab5c8b47a5/html5/thumbnails/1.jpg)
What is ENSOGO?
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• Entertain, Social and Go
• Found in 2010 as Thailand’s first social shopping website
• In July 2011, Ensogo became a part of The LivingSocial
• Promote products, services, and brand online through offering attractive deals
Ensogo is…Ensogo is…
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ObjectiveObjective
• Gain repeated business within the existing market by selling deals
• Expand its business both nationally and internationally
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How it
works?
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• http://www.youtube.com/watch?v=HgVfDSP7E0s• First, Go visit www.ensogo.com to update of daily
promotion• Second, Buy the voucher in 3-easy steps: (1) log in or sign up to ensogo site (free of charge)(2) choose your promotion and confirm(3) click to get your voucher, choose your online
payment options you will receive a confirmation through your email
• Print your voucher or show SMS message to the merchant
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Ensogo
• theoretical framework
“ The economies of scale”
The cost advantage that arises with
increased output of a product.
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MethodologyMethodology
• Interview- Do you know ensogo?- What do you use it for?- Do you think it is beneficial?- Why do you like it?- Why do you prefer ensogo over others website?- What do you think about its future?
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• from February to April Ensogo can sell deal at 18,000,000 THB , which margin of Ensogo is about 9,300,000 THB.
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Advantage
• Business model• Database of retailer and customer• Highest market share
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In the future
• Educate the retailer to maintain standard• Location based service function in smartphone
application
![Page 11: Ensogo presentation](https://reader033.fdocuments.us/reader033/viewer/2022060121/5594c64f1a28abab5c8b47a5/html5/thumbnails/11.jpg)
Conclusion
• Bad economic doesn’t effect Ensogo• Foreigner will use Ensogo deal also• Ensogo have many way to upgrade their
business and service
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GAME
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